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\n\tAdditionally, after one song ends, another will begin, designed to keep listeners hooked and help them discover new songs. Users can also save their songs directly to their Apple Music playlists and their TikTok \u201cYour Music\u201d folder.<\/p>\n
\n\tThese features will roll out worldwide over the weeks ahead and are already available in some markets. <\/p>\n
\n\tThis marks a major expansion of TikTok and Apple Music\u2019s partnership. For years, TikTok has had an \u201cAdd to Music App\u201d feature to help music fans convert their discovery on TikTok into their Apple Music account, but this is the first time full songs can be played on the social app.<\/p>\n
\n\t\u201cTapping into the music you love should feel effortless,\u201d says Apple Music\u2019s\u00a0Ole Obermann. \u201cWith Play Full Song, Apple Music subscribers can move easily from discovering a track on TikTok to listening to it in full instantly, without breaking the flow. This integration not only makes it easier for fans to discover, listen to, and engage with the artists they love, but also creates a powerful new pathway for artists \u2013 turning moments of discovery into deeper connection and sustained engagement in one simple, seamless experience.\u201d<\/p>\n
\n\t\u201cTikTok is where music discovery and culture move at the speed of the community,\u201d adds\u00a0Tracy Gardner,\u00a0global head of music business development at TikTok. \u201cThanks to Apple Music, Play Full Song gives fans a seamless way to go from discovery to full-length listening, and Listening Party provides a shared place to experience music together in real time. It\u2019s all about bringing artists and fans closer, and turning shared moments into lasting connections.\u201d<\/p>\n
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