{"id":661003,"date":"2026-10-29T21:20:10","date_gmt":"2026-10-29T21:20:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/661003\/"},"modified":"2026-10-29T21:20:10","modified_gmt":"2026-10-29T21:20:10","slug":"meta-quietly-launches-an-ai-fashion-app-called-style-sketch","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/661003\/","title":{"rendered":"Meta quietly launches an AI fashion app called Style Sketch"},"content":{"rendered":"<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Meta has quietly launched <a href=\"https:\/\/apps.apple.com\/id\/app\/style-sketch-outfit-planner\/id6794461626\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Style Sketch<\/a>, an AI fashion app that helps users put together outfit ideas using clothes they already own. The app connects to Instagram to build a virtual closet from photos you\u2019ve posted, or lets you add items manually by snapping a photo, recording a quick video, or uploading images from your camera roll.<\/p>\n<p class=\"wp-block-paragraph\">Style Sketch then suggests outfit combinations built from your wardrobe matched to your style. Users can then try on the outfits on a \u201crealistic model matched to your body shape and skin tone,\u201d the app description reads. <\/p>\n<p class=\"wp-block-paragraph\">The app, which was first spotted by social media consultant <a href=\"https:\/\/x.com\/MattNavarra\/status\/2115263172923756995?s=20\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Matt Navarra<\/a>, is available in Indonesia, Singapore, and Thailand on <a href=\"https:\/\/apps.apple.com\/id\/app\/style-sketch-outfit-planner\/id6794461626\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">iOS<\/a> and <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.facebook.stylesketch\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Android<\/a>.<\/p>\n<p class=\"wp-block-paragraph\">Meta did not respond to TechCrunch\u2019s request for comment. It\u2019s unknown whether Meta plans to launch Style Sketch more widely. <\/p>\n<p lang=\"en\" dir=\"ltr\">\ud83d\udea8 Meta quietly launched an AI fashion app! \ud83d\udc57<\/p>\n<p>Style Sketch connects to Facebook &amp; Instagram to build a wardrobe from photos you\u2019ve already posted<\/p>\n<p>\u2022 \ud83d\udc55 AI outfits from clothes you own<br \/>\u2022 \ud83e\ude9e Virtual try-ons matched to your body<br \/>\u2022 \u2600\ufe0f Weather-based looks<br \/>\u2022 \u2708\ufe0f Trip packing plans <a rel=\"nofollow\" href=\"https:\/\/t.co\/uNYX6VHRCn\">pic.twitter.com\/uNYX6VHRCn<\/a><\/p>\n<p>\u2014 Matt Navarra (@MattNavarra) <a rel=\"nofollow\" href=\"https:\/\/x.com\/MattNavarra\/status\/2115263172923756995?ref_src=twsrc%5Etfw\">October 28, 2026<\/a><\/p>\n<p class=\"wp-block-paragraph\">Several apps already use AI to help users digitize their wardrobes and visualize new outfits, including startups like <a href=\"https:\/\/techcrunch.com\/2026\/02\/14\/clueless-inspired-app-alta-partners-with-brand-public-school-to-start-integrating-styling-tools-into-websites\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Alta<\/a>. Even <a href=\"https:\/\/techcrunch.com\/2026\/04\/29\/google-photos-uses-ai-to-make-the-iconic-closet-from-clueless-a-reality\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Photos<\/a> offers tools that let users turn photos of their clothes into digital closets where they can create new outfit ideas.<\/p>\n<p class=\"wp-block-paragraph\">To compete with what\u2019s already on the market, Meta will likely rely less on the novelty of the idea and more on the app\u2019s integration with Instagram, where users already have a visual record of their personal style.<\/p>\n<p class=\"wp-block-paragraph\">Rather than relying on random suggestions, users can also select a specific item from their wardrobe and get fresh outfit ideas built around it, according to the app description.<\/p>\n<p class=\"wp-block-paragraph\">The app can also help users plan outfits for trips. If they enter their destination, trip length, and planned activities, users can get a day-by-day outfit plan that takes the weather forecast and itinerary into account.<\/p>\n<p class=\"wp-block-paragraph\">Style Sketch is one of many AI apps from Meta in recent months. Most recently, the company launched an app called <a href=\"https:\/\/techcrunch.com\/2026\/10\/28\/meta-has-a-new-ai-pet-app-called-waddle-world\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Waddle World<\/a>, which essentially looks like a Tamagotchi clone, but with AI. Meta has also launched <a href=\"https:\/\/techcrunch.com\/2026\/08\/20\/meta-brings-pocket-an-app-that-lets-you-vibe-code-and-share-games-to-us-users\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Pocket<\/a>, a tool for vibe-coding games, and <a href=\"https:\/\/techcrunch.com\/2026\/02\/05\/meta-tests-a-standalone-app-for-its-ai-generated-vibes-videos\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Vibes<\/a>, which lets users quickly generate AI-powered videos.<\/p>\n<p class=\"wp-block-paragraph\">The wave of new apps is part of a broader effort at Meta to release more apps. The <a href=\"https:\/\/www.wsj.com\/tech\/ai\/mark-zuckerberg-blames-slower-sales-on-war-layoffs-on-ai-costs-in-meeting-2e9f8cac\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wall Street Journal<\/a> reported earlier this year that CEO Mark Zuckerberg told employees the company plans to release far more apps than it has historically, as AI-driven efficiencies have made it faster and easier to ship new apps.<\/p>\n<p>When you purchase through links in our articles, <a href=\"https:\/\/techcrunch.com\/techcrunch-affiliate-monetization-standards\/\" rel=\"nofollow noopener\" target=\"_blank\">we may earn a small commission<\/a>. This doesn\u2019t affect our editorial independence.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Meta has quietly launched Style Sketch, an AI fashion app that helps users put together outfit ideas using&hellip;\n","protected":false},"author":2,"featured_media":661004,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[85,46,1430,125],"class_list":["post-661003","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-il","tag-israel","tag-meta","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/661003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=661003"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/661003\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/661004"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=661003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=661003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=661003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}