{"id":574200,"date":"2026-08-04T05:36:12","date_gmt":"2026-08-04T05:36:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/574200\/"},"modified":"2026-08-04T05:36:12","modified_gmt":"2026-08-04T05:36:12","slug":"burberry-is-owning-the-ludicrously-capacious-bag-with-fall-2026-campaign","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/574200\/","title":{"rendered":"Burberry is Owning the Ludicrously Capacious Bag with Fall 2026 Campaign"},"content":{"rendered":"

\n\tSTYLISH COMMUTE: Burberry<\/a> is taking its fall story back to the streets of London<\/a>, following a busy summer with luxury hotel takeovers <\/a>and a star-studded campaign tied to\u00a0World Cup\u00a0frenzy.<\/a><\/p>\n

\n\tFor the latest fall campaign<\/a>, the brand translated chief creative officer Daniel Lee\u2019s rain-soaked and trench-led runway vision<\/a> into a character study of stylish commuters amid rush hour, portrayed by models Rosemary Ferguson, Cherif Douamba and Haojie Qi.<\/p>\n

\t\t\t\t\t\t\"Cherif<\/p>\n

\t\t\t\t\tBurberry<\/a> fall 2026 campaign<\/a><\/p>\n

\n\tThe campaign is centered around the fall collection\u2019s ode to \u201clife in the trenches\u201d and celebrates the beauty of the city\u2019s dark, wet days. Models can be seen posing on the pavement of Blackfriars Bridge, by the entrance of a tube station, and in a Southbank office overlooking a gloomy London<\/a> skyline. <\/p>\n

\n\tThe video version of the campaign comes with a lighthearted narration from Matthew Streeton, one of the voices behind London\u2019s transport announcements, turning delays, crowds and drizzle into \u201can affectionate portrait of city life and transitional dressing,\u201d the brand said.<\/p>\n

\t\t\t\t\t\t\"Rosemary<\/p>\n

\t\t\t\t\tBurberry fall 2026 campaign<\/p>\n

\n\tThe campaign features the English heritage brand\u2019s core offering: trenchcoats and scarves, reworked to fit the modern commuter life. Some of the highlights included the Foxfield, a 1970s archival trench design in tropical gabardine; the nylon relaxed-fit trench style Leadenham, and the Mayfair cropped trench jacket in leather and wool twill, all touched with tonal checks and leather trims.<\/p>\n

\t\t\t\t\t\t\"Haojie<\/p>\n

\t\t\t\t\tBurberry fall 2026 campaign<\/p>\n

\n\tIt also spotlighted Burberry-coded sartorial wardrobe classics like double-breasted coats, pinstriped jackets, check-trimmed polo shirts, cashmere knits and wool blanket capes, as well as function-focused accessories like pointed pumps, riding boots and an owning-it take on the brand\u2019s association with \u201cludicrously capacious\u201d bags. <\/p>\n

\n\tThe \u201cludicrously capacious\u201d line came from the TV show \u201cSuccession.\u201d It was originally used to mock bringing a giant Burberry tote to a billionaire\u2019s party as a major social mistake. But in recent seasons, giant bags like the Chanel maxi flap in grained leather have become the hottest fashion items. <\/p>\n","protected":false},"excerpt":{"rendered":"STYLISH COMMUTE: Burberry is taking its fall story back to the streets of London, following a busy summer…\n","protected":false},"author":2,"featured_media":574201,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[150618,6742,146,85,46,442],"class_list":["post-574200","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-burberry","tag-campaign","tag-entertainment","tag-il","tag-israel","tag-london"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/574200","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=574200"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/574200\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/574201"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=574200"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=574200"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=574200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}