{"id":448693,"date":"2026-05-19T02:31:16","date_gmt":"2026-05-19T02:31:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/448693\/"},"modified":"2026-05-19T02:31:16","modified_gmt":"2026-05-19T02:31:16","slug":"fan-spending-on-harry-styles-wembley-gigs-set-to-top-1bn","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/448693\/","title":{"rendered":"Fan spending on Harry Styles Wembley gigs set to top \u00a31bn"},"content":{"rendered":"<p>    <img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/05\/1fa19986d819c74ad18e31c08157ba5a.jpeg\" alt=\"Harry Styles performs during the Brit Awards (Doug Peters\/PA) (PA Wire)\" loading=\"eager\" height=\"640\" width=\"960\" class=\"yf-lglytj  loaded\"\/> Harry Styles performs during the Brit Awards (Doug Peters\/PA) (PA Wire)      <\/p>\n<p class=\"yf-1fy9kyt\">Fan spending for Harry Styles\u2019s 12-night run at <a href=\"https:\/\/www.independent.co.uk\/topic\/wembley\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Wembley;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Wembley&quot;}\" class=\"link \">Wembley<\/a> Stadium is set to reach \u00a31.1 billion despite ongoing cost-of-living pressures, figures suggest.<\/p>\n<p class=\"yf-1fy9kyt\">Ticket-holders are expected to spend a total of \u00a3981 on average attending the Together, Together tour \u2013 which is limited to <a href=\"https:\/\/www.independent.co.uk\/topic\/london\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:London;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;London&quot;}\" class=\"link \">London<\/a> in the UK \u2013 including travelling to the venue, staying overnight, buying merchandise and other costs, according to a survey for <a href=\"https:\/\/www.independent.co.uk\/topic\/barclays\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Barclays;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Barclays&quot;}\" class=\"link \">Barclays<\/a> bank.<\/p>\n<p class=\"yf-1fy9kyt\">The figure exceeds the average \u00a3848 spent by fans who flocked to Taylor Swift\u2019s Eras Tour, and the average \u00a3766 on attending the Oasis Live \u201925 shows, although these were both held across four UK locations, leading to lower travel costs.<\/p>\n<p>    <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Swifties line up to pose in front of a mural outside Wembley during the Taylor Swift Eras Tour concerts at the venue in 2024 (James Manning\/PA) (PA Archive)\" loading=\"lazy\" height=\"640\" width=\"960\" class=\"yf-lglytj loader\"\/> Swifties line up to pose in front of a mural outside Wembley during the Taylor Swift Eras Tour concerts at the venue in 2024 (James Manning\/PA) (PA Archive)      <\/p>\n<p class=\"yf-1fy9kyt\">Styles\u2019 fans anticipate they will spend an average \u00a3102 on official tour merchandise, while nine in 10 will participate in a \u201cfan trend\u201d on the day with 63% planning to wear a Harry Styles-themed look.<\/p>\n<p class=\"yf-1fy9kyt\">A fifth (20%) will make sure their outfits are co-ordinated with their friends and 22% hope to create or exchange fan-made items with other fans.<\/p>\n<p class=\"yf-1fy9kyt\">Barclays said the event was set to be a \u201cmajor cultural moment\u201d as a million ticket-holders travel to London for the 12 dates beginning on June 12.<\/p>\n<p class=\"yf-1fy9kyt\">With just one other European tour location, in Amsterdam, Styles\u2019 Wembley residency will be the most performances by any artist in a single year at the venue, which has a capacity of around 90,000 people for music events.<\/p>\n<p class=\"yf-1fy9kyt\">The survey found those going to the show spent an average of \u00a3143.20 on their ticket, with 19% saying this was more than they planned but 66% saying they would have been willing to pay more if needed.<\/p>\n<p class=\"yf-1fy9kyt\">Other expected costs include an average \u00a3141.20 on accommodation, \u00a3103.10 on transport and \u00a3103.10 on food and drinks before the show.<\/p>\n<p class=\"yf-1fy9kyt\">Some 28% of fans say they are planning other activities such as sightseeing and exhibitions while in London.<\/p>\n<p>    <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Harry Styles attending the Brit Awards in February (Ian West\/PA) (PA Wire)\" loading=\"lazy\" height=\"626\" width=\"960\" class=\"yf-lglytj loader\"\/> Harry Styles attending the Brit Awards in February (Ian West\/PA) (PA Wire)      <\/p>\n<p class=\"yf-1fy9kyt\">More than a quarter (27%) of ticket-holders view the concert as a once-in-a-lifetime experience, and 17% said <a href=\"https:\/\/www.independent.co.uk\/topic\/fomo\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:FOMO;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;FOMO&quot;}\" class=\"link \">FOMO<\/a> (fear of missing out) played a part in their purchase.<\/p>\n<p class=\"yf-1fy9kyt\">Almost 74% of those polled said getting tickets to sold-out or in-demand events now felt like a status symbol.<\/p>\n<p class=\"yf-1fy9kyt\">Tom Corbett, managing director of sponsorship and client experience at Barclays, said: \u201cThis tour shows just how powerful live entertainment can be, benefiting consumers and businesses alike.<\/p>\n<p class=\"yf-1fy9kyt\">\u201c\u2018Concert tourism\u2019 is on the rise because of the extent to which people value unique, shared experiences \u2013 so much so that they\u2019re willing to invest in them even when cutting back elsewhere, and to travel to see their favourite artists perform.\u201d<\/p>\n<p class=\"yf-1fy9kyt\">Opinium surveyed 2,000 respondents, and an additional 200 ticket-holders, between April 28 and May 1.<\/p>\n","protected":false},"excerpt":{"rendered":"Harry Styles performs during the Brit Awards (Doug Peters\/PA) (PA Wire) Fan spending for Harry Styles\u2019s 12-night run&hellip;\n","protected":false},"author":2,"featured_media":448694,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[15515,146,1851,85,46,2070,209829,209830,96936,81414,27199],"class_list":["post-448693","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-barclays","tag-entertainment","tag-harry-styles","tag-il","tag-israel","tag-taylor-swift","tag-ticket-holders","tag-tour-merchandise","tag-travel-costs","tag-wembley","tag-wembley-stadium"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/448693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=448693"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/448693\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/448694"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=448693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=448693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=448693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}