{"id":534309,"date":"2026-07-10T07:14:09","date_gmt":"2026-07-10T07:14:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/534309\/"},"modified":"2026-07-10T07:14:09","modified_gmt":"2026-07-10T07:14:09","slug":"marketing-company-wins-dun-award-for-advancing-women-in-israeli-high-tech","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/534309\/","title":{"rendered":"Marketing company wins Dun award for advancing women in Israeli high-tech"},"content":{"rendered":"<p>Marketing company Natural Intelligence (NI) was named the leading Israeli <a href=\"https:\/\/www.jpost.com\/tags\/high-tech\" target=\"_blank\" rel=\"nofollow noopener\">high-tech<\/a> company for advancing women in the workplace, receiving the \u201cDun&#8217;s 100 <a href=\"https:\/\/www.jpost.com\/tags\/women-in-tech\" target=\"_blank\" rel=\"nofollow noopener\">Women Tech<\/a> Leadership Impact Award\u201d at the WO.men CEO Summit at Bloomfield Stadium in Tel Aviv this week.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">The award, presented annually by Dun&#8217;s 100, part of Dun &amp; Bradstreet, and the Israel High-Tech Association, recognized NI for demonstrating a systematic, measurable, and sustainable organizational model for female leadership, according to the press release.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">NI was described as a company that integrates a values-driven approach with data-based business management.<\/p>\n<p>The company\u2019s methodology reportedly includes setting quantitative <a href=\"https:\/\/www.jpost.com\/tags\/diversity\" target=\"_blank\" rel=\"nofollow noopener\">diversity<\/a> targets, ongoing monitoring of outcomes, and adapting recruitment and promotion processes.<\/p>\n<p>According to NI\u2019s reports, women make up 43% of the company\u2019s management ranks and 52% of its overall workforce, outpacing the <a href=\"https:\/\/www.jpost.com\/jerusalem-report\/article-892827\" target=\"_blank\" rel=\"nofollow noopener\">country\u2019s average<\/a> of 34% in the first three quarters of 2025. On the executive board, three of the eight leaders are women: Noa Talmon, Chief People Officer; Smadar Levi, Chief Financial Officer; and Hila Gil, Chief Marketing Officer.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">Shila Zabro Weiss, Senior Director at Dun&#8217;s 100, described the model NI developed as demonstrating \u201chow gender diversity is managed as a driver of business growth rather than as an isolated initiative.\u201d<\/p>\n<p><img alt=\"An illustrative image of the Israeli flag covered in computer pieces and the words ''Artificial Intelligence.''\" loading=\"lazy\" width=\"632\" height=\"492\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/07\/726655.jpeg\"\/>An illustrative image of the Israeli flag covered in computer pieces and the words &#8221;Artificial Intelligence.&#8221; (credit: SHUTTERSTOCK)What does Natural Intelligence do?<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">Founded in 2009 by Nir Greenberg, who is currently serving as Executive Chairman, NI operates a network of comparison platforms that match consumers with brands across categories like insurance, personal finance, and consumer services.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">NI is now led by Jonathon Edelshaim, CEO, and has grown into one of Google\u2019s top advertisers worldwide, with over 500 employees and generating hundreds of millions of dollars in revenue.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">Dun&#8217;s 100 is Israel\u2019s long-running business ranking system, evaluating companies across dozens of sectors using criteria developed and measured by Dun and Bradstreet Israel\u2019s economists.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">Inclusion in its rankings is widely treated in Israeli business circles as a mark of quality for a company and its management.<\/p>\n<p>First year of the award for advancing women in high-tech<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">The WO.men CEO Summit is co-organized by the Israel High-Tech Association and began in 2024 as an annual conference held around International Women\u2019s Day to honor trailblazing women in Israeli tech.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">This award is part of an initiative that Dun&#8217;s 100 and the Israel High-Tech Association are institutionalizing this year, expanding this singular annual event into an ongoing strategic partnership.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">2026 marks the debut of its dedicated award for advancing women in high-tech.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">Both organizations are working to establish a standing forum of senior women from Israeli\u2019s tech and industrial sectors.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">The forum is aimed at advancing women professionally into leadership and management roles and to increase their representation on boards and executive teams.<\/p>\n<p class=\"article-paragraph-section article-body-paragraph\">\u201cI was pleased to see that this year, despite existing challenges, the Israeli high-tech sector continues to drive the integration of women, with companies spearheading strategic, large-scale initiatives of exceptional business importance,\u201d said Shila Zabro Weiss, Senior Director at Dun&#8217;s 100.<\/p>\n","protected":false},"excerpt":{"rendered":"Marketing company Natural Intelligence (NI) was named the leading Israeli high-tech company for advancing women in the 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