Despite a renovated train station and a slow creep of new commercial complexes and higher rents over the past decade, Tokyo\u2019s Shimokitazawa neighborhood has maintained its reputation as the city\u2019s hub for indie music.<\/p>\n
On any given night, emerging musicians and veteran bands alike are constant fixtures in the dozens of live houses (the Japanese term for live music venues) that dot Shimokita, as the locals call it. And from July 3, the neighborhood gets another venue with a musical bent: Fender Cafe Shimokitazawa.<\/p>\n
Following the 2023 opening of the flagship Fender store and its basement-level cafe in the trendy Harajuku area, Fender Cafe Shimokitazawa is the American musical instrument manufacturer\u2019s second physical storefront in Japan and its first standalone cafe. Located around the corner from the iconic Shelter live house and with a\u00a0facade featuring the silhouetted headstock of Fender\u2019s iconic Stratocaster guitar, the cafe is an attempt to integrate California coffee culture with Shimokitazawa\u2019s cultural and historical significance for Japan\u2019s musicians, says Ippei Takahashi, Fender\u2019s marketing director of Asia.<\/p>\n","protected":false},"excerpt":{"rendered":"Despite a renovated train station and a slow creep of new commercial complexes and higher rents over the…\n","protected":false},"author":2,"featured_media":522914,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[36626,146,239235,85,46,409,189],"class_list":["post-522913","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-cafes","tag-entertainment","tag-fender","tag-il","tag-israel","tag-music","tag-restaurants"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/522913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=522913"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/522913\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/522914"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=522913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=522913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=522913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}