The Apple Watch Series 11 made its official debut at Apple’s “Awe Dropping” event in Cupertino, California, on Tuesday, vying for a spot on your wrist with a mix of fresh updates including new hypertension notifications, sleep score analysis, 5G connectivity and increased battery life. 

With a decade of upgrades and refinements, the Series 11 represents a big move for Apple as it leans further into its health and fitness features across its Apple Watch lineup. Alongside the Series 11, Apple also unveiled a third-generation Apple Watch Ultra 3 and Apple Watch SE 3, along with the new iPhone 17 lineup (including the brand new iPhone Air), and the latest generation of AirPods (Pro 3).

Both the Series 11 and the new Ultra 3 will ship with WatchOS 26, which Apple previewed at the Worldwide Developers Conference in June. The update brings a cleaner “liquid glass” UI, live translation for text messages, a redesigned Notes app for your wrist and Workout Buddy; Apple’s new AI-powered companion that offers real-time motivation based on your personal metrics during certain workouts.

The Apple Watch Series 11 will be available starting September 19. Pricing starts at $399 for the base model of the Series 11. 

This is a developing story. Follow all of CNET’s 2025 Apple Event coverage for live updates, hands-on impressions, and more announcements as they’re revealed.