{"id":360005,"date":"2026-03-26T23:42:08","date_gmt":"2026-03-26T23:42:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/360005\/"},"modified":"2026-03-26T23:42:08","modified_gmt":"2026-03-26T23:42:08","slug":"metas-ai-push-ties-employee-goals-to-ai-tool-adoption","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/360005\/","title":{"rendered":"Meta&#8217;s AI Push Ties Employee Goals to AI Tool Adoption"},"content":{"rendered":"<p>Mark Zuckerberg wants Meta to be &#8220;AI-native.&#8221; An internal document shows one way the company&#8217;s CEO plans to get there.<\/p>\n<p>The company has set goals for how much some employees should use AI tools for tasks such as coding.<\/p>\n<p>Meta employees created a document to collect information about these goals from across different organizations, according to a copy seen by Business Insider. It includes goals set late last year and for 2026.<\/p>\n<p>Tech companies are using various methods to motivate staff to use AI, such as tying <a target=\"_self\" class=\"\" href=\"https:\/\/www.businessinsider.com\/google-employee-ai-adoption-non-technical-software-engineer-performance-review-2026-2\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\" rel=\"nofollow noopener\">AI use to performance reviews<\/a> and gamifying AI use with <a target=\"_self\" class=\"\" href=\"https:\/\/www.businessinsider.com\/meta-tracks-employees-ai-use-creates-game-to-boost-adoption-2025-10\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\" rel=\"nofollow noopener\">competitive leaderboards<\/a>.<\/p>\n<p>The document states that Meta&#8217;s creation org, which is responsible for building and maintaining core creative experiences, set a goal for the first half of 2026 that 65% of engineers are expected to write more than 75% of their committed code using AI. Committed code is code that has been saved and tracked in a project.<\/p>\n<p>Meta&#8217;s Scalable Machine Learning org, which focuses on AI models and infrastructure, had a goal for February 2026 to achieve 50% to 80% AI-assisted code, the document said. It cited a comment alongside this goal from a senior engineering manager that said: &#8220;We are not tracking this via metrics.&#8221;<\/p>\n<p>The document also listed several companywide goals for Q4 2025 for central products \u2014 a horizontal org spanning Messenger, WhatsApp, Facebook, and other major products. One target is for 80% of mid to senior-level engineers to adopt AI tools such as <a target=\"_self\" class=\"\" href=\"https:\/\/www.businessinsider.com\/meta-ai-assistant-helps-employees-performance-reviews-2025-11\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\" rel=\"nofollow noopener\">DevMate, Metamate<\/a>, and Google&#8217;s Gemini, with a note that the focus is on &#8220;tool adoption&#8221; rather than the percentage of code written by AI.<\/p>\n<p>It said that 55% of code changes from software engineers across the central product orgs should be &#8220;Agent-Assisted.&#8221;<\/p>\n<p>It is not clear whether the goals listed in the document are tied to performance reviews.<\/p>\n<p>&#8220;It&#8217;s well-known that this is a priority and we&#8217;re focused on using AI to help employees with their day-to-day work,&#8221; a Meta spokesperson told Business Insider. They said that Meta&#8217;s performance program is focused on rewarding impact from AI tools, not just usage.<\/p>\n<p>Here&#8217;s a breakdown of Meta&#8217;s goals in the memo:<\/p>\n<p>(Note: Some technical terms have been rephrased for clarity)<\/p>\n<p>Mark Zuckerberg&#8217;s AI odyssey<\/p>\n<p>Zuckerberg is aggressively trying to make Meta what he has called an &#8220;AI-native&#8221; company. Meta has started tying employee <a target=\"_self\" class=\"\" href=\"https:\/\/www.businessinsider.com\/meta-ai-employee-performance-review-overhaul-2025-11\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\" rel=\"nofollow noopener\">performance to their AI usage<\/a>, Business Insider reported last year, and staff are using Meta&#8217;s internal AI bot to write reviews for their peers.<\/p>\n<p>More recently, the company rebranded some employees within a division of <a target=\"_self\" class=\"\" href=\"https:\/\/www.businessinsider.com\/metas-reality-labs-shifts-to-ai-native-pods-efficiency-2026-3\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\" rel=\"nofollow noopener\">Reality Labs<\/a> with one of three titles: &#8220;AI Builder,&#8221; &#8220;AI Pod Lead,&#8221; or &#8220;AI Org Lead.&#8221;<\/p>\n<p>The change comes as Meta is adopting smaller teams and moving toward a flatter organizational structure.<\/p>\n<p>&#8220;Our ultimate goal is to drive a step change in engineering productivity and product quality,&#8221; read a memo about the changes, which was reviewed by Business Insider. &#8220;To achieve this, we&#8217;re fundamentally rewiring how we operate, how we are structured, and how we support each other.&#8221;<\/p>\n<p>Andrew Bosworth, Meta&#8217;s CTO, told staff on Tuesday that he would take charge of Meta&#8217;s &#8220;AI for Work&#8221; initiative, which is designed to boost the company&#8217;s internal adoption of AI tools, according to a memo reviewed by Business Insider and first reported by The Wall Street Journal.<\/p>\n<p><a target=\"_self\" class=\"\" href=\"https:\/\/www.businessinsider.com\/meta-layoffs-job-cuts-ai-reality-labs-recruitment-2026-3\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\" rel=\"nofollow noopener\">Meta laid off<\/a> several hundred employees across Reality Labs and other orgs this week.<\/p>\n<p>Have something to share? Contact this reporter via email at <a target=\"_blank\" href=\"https:\/\/www.businessinsider.com\/mailto:hlangley@businessinsider.com\" data-track-click=\"{&quot;click_type&quot;:&quot;other&quot;,&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;outbound_click&quot;}\" rel=\" nofollow noopener\">hlangley@businessinsider.com<\/a> or Signal at 628-228-1836. Use a personal email address and a non-work device; <a target=\"_self\" rel=\"nofollow noopener\" href=\"https:\/\/www.businessinsider.com\/insider-guide-to-securely-sharing-whistleblower-information-about-powerful-institutions-2021-10\" data-track-click=\"{&quot;element_name&quot;:&quot;body_link&quot;,&quot;event&quot;:&quot;tout_click&quot;,&quot;index&quot;:&quot;bi_value_unassigned&quot;,&quot;product_field&quot;:&quot;bi_value_unassigned&quot;}\">here&#8217;s our guide to sharing information securely<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Mark Zuckerberg wants Meta to be &#8220;AI-native.&#8221; An internal document shows one way the company&#8217;s CEO plans to&hellip;\n","protected":false},"author":2,"featured_media":360006,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[345,343,344,85,46,125],"class_list":{"0":"post-360005","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-artificial-intelligence","10":"tag-artificialintelligence","11":"tag-il","12":"tag-israel","13":"tag-technology"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/360005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=360005"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/360005\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/360006"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=360005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=360005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=360005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}