{"id":324747,"date":"2026-03-06T09:30:07","date_gmt":"2026-03-06T09:30:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/324747\/"},"modified":"2026-03-06T09:30:07","modified_gmt":"2026-03-06T09:30:07","slug":"never-resorted-to-cheap-pr-tactics","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/324747\/","title":{"rendered":"&#8216;Never Resorted To Cheap PR Tactics&#8217;"},"content":{"rendered":"<p>Yami Gautam has addressed an online controversy after social media users noticed that she had &#8220;liked&#8221; an Instagram reel appearing to mock Kriti Sanon&#8217;s recent Best Actress win. Yami later issued a clarification stating that the engagement was unintentional.<\/p>\n<p>She explained that she gets tagged in a large number of posts every day, which can sometimes result in accidental likes. She stressed that she had no intention of criticising or taking a dig at any colleague in the industry.<\/p>\n<p>Yami Gautam&#8217;s Statement<\/p>\n<p>Yami began her post by saying, &#8220;It has come to my notice that I apparently &#8216;liked&#8217; a reel that is condescending toward another actor. We get tagged in multiple things every day, and this appeared during an award-function reference like any other tag. It isn&#8217;t true and was definitely not done consciously; if anything, it may have been clicked accidentally.&#8221;<\/p>\n<p>She continued, &#8220;Never in my life have I resorted to cheap PR tactics. I have always focused on my work and moved on.&#8221;<\/p>\n<p dir=\"ltr\" lang=\"en\">It has come to my notice that I apparently \u2018liked&#8217; a reel that is condescending toward another actor. We get tagged in multiple things every day, and this appeared during an award-function reference like any other tag. It isn&#8217;t true and was definitely not done consciously, if\u2026<\/p>\n<p>\u2014 Yami Gautam Dhar (@yamigautam) <a href=\"https:\/\/twitter.com\/yamigautam\/status\/2029630532628402577?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">March 5, 2026<\/a>                                            <\/p>\n<p>Referring to the online attention the incident received, she added, &#8220;In the world of clickbait, it&#8217;s tempting for even dignified social media portals to harp on this and turn it into coffee-table gossip. But I would hope they would consider that I have earned a better reputation than that.&#8221;<\/p>\n<p>The actress concluded, &#8220;I have no PR team, have respectfully cleared my stance on entertainment award shows long ago, and remain focused on my work.&#8221;<\/p>\n<p>Background<\/p>\n<p>The viral Instagram reel combined a clip of Kriti Sanon celebrating her Best Actress award with an older interview of Yami Gautam with THR India. In the interview, Gautam had said, &#8220;You try everything, and it still doesn&#8217;t work. So, I&#8217;ve stopped seeking any kind of validation. If I get that award, then I am a good actress, and otherwise, I&#8217;m not. Nothing like that.&#8221;<br \/>\u00a0<\/p>\n<p>The reel ended with the question, &#8220;Is it fair?&#8221; seemingly suggesting that Sanon&#8217;s win over Yami was debatable. Once the video gained traction, users spotted that Yami had liked the post, which intensified the online chatter.<\/p>\n<p><img decoding=\"async\" alt=\"Latest and Breaking News on NDTV\" id=\"story_image_main\" src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/03\/npuc8hm8_yami_625x300_06_March_26.jpg\" class=\"laazy\" title=\"Latest and Breaking News on NDTV\"\/><\/p>\n<p>A Reddit user later shared a screenshot of the like, prompting further discussion.<\/p>\n<p>On the work front, Yami has earned significant praise for her performance in Haq, which also starred Emraan Hashmi.<\/p>\n<p>Also Read:\u00a0<a class=\"sp_lnk2\" href=\"https:\/\/www.ndtv.com\/entertainment\/yami-gautam-likes-reel-questioning-kriti-sanons-best-actress-win-internet-divided-11172806\" rel=\"nofollow noopener\" target=\"_blank\">Yami Gautam Likes Reel Questioning Kriti Sanon&#8217;s Best Actress Win, Internet Divided<\/a><\/p>\n<p>                                                                                                                    <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Yami Gautam has addressed an online controversy after social media users noticed that she had &#8220;liked&#8221; an Instagram&hellip;\n","protected":false},"author":2,"featured_media":324748,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[146,67407,85,46,19864,397,67406],"class_list":{"0":"post-324747","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-movies","8":"tag-entertainment","9":"tag-haq","10":"tag-il","11":"tag-israel","12":"tag-kriti-sanon","13":"tag-movies","14":"tag-yami-gautam"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/324747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=324747"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/324747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/324748"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=324747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=324747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=324747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}