PLEATSMAMA Store / COV Studio - Image 1 of 29© Yongjoon Choi

PLEATSMAMA Store / COV Studio - Image 2 of 29PLEATSMAMA Store / COV Studio - Image 3 of 29PLEATSMAMA Store / COV Studio - Image 4 of 29PLEATSMAMA Store / COV Studio - Image 5 of 29PLEATSMAMA Store / COV Studio - More Images+ 24

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https://www.archdaily.com/1036066/pleatsmama-store-cov-studio

Area
Area of this architecture project

Area: 
88

Year
Completion year of this architecture project

Year: 


2023

Photographs

Lead Architects:

Minkoo Cha, Boram Kim, Jongbae Park, Bomyi Jung

PLEATSMAMA Store / COV Studio - Image 2 of 29© Yongjoon Choi

Text description provided by the architects. This project presents the spatial design for PLEATSMAMA’s second flagship store, a pleated knit bag brand that pursues sustainability through natural circulation and eco-friendly materials. Located within Gwangjang Market, the oldest traditional marketplace in Korea, the design reinterprets the vibrant everyday scenes of the market through a contemporary spatial language under the concept “Meeting neighbors while strolling through the marketplace.”By transforming the space from one that is merely seen into one that is experienced, the design embodies the brand’s sustainable spirit in a tangible and enduring form.

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