{"id":611289,"date":"2026-09-10T02:00:15","date_gmt":"2026-09-10T02:00:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/611289\/"},"modified":"2026-09-10T02:00:15","modified_gmt":"2026-09-10T02:00:15","slug":"lg-denies-its-televisions-record-ambient-conversations-for-ad-targeting","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/611289\/","title":{"rendered":"LG Denies Its Televisions Record Ambient Conversations for Ad Targeting"},"content":{"rendered":"<p>LG on Wednesday denied that its TVs eavesdrop on customers after a gaming site appeared to show that the TVs can be used to listen to conversations in real time.<\/p>\n<p>Also read: <a href=\"https:\/\/www.cnet.com\/home\/security\/everything-you-need-to-know-about-smart-home-hacking\/\" data-type=\"post\" data-id=\"3032832\" rel=\"nofollow noopener\" target=\"_blank\">You\u2019ve Heard About Smart Home Hacking: Here\u2019s How It Works and How Likely It Is<\/a><\/p>\n<p>\u201cThe claims made in the recently published video are not true,\u201d an LG representative said in a statement to CNET. The company said LG TVs process voice data only when the voice button on the remote control is pressed and held or the TV\u2019s \u201cwake word\u201d is uttered by the customer.<\/p>\n<p>\u201cOther than these instances, the TVs do not collect or record ambient conversations,\u201d the statement said.<\/p>\n<p>The company said that if the device doesn\u2019t recognize the wake word, no voice data is transmitted to the server, and that the wake word is detected locally and immediately deleted.<\/p>\n<p>Gaming site GamersNexus<a href=\"https:\/\/www.youtube.com\/watch?v=6IFVTcM28KA\" target=\"_blank\" rel=\"noopener nofollow\"> reported earlier this week that LG TVs can be hacked by a third party<\/a> to become listening devices, even if a user disables the onboard microphone.<\/p>\n<p>GamersNexus says it used a man-in-the-middle attack on an <a href=\"https:\/\/www.cnet.com\/tech\/home-entertainment\/ive-tested-over-80-tvs-and-this-lg-oled-is-the-best-one-yet\/\" rel=\"nofollow noopener\" target=\"_blank\">LG G5<\/a> TV to enable it to listen to audio from a remote computer, and says the TV was able to record audio without the TV being connected to the internet. In <a href=\"https:\/\/www.ibm.com\/think\/topics\/man-in-the-middle\" target=\"_blank\" rel=\"noopener nofollow\">a man-in-the-middle attack<\/a>, the hacker intercepts sensitive data by putting itself in between two other entities, such as a user and a web application.<\/p>\n<p>The 2-hour video, compiled with the help of<a href=\"https:\/\/level1techs.com\/\" target=\"_blank\" rel=\"noopener nofollow\"> the Level1Techs site,<\/a> says that hackers could listen to a USB webcam or an HDMI input even when the physical switch located next to the mic was switched off. It said this alleged vulnerability was possible due to the TV\u2019s <a href=\"https:\/\/www.cnet.com\/tech\/home-entertainment\/as-smart-tvs-become-the-only-option-your-privacy-choices-fizzle-out\/\" rel=\"nofollow noopener\" target=\"_blank\">Automatic Content Recognition<\/a> feature, which transmits viewing habits and voice requests back to LG.<\/p>\n<p>\u201cLG TVs are able to be utilized as eavesdropping listening devices, in part because of the advertising functionality that\u2019s built into them. We were able to retrieve plain text transcripts of a voice conversation and inputs from the TV,\u201d the video says.<\/p>\n<p>The video also reports that the researchers were able to see a list of the IP addresses of all the other devices on the network, even if those devices weren\u2019t connected to the TV.<\/p>\n<p>\u201cLG TVs feature the ability to scan for and connect to nearby devices on the same network. This is a standard function commonly provided by smart TVs and smart home devices,\u201d an LG statement said.<\/p>\n<p>The LG TV microphone, like many smart devices, is designed to listen for a wake word or phrase such as \u201cHi TV\u201d and then perform the requested task.\u00a0<\/p>\n<p>Meanwhile, Apple says its new <a href=\"https:\/\/www.theverge.com\/tech\/992919\/apple-siri-ai-audio-intelligence-privacy\" target=\"_blank\" rel=\"noopener nofollow\">\u201calways listening\u201d Audio Intelligence feature<\/a> doesn\u2019t let the company access users\u2019 raw audio.\u00a0<\/p>\n<p>Almost all TVs and streaming devices use automatic content recognition to target ads to customers based on viewing habits, but\u00a0users can usually disable this feature in the device\u2019s settings.<\/p>\n<p>It\u2019s worth noting that any smart speaker will record audio for a limited time after hearing its wake word. If you somehow disclose your Social Security number during that time, for instance, it will be recorded and transmitted.<\/p>\n<p><a href=\"https:\/\/www.cnet.com\/home\/security\/everything-you-need-to-know-about-smart-home-hacking\/\" rel=\"nofollow noopener\" target=\"_blank\">Smart-home attacks are rare<\/a>, but the researchers recommend removing LG TVs from your network to prevent unauthorized data collection and privacy breaches. Unprotected computers and <a href=\"https:\/\/malware.news\/t\/iot-hacking-statistics-2026-global-trends-and-key-insights\/103975\" target=\"_blank\" rel=\"noopener nofollow\">routers, not televisions,<\/a> are the most likely targets for hackers.<\/p>\n<p>\t\t\t\t\t\t\t<img alt=\"Ty Pendlebury\" src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/09\/0b473d5e-870a-11e3-9955-14feb5ca9861.jpg\"  class=\"avatar avatar-64 photo\" height=\"64\" width=\"64\" loading=\"lazy\" decoding=\"async\"\/>\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\tSenior editor Ty Pendlebury has been reviewing TVs and home entertainment for CNET since 2006. He has a cat named after one of the best TVs ever made.<br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cnet.com\/profiles\/tpendlebury\/\" rel=\"author nofollow noopener\" class=\"articleAuthorBioFooter_link\" target=\"_blank\"><br \/>\n\t\t\t\t\t\tSee full bio\t\t\t\t\t<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"LG on Wednesday denied that its TVs eavesdrop on customers after a gaming site appeared to show that&hellip;\n","protected":false},"author":2,"featured_media":611290,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[85,46,125],"class_list":["post-611289","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-il","tag-israel","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/611289","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=611289"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/611289\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/611290"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=611289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=611289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=611289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}