{"id":78381,"date":"2025-10-16T12:44:11","date_gmt":"2025-10-16T12:44:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/il\/78381\/"},"modified":"2025-10-16T12:44:11","modified_gmt":"2025-10-16T12:44:11","slug":"blackpinks-lisa-appointed-thailand-tourism-ambassador-amid-prolonged-crisis","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/il\/78381\/","title":{"rendered":"Blackpink’s Lisa appointed Thailand tourism ambassador amid prolonged crisis"},"content":{"rendered":"

\"Blackpink's<\/p>\n

\nBlackpink’s Lisa at an event in late October, 2024. Photo courtesy of her Instagram\n<\/p>\n

Lisa of the South Korean girl group Blackpink has been appointed the Amazing Thailand ambassador for the next 12 months to promote Thailand’s tourism image worldwide.\t<\/p>\n

The Tourism Authority of Thailand Governor Thapanee Kiatphaibool said Wednesday Lisa’s appointment marks a milestone in showcasing Thailand’s beauty, diversity, and wonder through a fresh lens\u2014one that will inspire both Thais and international visitors to rediscover the country, The Nation Thailand reported.<\/p>\n

The agency hopes her star power will spur more visits to Thailand and push total tourism revenue above 3 trillion baht (US$92.4 billion) in 2026.<\/p>\n

“TAT aims to position Thailand as a high-quality and safe destination, warmly welcoming both domestic and international travelers,” Thapanee said as quoted by Bangkok Post.<\/p>\n

“We want to reinforce Thailand’s image as a quality leisure destination where visitors can create lasting, meaningful memories at every step of their journey.”<\/p>\n

Lisa, a 28-year-old Thai singer, dancer and actress, debuted with Blackpink in 2016 and launched her solo career in 2021 with the album Lalisa.<\/p>\n

She has more than 107 million followers on her Instagram account.<\/p>\n

She made her acting debut in Season 3 of the hit TV show “The White Lotus”<\/a>, which Thai tourism operators viewed as an opportunity to promote travel across southern provinces this year.<\/p>\n

Arrivals in Thailand in the first eight months this year fell about 7.5% year-on-year to around 25 million.<\/p>\n

The country has been struggling to restore arrivals and receipts to pre-pandemic levels, due to several negative factors, including safety concerns<\/a>, the earthquake in March and Thai-Cambodian border skirmishes.<\/p>\n

Thailand welcomed 35.5 million foreign tourists last year, a 26% increase year-on-year.<\/p>\n","protected":false},"excerpt":{"rendered":"Blackpink’s Lisa at an event in late October, 2024. Photo courtesy of her Instagram Lisa of the South…\n","protected":false},"author":2,"featured_media":78382,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[2703,146,85,46,409],"class_list":["post-78381","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-blackpink","tag-entertainment","tag-il","tag-israel","tag-music"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/78381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/comments?post=78381"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/posts\/78381\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media\/78382"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/media?parent=78381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/categories?post=78381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/il\/wp-json\/wp\/v2\/tags?post=78381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}