\n\tPriced at $600 each, the fragrances are called Just Bijan for Men and Just Bijan for Women, respectively, and are \u201cyounger, happier, sexier versions,\u201d of the classic Bijan for Men and Women scents that debuted in the \u201980s, as cofounder and chief executive officer Dar Mahboubi put it.<\/p>\n
\n\t\u201cWe\u2019re thinking of these fragrances as a gift to our customers, and a way to say \u2018thank you\u2019 for all their years of loyalty,\u201d he continued. <\/p>\n
\n\tDeveloped with Givaudan\u2019s Stephen Nilsen, the fragrances sought to combine globally sourced raw materials of the highest quality, while both being rooted in Texas cedarwood as an ode to the brand\u2019s American roots.<\/p>\n
\n\t\u201cThis is the most money I\u2019ve really had to make a fragrance, and it opened up the world; [we used] olibanum from Somalia; patchouli from Indonesia; cypriol from India \u2014 we brought all of these notes together,\u201d said Nilsen. <\/p>\n
\n\tThe men\u2019s scent also taps papyrus, violet leaf and incense, while Just Bijan for Women features a blend of bergamot, jasmine sambac, coconut and amber. <\/p>\n
\t\t\t\t\t\t![\"Bijan](\"https:\/\/wwd.com\/wp-content\/themes\/vip\/pmc-wwd-2021\/assets\/public\/lazyload-fallback.gif\")
<\/p>\n
\t\t\t\t\tBijan Just for Women and Just for Men.<\/p>\n
\t\t\t\t\t\t\t\t\tCourtesy<\/p>\n
\n\t\u201cThe concept is the same as [that of] Bijan clothing and accessories<\/a> \u2014 quality over quantity, and the highest degree of exclusivity,\u201d said Mahboubi. <\/p>\n \n\tBijan was the first company basketball star Michael Jordan<\/a> partnered with on a fragrance in 1996. At the time Bijan sold via department stores including Saks Fifth Avenue \u2014 where its Classic for Women scent was once the number-one fragrance \u2014 and was doing more than $100 million annually in fragrance sales alone.<\/p>\n