If design is an important feature on a smartphone to you, chances are that London-based Nothing has come to your attention. Set up by former OnePlus Co-founder Carl Pei, the company has focused heavily on design to stand out from the crowd, and its latest, the Nothing Phone 4a Pro, continues in this vein.

Announced today in London, the Phone 4a Pro is the most mature Nothing smartphone released to date, both in hardware and design. It features some of the best specifications yet on a Nothing phone, but it also shows the company’s willingness to evolve its design while listening to customers.

Nothing 4a Pro First Look: All Colors, Brand New Design! – YouTube
Nothing 4a Pro First Look: All Colors, Brand New Design! - YouTube

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Phone 3, but fixes all the key complaints with that implementation.

The two key challenges with the Phone 3, which was the first to replace the Glyphs with a dot-matrix display, were that you had to press a button to activate or use the display, and that the display was so small it was easy to miss. The Phone 4a Pro fixes both problems with a larger Glyph Matrix display that’s easy to see, making it inherently more useful.

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Nothing Phone 4a Pro Colors from the launch in London(Image credit: Nirave Gondhia)Nothing Phone 4a Pro Colors from the launch in London(Image credit: Nirave Gondhia)Nothing Phone 4a Pro Silver cameras from the launch in London(Image credit: Nirave Gondhia)Nothing Phone 4a Pro Black from the launch in London(Image credit: Nirave Gondhia)Nothing Phone 4a Pro Colors from the launch in London(Image credit: Nirave Gondhia)Nothing Phone 4a Pro pink from the launch in London(Image credit: Nirave Gondhia)Nothing Phone 4a Pro Pink from the launch in London(Image credit: Nirave Gondhia)

I love how the Glyph Matrix display now feels like a unified part of the camera design, unlike the Phone 3, where it felt like an afterthought. This also highlights the cameras, which are another area where Nothing has stepped up its A-series phones with this latest launch.

Google Pixel 10a. Alongside the standout design, the Nothing Phone 4a Pro camera could put the Pixel 10a on notice.

Google’s new entry-level Pixel features a single 48MP camera, and while Google is able to work magic through excellent software processing, it’s hard to see how it can compete with Nothing, as the Phone 4a Pro features a 50MP main camera, 8MP ultrawide, and a 50MP periscope telephoto lens that offers 3.5x optical zoom, and up to 140x zoom.

Yes, it’s about more than just hardware, and I will need to test this camera heavily, but this setup could set a new standard for the affordable smartphone segment. The upgraded 32MP front-facing camera could do the same, yet, although much of this will come down to Nothing’s overall camera processing.

best budget phones you can buy in 2026, though I’ll reserve my full judgment for the full review.