<\/p>\n
TOKYO;\u00a0July 31, 2026:\u00a0Thirdverse Co., Ltd. (Headquarters: Nakano-ku, Tokyo; CEO: Masaru Ohnogi; “Thirdverse”)\u00a0today\u00a0released\u00a0Mayhem Dash: Sky City with\u00a0Sanrio\u00ae\u00a0Characters, a social VR racing game developed under a character license from Sanrio Company, Ltd.
\n\u00a0
\nBuilt on feedback from players around the world gathered throughout the Early Access period of\u00a0Hello Kitty Skyland, the game has been completely reimagined with all-new gameplay, a new world, and a new brand. Set in Sky City, a neon-lit metropolis floating in the sky, players race against rivals from across the globe, connect with friends, and take on the racing festival with their own custom avatars.
\n\u00a0
\nAlongside\u00a0today’s launch, the game’s first ranked season, “Founder Season,” is now underway. Throughout the season, players compete for rank points to earn exclusive Founder rewards and titles.<\/p>\n
\u00a0
\u25a0 Founder Season Begins
<\/p>\n","protected":false},"excerpt":{"rendered":"
TOKYO;\u00a0July 31, 2026:\u00a0Thirdverse Co., Ltd. (Headquarters: Nakano-ku, Tokyo; CEO: Masaru Ohnogi; “Thirdverse”)\u00a0today\u00a0released\u00a0Mayhem Dash: Sky City with\u00a0Sanrio\u00ae\u00a0Characters, a…\n","protected":false},"author":2,"featured_media":568815,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[85,46,125],"class_list":["post-568814","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-il","tag-israel","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/568814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=568814"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/568814\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/568815"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=568814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=568814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=568814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\u25a0 Launch Trailer
\nhttps:\/\/youtu.be\/gXX57J_9Cik?si=e9eTIeXWpqIre_qB<\/a>
\n\u00a0
\n\u25a0 About Mayhem Dash
\nMayhem Dash: Sky City with Sanrio Characters\u00a0is a free-to-play social VR racing game set in Sky City, a city floating in the sky. Up to 10 players race together, using a wide variety of items and drift techniques in heated races where positions can flip right up to the finish line.
\n\u00a0
\n\u25a0 Reborn Through Player Feedback
\nDuring Early Access, the racing mode “Sky Dash” earned by far the strongest support from players. In response, the brand, visuals, and game experience were redesigned from the ground up, evolving the title into\u00a0Mayhem Dash,\u00a0a live-service game built around long-term competition and community.
\n\u00a0
\n\u25a0 Key Features<\/p>\n
\n
\n
\n\tOnline races with up to 10 players
\n\tRanks, leaderboards, and a seasonal competitive system
\n\tFounder Season exclusive rewards
\n\tAn all-new world set in Sky City
\n\tItems and events inspired by Sanrio characters\u00a0
\n
\n
<\/p>\n
\nFounder Season is the first ranked season of Mayhem Dash. Throughout the season, players compete on global leaderboards, and at the season’s end they receive exclusive rewards based on their final rank. Founder Season items and titles are planned as special commemorative rewards available only during this season.
\n\u00a0
\n\u25a0 Creator Program
\nThe Creator Program is scheduled to launch in mid-August 2026. Details will be announced on the official Discord.
\n\u00a0
\n\u25a0 Product Overview
\nTitle: Mayhem Dash: Sky City with Sanrio Characters
\nGenre: Social VR racing game
\nPlatform: Meta Quest
\nPrice: Free-to-play
\nDeveloper \/ Publisher: Thirdverse Co., Ltd.
\nEarly Access Launch Date: July 30, 2026
\nDiscord:\u00a0https:\/\/discord.gg\/mayhemdash<\/a>
\n\u00a0
\n\u25a0 About Thirdverse
\nThirdverse is an XR game studio with the vision of “creating a new virtual world where one billion people live.” With studios in Japan and San Francisco, Thirdverse delivers XR gaming entertainment for the global market.
\n\u00a0
\n[Company Profile]
\nCompany: Thirdverse Co., Ltd.
\nCEO: Masaru Ohnogi
\nFounded: May 1, 2023
\n\u00a0
\nHeadquarters: Tokyo Contents Incubation Center No. 27, Sunbright Twin 14F, 2-46-1 Honcho, Nakano-ku, Tokyo, Japan
\n\u00a0
\nBusiness: Planning, development, publishing, and operation of XR games
\nWebsite:\u00a0https:\/\/www.thirdverse.io\/<\/a>
\n\u00a0
\n[Media Contact]
\nThirdverse Co., Ltd. \u2014 Contact form:
\nhttps:\/\/thirdverse.io\/ja\/contact.html<\/a>
\n\u00a0
\nThe information in this release is current as of the date of announcement and is subject to change without notice.
\n\u24b8 \u201926 SANRIO CO., LTD. APPR. NO. N670058<\/p>\n