{"id":542625,"date":"2026-07-15T12:13:10","date_gmt":"2026-07-15T12:13:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/542625\/"},"modified":"2026-07-15T12:13:10","modified_gmt":"2026-07-15T12:13:10","slug":"sunmi-returns-with-rainy-summer-single-forever-july","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/542625\/","title":{"rendered":"Sunmi returns with rainy summer single ‘Forever July’"},"content":{"rendered":"

\"Singer-songwriter<\/p>\n

Singer-songwriter Sunmi \/ Courtesy of Abyss Company<\/p>\n

Singer Sunmi is returning with a new digital single Wednesday, betting that rain, rather than sunshine, can carry this summer’s soundtrack.<\/p>\n

“Forever July,” due out at 6 p.m., marks the singer’s first release in about eight months following her first full-length album, “Heart Maid,” released last November. Sunmi once again took part in writing and composing the track, according to her label Abyss Company.<\/p>\n

The agency described “Forever July” as an inversion of the familiar summer anthem. The song draws inspiration from Korea’s monsoon season, comparing love to a sudden downpour that arrives without warning. Built around a U.K. garage beat, the track explores both the thrill and instability of unexpected romance. <\/p>\n

Summer has become one of Sunmi’s strongest seasons. While K-pop has typically leaned into brighter, more upbeat concepts, the 34-year-old has carved out a distinctive niche with moodier, more sophisticated summer releases. <\/p>\n

Her 2020 single “pporappippam” reached the top 10 of the Circle Digital Chart, and “Heart Burn” followed as another seasonal hit in 2022.<\/p>\n

The comeback also follows a critically successful period for the singer. “Heart Maid” earned widespread praise upon its release, with Billboard Korea naming it one of the 25 best K-pop albums of 2025.<\/p>\n

Sunmi debuted in 2007 as a member of JYP Entertainment’s girl group Wonder Girls, whose 2009 hit “Nobody” became the first song by a K-pop act to enter the Billboard Hot 100. <\/p>\n

Since launching her solo career with “24 Hours” in 2013, she has established herself as one of K-pop’s defining female soloists through hits including “Gashina,” “Heroine,” “Siren” and “Tail,” earning acclaim for blending distinctive concepts with active participation in her own music.<\/p>\n","protected":false},"excerpt":{"rendered":"Singer-songwriter Sunmi \/ Courtesy of Abyss Company Singer Sunmi is returning with a new digital single Wednesday, betting…\n","protected":false},"author":2,"featured_media":542626,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[146,85,46,409],"class_list":["post-542625","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-entertainment","tag-il","tag-israel","tag-music"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/542625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=542625"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/542625\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/542626"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=542625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=542625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=542625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}