Blackmores leverages community engagement, digital content for new launch
Named FiZZERS, the supplement comprises fast-dissolving microgranules that can be consumed as a drink (mixed in water), as…
Research challenges calcium and vitamin D use for bone health
Researchers in Canada evaluated 69 trials involving 153,902 participants, most of whom were community-dwelling and not at high…
Magtein brain magnesium programme wins NI award
The program, which studies how oral magnesium can meaningfully support brain magnesium biology and cognitive function, has so…
Sermo data challenges ‘consumer-driven’ narrative in supplement purchases
Physicians are the “primary gatekeepers of credibility” in the supplement market, according to survey data from physician networking…