{"id":315814,"date":"2026-03-01T05:21:08","date_gmt":"2026-03-01T05:21:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/315814\/"},"modified":"2026-03-01T05:21:08","modified_gmt":"2026-03-01T05:21:08","slug":"3d-tool-unreal-engine-makes-real-impact-in-creative-industries","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/315814\/","title":{"rendered":"3D tool Unreal Engine makes real impact in creative industries"},"content":{"rendered":"<p>    <img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/03\/0a021acec53d6f87a89e2383db03811d.jpeg\" alt=\"Smash hit 'Clair Obscur: Expedition 33' was built on the Unreal Engine (GABRIEL BOUYS)\" loading=\"eager\" height=\"511\" width=\"768\" class=\"yf-lglytj  loaded\"\/> Smash hit &#8216;Clair Obscur: Expedition 33&#8217; was built on the Unreal Engine (GABRIEL BOUYS)  \u00b7 GABRIEL BOUYS\/AFP\/AFP    <\/p>\n<p class=\"yf-1fy9kyt\">Massively popular video game &#8220;Fortnite&#8221;, TV news graphics and acclaimed animated series and films have something in common: use of the powerful Unreal Engine that is quickly becoming the go-to tool for 3D projects beyond the video games industry.<\/p>\n<p class=\"yf-1fy9kyt\">Created for the 1998 game &#8220;Unreal&#8221; by Tim Sweeney &#8212; who is now the head of &#8220;Fortnite&#8221; developer Epic Games &#8212; the engine was soon made available for other companies.<\/p>\n<p class=\"yf-1fy9kyt\">It was a rare move in an industry where most studios develop their own engines, an expansive term for the software controlling the main characteristics of a game world such as sound, graphics and physics simulation.<\/p>\n<p class=\"yf-1fy9kyt\">In recent years, the ease of use and power of the latest version of Unreal Engine has seen it integrated into hit games titles such as China&#8217;s &#8220;Black Myth: Wukong&#8221; or France&#8217;s &#8220;Clair Obscur: Expedition 33&#8221;.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;Tomb Raider&#8221; star Lara Croft will be crafted in Unreal Engine in her upcoming fresh adventures too, said Scot Amos, director of the Crystal Dynamics studio.<\/p>\n<p class=\"yf-1fy9kyt\">Using Unreal &#8220;gives us access to a broad swath&#8221; of developers, he said, calling it &#8220;an ubiquitous tool that so many people will use and get&#8221;.<\/p>\n<p class=\"yf-1fy9kyt\">The off-the-shelf solution saves on time and costs as &#8220;we don&#8217;t have to keep teaching people how to use a proprietary tech&#8221; developed in-house, Amos added.<\/p>\n<p class=\"yf-1fy9kyt\">More than one quarter (28 percent) of games released for PCs in 2024 were built using Unreal Engine, according to specialist data firm Sensor Tower.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;It&#8217;s become truly indispensable in the industry,&#8221; said Brice Roy, director of France&#8217;s Institute for Digital Creation and Animation (ICAN), a training school with sites in several cities.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;The engine is preconfigured, which is what makes it so attractive: as soon as you create a rough build, it looks really beautiful, it works right away&#8221;.<\/p>\n<p class=\"yf-1fy9kyt\">&#8211; &#8216;Planned to diversify&#8217; &#8211;<\/p>\n<p class=\"yf-1fy9kyt\">Epic Games&#8217; ambition for Unreal Engine is not limited to underpinning large swaths of the game industry.<\/p>\n<p class=\"yf-1fy9kyt\">A first technical demonstration of its real-time modelling power for high-end carmaker McLaren drew attention from other sectors too.<\/p>\n<p class=\"yf-1fy9kyt\">Unreal has since been applied to modelling architectural projects, onboard navigation for cars and reconstructions in television news reports.<\/p>\n<p class=\"yf-1fy9kyt\">Film and TV have not hesitated either, with Epic Games&#8217; tech deployed in Star Wars series &#8220;The Mandalorian&#8221; and Oscar-winning short film &#8220;War is Over&#8221;.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;We planned to diversify this way,&#8221; said Sebastien Miglio, Epic&#8217;s vice-president for Unreal Engine product development.<\/p>\n<p class=\"yf-1fy9kyt\">The developer has been gradually adding &#8220;the missing functionality to integrate (Unreal Engine) into production pipelines&#8221; across different industries.<\/p>\n<p class=\"yf-1fy9kyt\">Around 600 people work full-time at Epic on the game engine, which boasts a monthly user count of more than one million.<\/p>\n<p class=\"yf-1fy9kyt\">That makes Unreal Engine a &#8220;significant&#8221; part of Epic&#8217;s business, Miglio said.<\/p>\n<p class=\"yf-1fy9kyt\">Some of the software&#8217;s success can be traced to its unique business model, under which Epic offers game developers the software for free and takes a five-percent cut only if their work tops $1.0 million in revenue.<\/p>\n<p class=\"yf-1fy9kyt\">In other sectors, access costs around $1,800 per user for companies making more than a million in annual revenue.<\/p>\n<p class=\"yf-1fy9kyt\">&#8211; &#8216;Standardisation&#8217; &#8211;<\/p>\n<p class=\"yf-1fy9kyt\">Generous access policies have made Unreal Engine a boon to online content creators.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;We see it kind of as a free tool&#8221; that &#8220;meets the need to illustrate our videos,&#8221; said Sylvain Szewczyk, who uses Unreal to create interview backgrounds and illustrations for tech-focused stories broadcast to his 540,000 YouTube subscribers.<\/p>\n<p class=\"yf-1fy9kyt\">But the tool&#8217;s dominance as the first choice for creators could lead to excessive &#8220;standardisation&#8221; of 3D content, ICAN&#8217;s Roy warned.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;Games developed with Unreal often have a graphical footprint that&#8217;s easy to spot,&#8221; he said.<\/p>\n<p class=\"yf-1fy9kyt\">Epic still has big plans for Unreal Engine, aiming to adapt it for mobile games and add to its capabilities.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;Today we can make multiplayer games on maps of around eight square kilometres (three square miles) with 100 players,&#8221; Epic&#8217;s Miglio said.<\/p>\n<p class=\"yf-1fy9kyt\">&#8220;What we&#8217;re looking at today is how to put up to 100,000 players on maps of 100, 200 or 300 square kilometres.&#8221;<\/p>\n<p class=\"yf-1fy9kyt\">The tool has not escaped the 2020s AI fever, with the developer also planning to integrate a generative tool for 3D objects or for automatically carrying out certain tasks.<\/p>\n<p class=\"yf-1fy9kyt\">kf\/tgb\/rl\/ane<\/p>\n","protected":false},"excerpt":{"rendered":"Smash hit &#8216;Clair Obscur: Expedition 33&#8217; was built on the Unreal Engine (GABRIEL BOUYS) \u00b7 GABRIEL BOUYS\/AFP\/AFP Massively&hellip;\n","protected":false},"author":2,"featured_media":315815,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[83994,34344,85,46,157734,125,157733,38984],"class_list":{"0":"post-315814","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-clair-obscur","9":"tag-epic-games","10":"tag-il","11":"tag-israel","12":"tag-sebastien-miglio","13":"tag-technology","14":"tag-ubiquitous-tool","15":"tag-unreal-engine"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/315814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=315814"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/315814\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/315815"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=315814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=315814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=315814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}