{"id":614912,"date":"2026-09-13T15:18:17","date_gmt":"2026-09-13T15:18:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/614912\/"},"modified":"2026-09-13T15:18:17","modified_gmt":"2026-09-13T15:18:17","slug":"as-japans-yen-peaks-is-the-era-of-budget-friendly-trips-coming-to-an-end-for-australian-travellers-business","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/614912\/","title":{"rendered":"As Japan\u2019s yen peaks, is the era of budget-friendly trips coming to an end for Australian travellers? | Business"},"content":{"rendered":"<p class=\"dcr-1s160rg\">In the unpredictable world of global currency markets, there has been one safe bet: that the Japanese yen would continue its relentless decline.<\/p>\n<p class=\"dcr-1s160rg\">In recent weeks, that trade has started to unravel after Tokyo and Washington intervened to support the longsuffering Japanese currency.<\/p>\n<p class=\"dcr-1s160rg\">The US treasury secretary, Scott Bessent, went so far as to dare traders to bet against bilateral efforts to bolster the yen.<\/p>\n<p class=\"dcr-1s160rg\">While the high-stakes currency game plays out, there are emerging questions over whether the era of budget-friendly trips to Japan is coming to an end for Australian travellers.<\/p>\n<p>Australians are still Tokyo dreaming<\/p>\n<p class=\"dcr-1s160rg\">Once considered an expensive destination, a years-long decline in the value of the yen has helped a generation of Australians visit Japan, making it the third-most visited destination after Indonesia and New Zealand, according to the Australian Bureau of Statistics.<\/p>\n<p><a data-link-name=\"standard link button Primary\" data-spacefinder-role=\"inline\" data-ignore=\"global-link-styling\" href=\"https:\/\/www.theguardian.com\/email-newsletters?CMP=copyembed&amp;CMP=emailbutton\" class=\"dcr-rh233e\" rel=\"nofollow noopener\" target=\"_blank\">Sign up for the Breaking News Australia email<\/a><\/p>\n<p class=\"dcr-1s160rg\">About 1 million Australians went there in 2025-26, representing a threefold increase from a decade ago.<\/p>\n<p class=\"dcr-1s160rg\">Numbers have surged since the pandemic reopening, at the same time as the Australian dollar has risen in value by well over 30% against the yen, bringing down the cost of shopping in Tokyo, dining in Osaka and sightseeing in Kyoto.<\/p>\n<p><a data-name=\"placeholder\" href=\"https:\/\/interactive.guim.co.uk\/datawrapper\/embed\/nuhD5\/4\/\" class=\"dcr-olkhl1\" rel=\"nofollow noopener\" target=\"_blank\">The number of Australians visiting Japan has surged past pre-Covid levels<\/a><\/p>\n<p class=\"dcr-1s160rg\">Dean Long, chief executive at the Australian Travel Industry Association, says it\u2019s been a \u201conce-in-a-generation currency position\u201d.<\/p>\n<p class=\"dcr-1s160rg\">\u201cJapan has always had a high level of appeal, but suddenly people could actually do the things that they wanted to do because of the currency,\u201d says Long.<\/p>\n<p class=\"dcr-1s160rg\">He likens the experience to the period that ran between late 2010 and 2013 when the Australian dollar surged above parity with the US dollar.<\/p>\n<p class=\"dcr-1s160rg\">\u201cWhat your Australian dollar could do in the US was extraordinary, so people had a higher quality experience,\u201d Long says.<\/p>\n<p>\u2018Carry trade\u2019 putting downward pressure on yen<\/p>\n<p class=\"dcr-1s160rg\">Forecasting currency movements is notoriously difficult, and there\u2019s no certainty that the yen will strengthen.<\/p>\n<p class=\"dcr-1s160rg\">To do so, investors will need to unwind one of Wall Street\u2019s favourite strategies which involves borrowing yen at low interest rates to invest in higher yielding currencies.<\/p>\n<p class=\"dcr-1s160rg\">The \u201ccarry trade\u201d, as it is known, has historically put downward pressure on the yen.<\/p>\n<p class=\"dcr-1s160rg\">Japanese authorities want to halt a plummeting currency that has driven up energy and food import costs, while the US recently joined the effort to deter Tokyo from selling US treasuries, which drives up the US government\u2019s own borrowing costs.<\/p>\n<p><a data-ignore=\"global-link-styling\" href=\"#EmailSignup-skip-link-19\" class=\"dcr-76akua\">skip past newsletter promotion<\/a>Free newsletter | When needed<\/p>\n<p class=\"dcr-vf9hps\">Sign up to Breaking News Australia<\/p>\n<p class=\"dcr-1r7my33\">Get the most important news as it breaks<\/p>\n<p><img src=\"https:\/\/www.newsbeep.com\/il\/wp-content\/uploads\/2026\/09\/1789312697_416_2998.jpg\" alt=\"\" loading=\"lazy\" decoding=\"async\" class=\"dcr-xiq31o\"\/><\/p>\n<p id=\"EmailSignup-skip-link-19\" tabindex=\"0\" aria-label=\"after newsletter promotion\" role=\"note\" class=\"dcr-76akua\">after newsletter promotion<\/p>\n<p class=\"dcr-1s160rg\">The Japanese currency has now reached its highest level against the US and Australian dollars in about six months, raising the possibility that a longer-term trend is setting in.<\/p>\n<p class=\"dcr-1s160rg\">Analysts at IG have noted that if the yen breaks through a series of technical levels, then \u201call bets are off\u201d and it could rise to levels not seen since 2023.<\/p>\n<p>Japan must compete with Vietnam and \u2018Chinamaxxing\u2019<\/p>\n<p class=\"dcr-1s160rg\">Joseph Cheer, professor of sustainable tourism and heritage at Western Sydney University, says he wouldn\u2019t expect a change in travel habits even if Japan became moderately more expensive to visit.<\/p>\n<p class=\"dcr-1s160rg\">\u201cThere\u2019s a great deal of tolerance before Australians would start rethinking about whether Japan is a good value proposition,\u201d says Cheer.<\/p>\n<p class=\"dcr-1s160rg\">He says a sustained rise in the yen could, however, open the door for other Asian nations offering competitively priced holidays to entice Australian tourists away from Japan.<\/p>\n<p class=\"dcr-1s160rg\">Vietnam is recording huge interest from Australians, with annual visits now more than double what they were a decade ago.<\/p>\n<p class=\"dcr-1s160rg\">There is also a \u201cChinamaxxing\u201d social media trend <a href=\"https:\/\/www.theguardian.com\/lifeandstyle\/2026\/mar\/23\/chinamaxxing-chinese-culture-becomes-a-meme\" data-link-name=\"in body link\" rel=\"nofollow noopener\" target=\"_blank\">of younger people interested in Chinese culture<\/a>. More Australians visited China last financial year than the US, in a reversal of long-term holiday trends.<\/p>\n<p class=\"dcr-1s160rg\">\u201cThere\u2019s been a cultural turn in the last decade where Australians are looking more towards Asia, rather than travelling long-haul,\u201d says Cheer.<\/p>\n<p class=\"dcr-1s160rg\">\u201cSouth Korea can give Japan a real run for its money and everyone\u2019s trying to fill up on Chinese culture, which is going to be very stiff competition especially if Japan becomes more expensive.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"In the unpredictable world of global currency markets, there has been one safe bet: that the Japanese yen&hellip;\n","protected":false},"author":2,"featured_media":614913,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[114,85,46],"class_list":["post-614912","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-business","tag-il","tag-israel"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/614912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=614912"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/614912\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/614913"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=614912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=614912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=614912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}