{"id":588471,"date":"2026-08-18T14:20:09","date_gmt":"2026-08-18T14:20:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/588471\/"},"modified":"2026-08-18T14:20:09","modified_gmt":"2026-08-18T14:20:09","slug":"snips-banijay-rights-big-media-to-covert-shows-into-vertical-episodes","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/588471\/","title":{"rendered":"Snips, Banijay Rights, BIG Media to Covert Shows Into Vertical Episodes"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tDigital startup <a href=\"https:\/\/variety.com\/t\/snips\/\" id=\"auto-tag_snips\" data-tag=\"snips\" rel=\"nofollow noopener\" target=\"_blank\">Snips<\/a> \u2014 which mines TV and film libraries to turn existing content into short-form, vertical (or \u201cmicroseries\u201d) fare \u2014 has sealed new deals with <a href=\"https:\/\/variety.com\/t\/banijay-rights\/\" id=\"auto-tag_banijay-rights\" data-tag=\"banijay-rights\" rel=\"nofollow noopener\" target=\"_blank\">Banijay Rights<\/a> and <a href=\"https:\/\/variety.com\/t\/big-media\/\" id=\"auto-tag_big-media\" data-tag=\"big-media\" rel=\"nofollow noopener\" target=\"_blank\">BIG Media<\/a> to adapt some of their series and movies into minute-long episodes.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBanijay Rights is the global distribution arm of Banijay Entertainment (\u201cBig Brother,\u201d \u201cMasterChef\u201d), while BIG Media is an unscripted producer (\u201cInside the CIA: Secrets &amp; Spies,\u201d \u201cTruthseekers\u201d).<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tTitles that will be adapted into vertical microseries under this deal include \u201cBig Brother,\u201d \u201cThe Fall\u201d (starring Gillian Anderson and Jamie Dornan), \u201cFlowers\u201d (starring Olivia Colman and Julian Barratt), \u201cGracepoint\u201d (starring David Tennant), \u201cGunpowder\u201d (starring Kit Harington), \u201cHumans\u201d (starring Gemma Chan and Colin Morgan), \u201cMasterChef,\u201d \u201cMerlin\u201d (starring Colin Morgan and Bradley James) and \u201cTwo Weeks to Live.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThis reps the first major content deals for Snips, which is based in Tel Aviv. The company said it will announce additional content partners in the months to come. The company currently has more than 250 titles available, with a goal toward producing \u201cdozens\u201d per week and \u201cthousands of titles\u201d per year.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn the case of these TV series and films, Snips will edit them down (utilizing AI via its own proprietary \u201cAI Film Director\u201d program) into around 60 micro-episodes per title. Those episodes will last between 45 seconds and two minutes and feature much of the same storyline \u2014 but edited down, with each episode ending on some sort of cliffhanger. <\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tBanijay and BIG Media retain ownership of the series IP, and Snips will share revenue (which comes from users on Snips\u2019 vertical platform) with those distribution partners.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cEntertainment has moved from the theater, to the television, to the phone \u2014 and studios have some of the most valuable stories ever told sitting in their libraries, just waiting for a format built for how mobile audiences actually watch,\u201d said Snips co-founder\/CEO Or Ben Shimon in a statement. \u201cSnips exists to unlock that opportunity \u2014 to give people the stories they already love, one snip at a time, where and how they want it.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSnips said it will work closely with Banijay and BIG Media \u201cto test and learn in the short-form, vertical-first space, helping both parties understand what resonates with mobile audiences and how established catalog content can perform in this emerging format\u201d and that further titles will be selected \u201cby mutual agreement.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tSaid Banijay Rights digital VP Shaun Keeble: \u201cSnips has the ability to get technology behind this: a platform that can bring a catalog of our scale to mobile audiences quickly, market each title intelligently, and give us title-by-title transparency on how our content performs.\u201d Added BIG Media president\/co-founder Danny Wilk: \u201cWe have been producing originals for seventeen years, and have hundreds of unscripted and reality titles that can be part of the growing new vertical space to expand our reach to mobile audiences \u2026 It\u2019s a new revenue line from content we already own, and the title-by-title data means we can see exactly what\u2019s working as we go.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAs the vertical\/microseries space grows, most new entrants have focused on producing original content, but Snips said that it \u201cdeliberately does not create its own content. Producing originals would put it in competition with the very studios it depends on. Studios remain the storytellers, and Snips remains the platform that carries their work to mobile.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Digital startup Snips \u2014 which mines TV and film libraries to turn existing content into short-form, vertical (or&hellip;\n","protected":false},"author":2,"featured_media":588472,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[53559,266287,146,85,46,50887,266288],"class_list":["post-588471","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-banijay-rights","tag-big-media","tag-entertainment","tag-il","tag-israel","tag-microdramas","tag-snips"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/588471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=588471"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/588471\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/588472"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=588471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=588471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=588471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}