Supporting officiating and competition\u00a0monitoring\u00a0for fair play:\u00a0Samsung monitors will be\u00a0deployed\u00a0across\u00a0Short-Track\u00a0Speed\u00a0Skating disciplines,\u00a0providing high-quality\u00a0displays to support operational needs.\u00a0\u00a0<\/p>\n
Keeping fan devices powered with\u00a0Galaxy Charging Stations:\u00a0Samsung will help people keep their devices powered throughout long competition and event days,\u00a0enabling them to stay\u00a0connected throughout the\u00a0Olympic and Paralympic\u00a0Winter\u00a0Games.\u00a0<\/p>\n
Connecting athletes,\u00a0media\u00a0and partners\u00a0through storytelling\u00a0at\u00a0Samsung House:\u00a0Samsung will\u00a0host a\u00a0dedicated\u00a0hub,\u00a0where\u00a0people can come\u00a0together to experience Samsung\u2019s Olympic\u00a0Games\u00a0technology innovation story and share moments,\u00a0perspectives\u00a0and conversations as part of the rhythm of the Games.\u00a0<\/p>\n
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\u201cAt the heart of Samsung\u2019s role at Milano Cortina 2026 is a clear ambition:\u00a0to connect athletes and fans in every moment, and help\u00a0remind\u00a0everyone\u00a0that the\u00a0Olympic\u00a0Games are, above all, about people,\u201d\u00a0said Stephanie Choi, EVP and Head of Mobile Marketing Center, Mobile\u00a0eXperience\u00a0(MX)\u00a0Business at Samsung Electronics.\u00a0\u201cAs the way\u00a0audiences watch, share and\u00a0experience the Olympic and Paralympic Games continues to\u00a0change, mobile technology plays an increasingly important role in helping athletes, fans and communities stay connected \u2014 and get closer to the action, the emotion and each other.\u201d\u00a0<\/p>\n
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Opening Ceremony\u00a0Live\u00a0Broadcast\u00a0Integration\u00a0to Deliver Dynamic Perspectives<\/p>\n
To support the Opening Ceremony experience, Galaxy devices\u00a0will be\u00a0integrated throughout the live broadcast production environment,\u00a0enabled by the portability, superior camera\u00a0quality\u00a0and 5G connectivity of\u00a0Galaxy S25 Ultra. Positioned alongside established broadcast cameras,\u00a0the\u00a0smartphones\u00a0have been\u00a0installed across dynamic locations \u2014 including jibs above the field\u00a0and stadium stands, as well as\u00a0athlete entrance tunnels\u00a0\u2014 capturing immersive, on-site perspectives wirelessly and in real-time without disrupting established broadcast workflows.<\/p>\n
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![\"\"](\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/02\/Tech-Integration_03022026_Opening-Ceremony-Livestream_1HD-e1770159693703.jpg\")
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Beyond the devices themselves, Samsung\u00a0is working\u00a0closely with the International Olympic Committee\u00a0(IOC)\u00a0and\u00a0Olympic Broadcast Services\u00a0(OBS)\u00a0to help ensure Galaxy-based capture integrates seamlessly into the overall live broadcast environment.\u00a0<\/p>\n
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Set inside San Siro Stadium, the\u00a0Opening Ceremony of\u00a0Milano Cortina 2026 will welcome more than 75,000 spectators on\u00a0Feb.\u00a06, as over 3,500 athletes from\u00a0over\u00a090 countries enter the stadium to mark the official opening of the Olympic Winter Games.\u00a0By\u00a0working closely with OBS to deliver\u00a0an enhanced view of the\u00a0Opening Ceremony\u00a0with Galaxy,\u00a0Samsung will help\u00a0connect spectators in\u00a0the\u00a0stands with millions more sharing\u00a0this\u00a0historic\u00a0moment\u00a0across\u00a0screens\u00a0and locations\u00a0around the world.\u00a0<\/p>\n
\u00a0![\"\"](\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/02\/Tech-Integration_03022026_Opening-Ceremony-Livestream_2HD-e1770159716718.png\")
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\u201cThe Olympic Games are a celebration of human excellence and unity, bringing athletes and audiences together around the world,\u201d said Yiannis Exarchos, CEO of OBS. \u201cThe Opening Ceremony embodies that spirit, and through our partnership with Samsung,\u00a0we can capture dynamic perspectives that complement our core broadcast coverage. By embracing dedicated mobile storytelling and the way millions of fans experience the Games on their smartphones, we help global viewers feel closer to the energy and emotion of this historic moment.\u201d\u00a0<\/p>\n
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Supporting Volunteers,\u00a0Operations\u00a0and the Games-Time\u00a0Experience<\/p>\n
Beyond the Opening Ceremony, Galaxy innovation\u00a0is supporting\u00a0the everyday operations that help Milano Cortina 2026 run smoothly across venues and host locations.\u00a0<\/p>\n
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A select group of volunteers across the\u00a0Olympic\u00a0Games will be equipped with Galaxy devices featuring Interpreter, powered by Galaxy AI,\u00a0to support natural communication\u00a0between\u00a0athletes,\u00a0officials\u00a0and visitors across languages. With translation processed directly on device, Interpreter enables fast, intuitive conversations and helps volunteers focus on delivering a welcoming, human-centered Games-time experience.\u00a0\u00a0<\/p>\n
\u00a0![\"\"](\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/02\/Tech-Integration_03022026_Interpreter-powered-by-Galaxy-AI-e1770159742907.jpg\")
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\u201cAs we prepare for the most geographically widespread Winter\u00a0Olympics\u00a0in history, the role of technology shifts from a simple tool to the very fabric holding our vision together,\u201d said\u00a0Andrea\u00a0Varnier, CEO\u00a0of\u00a0Milano Cortina 2026.\u00a0\u201cSamsung\u2019s innovation is fundamental in bridging the distances between our venues, transforming the vast territory of Milano Cortina 2026 into a single, unified arena. Their\u00a0cutting-edge\u00a0solutions do more than just support our operations; they redefine how the world perceives the spirit of the Games, ensuring that human connection\u00a0remains\u00a0at the heart of this digital evolution.\u201d\u00a0\u00a0<\/p>\n
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In addition,\u00a0Galaxy Charging Stations\u00a0at stadiums across host cities\u00a0will\u00a0support spectators during long event days, helping\u00a0to\u00a0ensure these rare and meaningful Olympic and Paralympic\u00a0Games\u00a0moments unfold smoothly on site.\u00a0This practical support allows people to stay present and\u00a0engaged\u00a0during moments that come only every four years.\u00a0\u00a0<\/p>\n
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Inside competition venues, Samsung technology will support officiating and operations.\u00a0Samsung\u00a0monitors\u00a0will be deployed across\u00a0Short-Track\u00a0Speed\u00a0Skating disciplines,\u00a0providing high-quality displays to support operational needs.\u00a0\u00a0<\/p>\n
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Samsung House: A Central Hub for Connection, Storytelling and\u00a0Shared Experiences<\/p>\n
\u00a0Located in\u00a0Milan\u2019s\u00a0historic Palazzo\u00a0Serbelloni, Samsung House provides a setting where guests can experience Samsung\u2019s Olympic\u00a0Games\u00a0technology innovation\u00a0history\u00a0\u2014 bringing together the legacy of Samsung\u2019s innovations and how they are brought to life on the ground in Milan as part of the rhythm of the\u00a0Olympic\u00a0Games,\u00a0rather than a standalone showcase.\u00a0<\/p>\n
\u00a0![\"\"](\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/02\/Samsung-House_03022026_Facade.jpg\")
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Throughout\u00a0Milano Cortina 2026, Samsung House will host a curated program that encourages interaction and shared moments.\u00a0Moments\u00a0include National\u00a0Olympic\u00a0Committee\u00a0nights,\u00a0live competition viewings\u00a0and\u00a0displays of the\u00a0Victory Profile\u00a0portrait\u00a0series,\u00a0creating\u00a0opportunities for athletes,\u00a0partners\u00a0and media to come together and share\u00a0perspectives,\u00a0and celebrate the spirit of the\u00a0Olympic and Paralympic Winter\u00a0Games.\u00a0Complementing this atmosphere, Samsung House will also feature hospitality moments curated by Michelin-starred Italian chef Enrico Bartolini, adding a sense of local culture and warmth.\u00a0<\/p>\n
\u00a0![\"\"](\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/02\/Samsung-House_03022026_City-Cabin-e1770159781483.jpg\")
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Samsung House\u00a0officially opens\u00a0on\u00a0Feb.\u00a04\u00a0and\u00a0will\u00a0operate\u00a0throughout the Olympic\u00a0Winter\u00a0Games until\u00a0Feb.\u00a022. Samsung House will\u00a0reopen during the Paralympic Winter Games\u00a0from\u00a0March 6\u00a0to\u00a015. During this period, Samsung House will\u00a0operate\u00a0as an invitation-only environment,\u00a0creating a dedicated space for meaningful connection throughout the Games.\u00a0<\/p>\n
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As Samsung looks ahead\u00a0to the future, Milano Cortina 2026\u00a0represents\u00a0an important chapter in a partnership defined by innovation, athlete\u00a0empowerment\u00a0and the ongoing evolution of how global audiences experience the\u00a0Olympic and Paralympic\u00a0Games. Through its latest Galaxy technology, Samsung continues to\u00a0open up\u00a0Olympic and Paralympic Winter\u00a0Games\u00a0Milano Cortina 2026\u00a0\u2014 supporting athletes from preparation to the podium and bringing fans closer to the energy,\u00a0creativity\u00a0and emotion of the world\u2019s most celebrated winter sporting event.\u00a0<\/p>\n
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About Samsung\u2019s Involvement in the Olympic Games
Samsung has been a Worldwide Olympic Partner since the Olympic Winter Games Nagano 1998. For nearly 30 years, athletes and fans have trusted Samsung\u2019s transformative mobile technology to share the Olympic spirit globally and continue to help shape the digital future of the Olympic Games for Milano Cortina 2026 and beyond. The company\u2019s commitment to the Olympic Movement soon faces its fourth decade of partnership and extends through Los Angeles 2028. Samsung\u2019s purposeful innovations in the wireless communications and computing equipment category, including equipment that features artificial intelligence, virtual reality, augmented reality and 5G will change the way the world experiences the Olympic Games.<\/p>\n
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About Samsung\u2019s Involvement in the Paralympic Games
Samsung is a Worldwide Partner of the International Paralympic Committee (IPC) in the wireless communications and computing equipment category. Starting from Paralympic Winter Games Torino 2006, the company has proudly supported the Paralympic Movement and enabled athletes and fans around the world to share the excitement and inspiration of the Games through Samsung\u2019s transformative mobile technology. Samsung\u2019s commitment to the Paralympic Games will extend through to Los Angeles 2028 and be celebrated through innovative mobile and computing experiences powered by purposeful innovations in the wireless communications and computing equipment category, including equipment that features artificial intelligence, virtual reality, augmented reality and 5G.<\/p>\n
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[1]<\/a> Interpreter requires Samsung Account login. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed. Availability and supported features may vary by country, region or carrier. Availability of supported languages may vary.\u00a0\u21a9\ufe0e<\/a> <\/p>\n \u00a0<\/p>\n [2]<\/a> Samsung Account login may be required to use certain AI features. Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features. Availability of Galaxy AI features may vary depending on the region\/country, OS\/One UI version, device model and phone carrier.\u00a0\u21a9\ufe0e<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"From delivering dynamic perspectives at the Opening Ceremony to supporting Games-time operations, Samsung helps open up the Olympic…\n","protected":false},"author":2,"featured_media":272715,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[85,46,105],"class_list":{"0":"post-272714","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sports","8":"tag-il","9":"tag-israel","10":"tag-sports"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/272714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=272714"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/272714\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/272715"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=272714"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=272714"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=272714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}