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<\/a> Source: Ofcom <\/p>\nEngland’s World Cup semi-final defeat to Argentina on July 15 attracted a peak audience of 24 million viewers across BBC platforms. <\/p>\n
Aside from screens, 93% of adults listen to some form of audio content \u2013 and 87% listen to live radio every week, giving it the longest reach of any media sector. <\/p>\n
More than a quarter of UK adults now listen to podcasts on a weekly basis. <\/p>\n
Kate Davies, group director for strategy and research at Ofcom, said: “As audiences increasingly benefit from an incredible choice of content, competition between traditional broadcasters, streaming services, video sharing platforms and other forms of digital media is fierce. <\/p>\n
“But in face of these challenges, traditional broadcasters\u202fare showing resilience with the power to bring millions of us together to watch or listen for big, national moments, as well as growing their digital offerings. <\/p>\n
“To thrive and survive in the current media landscape, it’s more important than ever for companies to continue to understand changing audience habits and adapt their strategies to meet people where they are.” <\/p>\n
A BBC spokesman said: “As the report highlights, eight of the 10 most-watched programmes of 2026 so far have been on the BBC, demonstrating we remain where people turn to for moments that bring the nation together, despite a highly competitive global media market. <\/p>\n
“The report also notes that BBC content accounts for 18% of all video viewing, compared with 9% for Netflix \u2013 meaning audiences still spend around twice as much time watching the BBC. <\/p>\n
“We are already transforming the BBC’s content and services to meet changing audience habits, including through our YouTube partnership, and the ongoing Charter Review is an opportunity to make clear choices that will ensure the BBC can deliver for audiences across the UK for generations to come.” <\/p>\n","protected":false},"excerpt":{"rendered":"TV viewers are now as likely to turn to Netflix as they are the BBC when deciding what…\n","protected":false},"author":2,"featured_media":564381,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[207720,146,85,46,400,44075,255630,678],"class_list":["post-564380","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-bbc-iplayer","tag-entertainment","tag-il","tag-israel","tag-netflix","tag-ofcom","tag-traditional-broadcasters","tag-youtube"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/564380","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=564380"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/564380\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/564381"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=564380"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=564380"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=564380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}