{"id":332214,"date":"2026-03-10T20:04:07","date_gmt":"2026-03-10T20:04:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/332214\/"},"modified":"2026-03-10T20:04:07","modified_gmt":"2026-03-10T20:04:07","slug":"ai-actor-tilly-norwood-sings-about-backlash-in-bizarre-music-video","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/332214\/","title":{"rendered":"AI Actor Tilly Norwood Sings About Backlash in Bizarre Music Video"},"content":{"rendered":"

\n\tTilly Norwood<\/a> the pop star?<\/p>\n

\n\tThe AI creation, never one to shy away from the limelight since her controversial debut last year, has now dropped a bizarre music video in which she attempts to address the backlash against her and AI through the power of song. <\/p>\n

\n\tThe tongue-in-cheek video for \u201cTake the Lead\u201d \u2014\u00a0with a main verse in which she sings \u201cAI\u2019s not the enemy, it\u2019s the key\u201d \u2014\u00a0sees Norwood across London, on chat shows, on billboards, getting selfies with fans, performing in stadiums and generally being a major A-list celebrity. That\u2019s before it takes a peculiar pink twist filled with flamingoes, a Tilly-themed plane, flying dolphins, a strange giant inflatable building and much, more more. At one point, a young girl is seen clutching a Tilly doll bought from a store, while in another Norwood struggles to pass a computer CAPTCHA check verifying that she\u2019s human.<\/p>\n

\n\tIt\u2019s probably fair to say that \u201cTake the Lead\u201d \u2014\u00a0featuring lyrics urging actors to \u201cbuild your own\u201d AI avatars in order to \u201cbe free\u201d \u2014\u00a0is unlikely to be performed at the Oscars.<\/p>\n

\n\tMade by Particle6, the company behind Norwood, the video reportedly comes ahead of what it claims is \u201cTilly\u2019s official AI acting debut later this year\u201d and offers the first glimpse into the \u201cevolving Tillyverse, a new entertainment world \u2013 based in the cloud \u2013 where AI characters live, interact and work.\u201d<\/p>\n

\n\tThe song itself was inspired by a recently published essay<\/a> written by Eline van der Velden (and the real-life actor behind the AI actor), the CEO of Particle6 and AI talent studio Xicoia \u2014\u00a0alongside the \u201cgrowing conversation\u201d around the technology. The lyrics reportedly reflect on last year\u2019s extreme backlash following her debut, but \u201cmostly focus on the humanity and creativity behind Tilly.\u201d<\/p>\n

\n\tIt was generated using Suno, with the accompanying video created by the team at Particle6 using a suite of AI tools, combined with its proprietary creative process. van der Velden actually acted out Tilly\u2019s performance. The team comprised 18 people (actual real people) in roles such as executive producer, director, production designer, costume designer, creative prompter, creative technologist, comedy writer, editor, production assistant, production co-ordinator and an actor. <\/p>\n

\n\t\u201cTilly is, and has always been, a vehicle to test the creative capabilities and boundaries of AI \u2013 not take anyone\u2019s job. As an actor myself, I have loved bringing Tilly alive for this video and feel that the ability to now use performance capture in this way, to fully inhabit an AI character, is a phenomenal way to bring an unknown actor like me closer to the craft,\u201d said van der Velden.<\/p>\n

\n\t\u201cHowever, at the end of the day, even with brilliant new technology, it\u2019s still important to stress that great AI content isn\u2019t instant \u2014 it always takes good ideas, taste, direction, judgement and time. In other words: people remain at the heart of it.\u201d<\/p>\n

\n\tSee the video for \u201cTake the Lead\u201d below<\/p>\n

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