{"id":30098,"date":"2025-09-22T01:03:07","date_gmt":"2025-09-22T01:03:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/30098\/"},"modified":"2025-09-22T01:03:07","modified_gmt":"2025-09-22T01:03:07","slug":"indian-reality-tv-gets-korean-makeover-with-four-formats-from-kross","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/30098\/","title":{"rendered":"Indian Reality TV Gets Korean Makeover With Four Formats From Kross"},"content":{"rendered":"

\n\tKross Pictures<\/a> is making a strategic leap into India\u2019s reality television space, unveiling a slate of four unscripted formats adapted from successful Korean originals, it was revealed at Busan\u2019s Asian Contents & Film Market.<\/p>\n

\n\tThe Seoul-Los Angeles-Mumbai production house, which has operated in India since 2015, is pivoting from its established track record in scripted content to tap what executives see as surging demand for innovative reality programming across Indian streaming platforms.<\/p>\n

\n\t\u201cIndia is one of the most exciting and dynamic content markets in the world,\u201d said Hyunwoo Thomas Kim, founder and CEO of Kross Pictures. \u201cAfter a decade of collaborating with Indian storytellers, I truly believe these globally successful unscripted formats can find their most meaningful expression here.\u201d<\/p>\n

\n\tThe company\u2019s reality slate comprises two dating shows, a cricket-based competition and a survival reality series. Leading the dating formats is \u201cLove After Divorce<\/a>,\u201d a seven-season Korean hit that follows 10 Indian divorcees seeking second chances at love and marriage. The format aims to destigmatize divorce while providing entertainment, addressing what producers see as evolving social attitudes in India.<\/p>\n

\n\tThe second dating entry, \u201cHeart Signal,\u201d adapts one of Korea\u2019s most popular reality formats across its four-season run, with additional versions produced in China and Japan. The show places 10 young adults in a shared house for 30 days, with participants communicating romantic interest through subtle cues rather than direct expression, while a celebrity panel provides commentary.<\/p>\n

\n\tRounding out the slate is a cricket reality show based on a Korean baseball format and a survival competition that blends co-living dynamics with physical and mental challenges.<\/p>\n

\n\t\u201cReality TV in India, an underserved sector, is at an inflection point,\u201d said Sana Siddiqui, content head at Kross Pictures India. \u201cThe audience is no longer satisfied with formula-based drama or manufactured conflicts. They want shows that are authentic, sharp, and culturally rooted.\u201d<\/p>\n

\n\tFounded in 2004 and formerly a Kakao subsidiary, Kross Pictures has built its Indian presence through feature adaptations including \u201cTe3n\u201d with Amitabh Bachchan and Netflix\u2019s \u201cJaane Jaan\u201d starring Kareena Kapoor Khan, which became one of the platform\u2019s most-watched Indian films in 2023.<\/p>\n

\n\tThe move into unscripted reflects broader audience trends, particularly among Gen Z and millennial viewers driving consumption of Korean content across India. The company is simultaneously maintaining its scripted development, with a Tamil-language web series based on a Korean webtoon set to begin filming in December for a major Indian streaming platform.<\/p>\n

\n\t\u201cAt Kross Pictures, our vision is to create unforgettable stories that resonate and connect with audiences globally,\u201d Kim said. \u201cAs we expand into the unscripted market, we remain committed to our mission of being a trusted production house that unites cultures and fosters meaningful East-West exchange through film, television, and digital media.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Kross Pictures is making a strategic leap into India\u2019s reality television space, unveiling a slate of four unscripted…\n","protected":false},"author":2,"featured_media":30099,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[23306,22260,146,85,46,25790,25791],"class_list":["post-30098","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-asian-contents-film-market","tag-busan-international-film-festival","tag-entertainment","tag-il","tag-israel","tag-kross-pictures","tag-love-after-divorce"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/30098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=30098"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/30098\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/30099"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=30098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=30098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=30098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}