{"id":131435,"date":"2025-11-13T17:16:07","date_gmt":"2025-11-13T17:16:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/131435\/"},"modified":"2025-11-13T17:16:07","modified_gmt":"2025-11-13T17:16:07","slug":"google-takes-on-pinterest-with-a-dedicated-inspirational-images-tab-in-its-mobile-app","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/131435\/","title":{"rendered":"Google takes on Pinterest with a dedicated &#8216;inspirational&#8217; images tab in its mobile app"},"content":{"rendered":"<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Google is adding a new feature to its mobile app that could potentially challenge Pinterest in becoming users\u2019 first stop for inspirational imagery: a dedicated images tab. The company <a rel=\"nofollow noopener\" href=\"https:\/\/blog.google\/feed\/search-images-tab-browse-organize\/\" target=\"_blank\">announced<\/a> on Wednesday it is introducing a new \u201cImages\u201d icon at the bottom of Google\u2019s Search app for iOS and Android devices that will display images personalized to the user\u2019s interests.<\/p>\n<p class=\"wp-block-paragraph\">The images will update daily, Google says, noting the feature would offer users a way to organize their creative ideas, or find visual inspiration for things like planning a trip, hosting a party, decorating your apartment, or discovering new fashion.<\/p>\n<p class=\"wp-block-paragraph\">Those use cases, of course, are also among the top reasons why users turn to Pinterest and other social apps, like Instagram.<\/p>\n<p class=\"wp-block-paragraph\">Users can browse the images in Google\u2019s new tab, search for other images, and save the images they like to their collections. <\/p>\n<p class=\"wp-block-paragraph\">With the addition, Google is likely hoping to increase user engagement with its app, especially given that AI companies are <a href=\"https:\/\/techcrunch.com\/2025\/06\/26\/as-ai-kills-search-traffic-google-launches-offerwall-to-boost-publisher-revenue\/\" rel=\"nofollow noopener\" target=\"_blank\">eating<\/a> into its search and ads business. <\/p>\n<p class=\"wp-block-paragraph\">More importantly, perhaps, the feature gives Google a new surface inside its popular Search app where it could run advertisements. Already, the company has been spotted <a rel=\"nofollow noopener\" href=\"https:\/\/www.seroundtable.com\/google-images-ad-carousel-40412.html\" target=\"_blank\">testing an ads carousel <\/a>within the image tab on mobile devices, so it wouldn\u2019t be surprising to see ads appear within this new tab, as well.<\/p>\n<p class=\"wp-block-paragraph\">This isn\u2019t the first time Google has announced a dedicated feature for saving images and other bookmarks from search. The company <a href=\"https:\/\/techcrunch.com\/2018\/09\/24\/heres-everything-google-announced-today-at-its-future-of-search-event\/\" rel=\"nofollow noopener\" target=\"_blank\">launched a Collections feature<\/a> back in 2018, <a href=\"https:\/\/techcrunch.com\/2020\/01\/22\/googles-collections-feature-now-pushes-people-to-save-recipes-products-using-a-i\/\" rel=\"nofollow noopener\" target=\"_blank\">later adding AI features<\/a> to suggest other items you could save to your collections. However, this feature wasn\u2019t solely focused on images \u2014 it also encouraged users to save websites, products, and map locations. <\/p>\n<p class=\"wp-block-paragraph\">Google says the new images tab in the Search app will roll out over the next few weeks on iOS and Android in the U.S. It didn\u2019t provide a timeframe for launching the feature globally. <\/p>\n","protected":false},"excerpt":{"rendered":"Google is adding a new feature to its mobile app that could potentially challenge Pinterest in becoming users\u2019&hellip;\n","protected":false},"author":2,"featured_media":131436,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[49160,345,8846,343,344,133,2717,85,46,30620,125],"class_list":["post-131435","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ads","tag-ai","tag-apps","tag-artificial-intelligence","tag-artificialintelligence","tag-google","tag-google-search","tag-il","tag-israel","tag-pinterest","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/131435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=131435"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/131435\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/131436"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=131435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=131435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=131435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}