Tamannaah Bhatia kicks off ‘Ragini 3’ shoot in London bringing the horror franchise back to big screen Tamannaah Bhatia has officially begun filming ‘Ragini 3′, marking her entry into one of Balaji Motion Pictures’ most successful horror franchises. Variety India has exclusively learned that the actor is currently shooting the film in London, where the project’s first schedule is underway. Directed by Shashanka Ghosh, the film is being developed as a theatrical horror experience aimed at couples and moviegoers looking for a spine-chilling outing. The makers are eyeing a 2027 theatrical release.
London schedule kicks off production
According to Variety India, the overseas shoot marks the beginning of principal photography, with additional filming planned across multiple locations in the coming months. While the makers are keeping the storyline tightly under wraps, ‘Ragini 3’ is expected to stay true to the franchise’s trademark mix of supernatural scares, suspense and commercial entertainment.This will also be Tamannaah’s first association with the ‘Ragini’ universe, making her the newest face to headline the long-running horror series.
Horror continues to dominate the box office
The return of ‘Ragini’ comes at a time when horror films are enjoying renewed popularity in Indian cinemas. With audiences embracing genre-driven entertainers and filmmakers revisiting successful intellectual properties, studios are increasingly betting on established franchises.Recent theatrical successes such as ‘Bhooth Bangla’ and the Hollywood horror film ‘Obsession’ have further reinforced the genre’s strong box-office appeal, encouraging producers to revive familiar titles for the big screen.
A franchise with a long legacy
The ‘Ragini’ franchise first arrived in cinemas with ‘Ragini MMS’ in 2011. Directed by Pawan Kripalani, the film starred Rajkummar Rao and Kainaz Motivala and quickly became a surprise hit.Its success paved the way for ‘Ragini MMS 2’ in 2014, directed by Bhushan Patel and headlined by Sunny Leone, alongside Parvin Dabas, Sandhya Mridul and Divya Dutta. The film gained massive popularity, with the chartbuster song ‘Baby Doll’ becoming a nationwide sensation.
From OTT back to the big screen
Following the success of the first two films, the franchise expanded into the digital space with two seasons of ‘Ragini MMS Returns’, released in 2017 and 2019. Featuring actors including Riya Sen, Karishma Sharma, Divya Agarwal and Sunny Leone, the series continued the franchise’s signature blend of horror, mystery and sensuality.Now, after more than a decade since the last theatrical installment, ‘Ragini 3’ is bringing the franchise back to cinemas, with Tamannaah Bhatia leading a fresh chapter in its horror legacy.