My wife and I could have just done this for her, but we decided to involve Maddie in the process. We all researched sticker companies<\/a> to find the ones that could help us get the job done. Once we decided on a company to use, we filled out the interest forms and learned to scan the characters together to send to the company.<\/p>\n Maddie Landry’s friends loved her designs.<\/p>\n Courtesy of Tom Landry<\/p>\n At the beginning, it was purely about having fun. None of us were thinking about this as a business opportunity<\/a>.<\/p>\n Her friends loved her designs<\/p>\n When Maddie took the stickers into school, her friends loved them, asked her how she had done it, and gravitated toward the characters on the stickers and their corresponding stories.<\/p>\n When she was 8, Maddie said she wanted to have a lemonade stand<\/a> and sell some of her stickers at the same time. People bought them, which launched Maddie’s business selling her sticker creations.<\/p>\n Maddie Landry started selling her stickers at her lemonade stand when she was 8.<\/p>\n Courtesy of Tom Landry<\/p>\n From the lemonade stand, she donated a portion of her profits to a local charity<\/a>, setting a precedent for her future business growth.<\/p>\n Giving back to the community has always been a priority in our family, something Maddie has grown up with, so it was no surprise that she wanted to do the same with her own business.<\/p>\n We often say, “Do well, but do good.” Maddie clearly took this on board. She had internalized behaviors she’s seen at home for years.<\/p>\n We started a business with her<\/p>\n The initial interest sparked by her stickers led Maddie to work with her mom and me to learn how to set up a business.<\/p>\n How do you set up a website? How do people order online? Where can you sell your products? What do you do with the profit?<\/p>\n We answered all of these questions, and more, together.<\/p>\n<\/p>\n
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