Boyfriend on Demand Review: When a burnt-out webtoon producer decides to try her hand at virtual dating, only for the lines between fiction and reality to start blurring.
Boyfriend on Demand Netflix Cast
Jisoo, Seo In-guk, Gong Min-jeung, Kim Ah-young, Park Hae-rin, Ha Young, Han Ga-eul
Boyfriend on Demand Series Director
Boyfriend on Demand 2026 Writer
Original Title
The series has 10 episodes, each with a runtime of around 60 minutes.
Boyfriend on Demand Review: Jisoo
Boyfriend on Demand Review
In this light-hearted rom-com series, a burnt-out webtoon producer, who barely has enough time for herself after her work, tries out a subscription-based virtual dating platform and jumps right into it, hoping that it turns into a distraction from her high-stress job. However, the immersive digital world starts to slowly consume her with perfectly tailored romantic scenarios involving a variety of dream partners that slowly blur the lines between reality and fiction.
Netflix’s Boyfriend on Demand makes us painfully aware of the dangers of the modern virtual world, where everything, from dates to desserts, takes place online. Slowly taking us away from real-life experiences that nourish us, we are left isolated and lonely, never really sure about where we stand and always unsure of our next move. Something similar happens with our protagonist, Seo Mi-rae, who is somehow stuck in an odd time loop wherein we see her getting deeper into the craziness of her online romance with non-existent men, while finding herself getting further away from actual experiences that matter.
Boyfriend on Demand Review: Jisoo, Lee Soo-hyuk
The series is charming at first, even humorous, leaving us engaged and looking forward to seeing Mi-rae’s transformation. However, after the first five episodes, the series starts to feel oddly repetitive and lacking substance, constantly pushing us to see Mi-rae dating the hottest men in some fantasy, but the story never goes further than that. We see her chemistry with Seo In-guk, but neither the relationship nor the characters flourish in any real way, showcasing the clear lack of depth in both.
Mi-rae’s journey seems to be cyclical, and we are forced to live in this loop with her for far too long. It definitely makes us lose ourselves sometimes as Mi-rae dates an array of very handsome men from some of our most favourite shows, but there’s a clear lack of depth in the storyline that becomes painfully obvious after a while. Plus, it doesn’t help that a successful professional like her can act extremely childish from time to time, and it left me extremely annoyed with her. It’s hard to root for her sometimes because of this, as she can get very immature, forgetting to draw the line when it’s needed.
Boyfriend on Demand Review: Seo In-guk
Now, I do get that maybe that’s the point – even the most sceptical of us can lose ourselves when we find something that we truly want deep down. But even then, she’s extremely unprofessional and made me want to scream at her more often than not! Both Jisoo and Seo In-guk are great in the show, but again, their talents are underutilised to a criminal degree. Seo In-guk, especially, has hardly anything to do as Park Gyeong-nam, which is such a shame because he’s such a charming actor.
Final Thoughts
Boyfriend on Demand Review: Jisoo
Boyfriend on Demand is sweet and lighthearted, but it tends to get very repetitive after a while, leaving us to constantly relive the same thing over and over again. Maybe that’s the point, but this could’ve been shorter for it to truly be impactful. Seo In-guk is possibly the best part about this series for me, and he leaves your heart fluttering, despite all the very handsome men that this show brings to us.
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