{"id":370846,"date":"2026-04-02T07:46:10","date_gmt":"2026-04-02T07:46:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/370846\/"},"modified":"2026-04-02T07:46:10","modified_gmt":"2026-04-02T07:46:10","slug":"ives-jang-wonyoung-is-miu-miu-beautys-ambassador-for-japan-and-south-korea","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/370846\/","title":{"rendered":"IVE\u2019s Jang Wonyoung Is Miu Miu Beauty&#8217;s Ambassador for Japan and South Korea"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tFRESH FACE: <a href=\"https:\/\/wwd.com\/tag\/miu-miu\/\" id=\"auto-tag_miu-miu\" data-tag=\"miu-miu\" rel=\"nofollow noopener\" target=\"_blank\">Miu Miu<\/a> has named Jang Wonyoung its Japan and Korea beauty ambassador.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe 21-year-old <a href=\"https:\/\/wwd.com\/tag\/k-pop\/\" id=\"auto-tag_k-pop\" data-tag=\"k-pop\" rel=\"nofollow noopener\" target=\"_blank\">K-pop<\/a> star, also referred mononymously as Wonyoung, is a member of IVE, one of South Korea\u2019s most successful girl groups.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAlready a brand ambassador for the Italian label, the singer will feature in the campaign for its new Miutine fragrance launching in April. The scent imagined by perfumer Dominique Ropion is described as \u201ca classic chypre signature\u2026 twisted with a fruity gourmet cheekiness.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn a statement revealing the appointment, <a href=\"https:\/\/wwd.com\/eye\/people\/https-wwd-com-eye-parties-celebrities-front-row-miu-miu-fall-2026-show-1238662487\/\" id=\"related_article_link_miu-miu\" data-tag=\"miu-miu\" rel=\"nofollow noopener\" target=\"_blank\">Miu Miu<\/a> described Jang as \u201cone of the most influential young icons of her generation, she embodies both modern femininity and unapologetic individuality, resonating deeply with the free-spirited and unconventional essence of the house.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tJang gained recognition in 2018 after winning first place on the Mnet reality show \u201cProduce 48,\u201d representing Starship Entertainment. She became a member of the group Iz*One, disbanded in 2021, and debuted in December 2021 with IVE.<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/04\/MiuMiuBeauty_JWY_Campaign4.jpeg\" alt=\"Wonyoung Miutine Miu Miu\" data-lazy- data-lazy- height=\"683\" width=\"1024\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tJang Wonyoung is the face of the new Miutine fragrance.<\/p>\n<p>\t\t\t\t\t\t\t\t\tCourtesy of Miu Miu<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSoon after, she was named brand ambassador for Miu Miu and has since been tapped by the likes of <a href=\"https:\/\/wwd.com\/eye\/parties\/fred-exhibition-gala-korean-brand-ambassador-wonyoung-jang-ive-1235359877\/\" rel=\"nofollow noopener\" target=\"_blank\">Fred<\/a>, Bulgari, <a href=\"https:\/\/wwd.com\/fashion-news\/sportswear\/tommy-hilfiger-k-pop-star-jang-won-young-brand-ambassador-star-tommy-jeans-campaign-1237690866\/\" rel=\"nofollow noopener\" target=\"_blank\">Tommy Hilfiger\u2019s Tommy Jeans<\/a> and most recently, skin care brand Dr. Althea.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBoasting some 15.6 million followers on Instagram, Jang is also popular on Chinese social media platforms. In 2024, Jang\u2019s name had been mentioned more than 3 billion times on Xiaohongshu \u2014 more than Blackpink members Lisa, Jisoo and Ros\u00e9. Only Jennie had more mentions than Jang, WWD reported at the time.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThat year, the South Korean star was also highlighted by Launchmetrics among the Asian celebrities who helped drive $425.5 million in media impact value around the fall 2024 shows during Paris Fashion Week.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIVE \u2014 composed of Jang and fellow members Gaeul, An Yu-jin, Rei, Liz, and Leeseo \u2014 released its second studio album, titled \u201cRevive+,\u201d in February and announced the \u201cShow What I Am\u201d world tour for 2026.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe tour\u2019s American leg will take place from July 21 to Aug. 9 in cities such as Los Angeles for the U.S. and Toronto and Vancouver in Canada.<\/p>\n","protected":false},"excerpt":{"rendered":"FRESH FACE: Miu Miu has named Jang Wonyoung its Japan and Korea beauty ambassador. The 21-year-old K-pop star,&hellip;\n","protected":false},"author":2,"featured_media":370847,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[164551,146,85,46,715,66690,409],"class_list":{"0":"post-370846","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-brand-ambassadors","9":"tag-entertainment","10":"tag-il","11":"tag-israel","12":"tag-k-pop","13":"tag-miu-miu","14":"tag-music"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/370846","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=370846"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/370846\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/370847"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=370846"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=370846"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=370846"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}