{"id":37167,"date":"2025-09-25T14:03:09","date_gmt":"2025-09-25T14:03:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/37167\/"},"modified":"2025-09-25T14:03:09","modified_gmt":"2025-09-25T14:03:09","slug":"onlyfans-ex-ceo-raises-2-7-million-for-vylit","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/37167\/","title":{"rendered":"OnlyFans ex-CEO raises $2.7 million for Vylit"},"content":{"rendered":"

When she was the CEO of OnlyFans<\/a>, the now $7 billion-in-revenue<\/a> tech platform known as a home for adult content, Amrapali (Ami) Gan got to know many content creators. They were building gigantic businesses on OnlyFans, bringing in hundreds of thousands a dollars a month posting content ranging from sensual images to pornography, and chatting with their subscribers or fans. OnlyFans\u2019 secret (alongside its relatively lax content policies) was how easy it made monetization for creators. There were endless options for how to monetize\u2014subscriptions, pay-to-unlock content, paying to go to the top of a creator\u2019s DM inbox.<\/p>\n

Since Gan left OnlyFans in 2023, the creator economy has only grown. (The business had just crossed $1 billion in annual revenue when she was in charge; she was promoted to CEO from a role leading marketing.) The tech that powers it has also advanced through generative AI, which can create images and video or act as an avatar to chat with fans.<\/p>\n

Those two factors are influencing Gan\u2019s next move: a platform powered by AI that makes monetization more accessible for emerging creators without big followings. The new startup is called Vylit. Gan and her cofounder Kailey Magder raised $2.7 million for the venture, Fortune is the first to report. The funding was anchored by Windmill Chain Fund, which belongs to a mysterious investor who doesn\u2019t share her identity in public. Angel investors include Manifest Financial and Aaron Day, CEO and founder of Amaze. It\u2019s Gan and Magder\u2019s second venture together; the pair had been running a marketing consultancy over the past two years. <\/p>\n

\"\"Former OnlyFans CEO Amrapali Gan, left, founded Vylit with Kailey Magder. <\/p>\n

Courtesy of Vylit<\/p>\n

The web-based platform, which has a team of about six employees, is set to launch in December 2025. Vylit will require users to be 18 or older and will allow topless content, but not the more explicit content permitted on OnlyFans. The startup says it\u2019s \u201crethinking how provocative content is shared and monetized.\u201d It\u2019s not a home for porn like OnlyFans, but it is a place for monetizing the casual thirst trap, its creators say. Creators can also use AI image generation to generate images of themselves to sell to followers. <\/p>\n

On OnlyFans, creators often depend on large followings on other platforms such as Instagram<\/a> and X<\/a> to drive subscriptions. But it doesn\u2019t have built-in discoverability. That\u2019s the main complaint Gan heard from creators, and the one she aims to solve. Vylit plans to incorporate the discoverability of Instagram or TikTok with the creator features of a platform like OnlyFans. <\/p>\n

\"\"Vylit is set to launch in December. <\/p>\n

Courtesy of Vylit<\/p>\n

Major social media platforms have started to experiment with some of the features on Vylit\u2019s roadmap, like AI avatars to chat with followers, which launched to mixed reviews<\/a> on Instagram. \u201cThey experiment with it, but it doesn\u2019t really end up taking off,\u201d Gan says. Magder says she was inspired by the customization of \u201cearly internet\u201d platforms like MySpace. <\/p>\n

\u201cWhat would stop just any regular person who actually does want to create content and monetize it?\u201d Magder says she asked. \u201cWhat\u2019s stopping them from actually doing so?\u201d <\/p>\n

\u201cWe really want to enable anyone to be a creator,\u201d Gan says. <\/p>\n

Emma Hinchliffe
emma.hinchliffe@fortune.com<\/a><\/p>\n

The Most Powerful Women Daily newsletter is Fortune\u2019s daily briefing for and about the women leading the business world. Subscribe here<\/a>.<\/p>\n

ALSO IN THE HEADLINES<\/p>\n

MacKenzie Scott is giving away her fortune (in public) again.\u00a0Most recently, she donated $70 million to fund historically Black colleges and universities.\u00a0Fortune<\/a><\/p>\n

Jessica Chastain spoke out about Apple’s decision to suspend the release of her upcoming show. The Savant follows an investigator who infiltrates domestic terror organizations. Apple paused the release following the killing of the conservative activist Charlie Kirk. Chastain said she and Apple were “not aligned” on the decision, and that while she wishes the show were not so relevant to life today, “unfortunately it is.” CNN<\/a><\/p>\n

Trump’s unfounded call for pregnant women to avoid Tylenol for fear of autism is stressing out actual pregnant women. One says she immediately called her doctor for guidance on how to deal with pain, and then cried from the pressure of being blamed for anything that might go wrong in her pregnancy. New York Times<\/a><\/p>\n

ON MY RADAR<\/p>\n

Matilda Djerf is still here Glamour<\/a><\/p>\n

How Ruth Ware turned her childhood fantasies into a crime thriller empire\u00a0Elle<\/a><\/p>\n

Den\u00e9e Benton steals the show\u00a0The Cut<\/a><\/p>\n

PARTING WORDS<\/p>\n

“It’s a very exciting movement that we have to keep going. The coolest part is how many women are becoming so interested and supportive of sports.”<\/p>\n

\u2014 Erin Andrews on the current era of professional sports<\/a><\/p>\n

This is the web version of MPW Daily, a daily newsletter for and about the world\u2019s most powerful women. Sign up<\/a> to get it delivered free to your inbox.<\/p>\n","protected":false},"excerpt":{"rendered":"When she was the CEO of OnlyFans, the now $7 billion-in-revenue tech platform known as a home for…\n","protected":false},"author":2,"featured_media":37168,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[9412,30425,85,46,30426,30427,19502,920,125],"class_list":{"0":"post-37167","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-career","9":"tag-creator-economy","10":"tag-il","11":"tag-israel","12":"tag-most-powerful-women","13":"tag-mpw-daily","14":"tag-no-copyright","15":"tag-tech","16":"tag-technology"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/37167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=37167"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/37167\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/37168"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=37167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=37167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=37167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}