Israeli-founded startup Gong, which develops AI-based technologies to analyze customer interactions and help sales teams predict revenue, is planning to hire an additional 100 engineers and developers in Tel Aviv amid strong demand for its products.
The firm announced that its workforce in Israel will grow by 25 percent by the end of the year, to 500 people. The employment plans come after Gong hired 70 employees over the past year, and this month moved to a larger 4,800-square-meter office space in Ramat Gan to accommodate its R&D operations. Globally, Gong is expanding with new offices in the US, including in Austin and New York, growing its workforce to 1,500 employees by the end of 2025.
Founded in 2016 by Amit Bendov and Eilon Reshef, Gong has developed an AI-based platform that utilizes natural language processing and machine learning tools to provide sales and revenue teams with actionable customer insights and business trends, to close deals faster.
“We continue to see strong business momentum and growth driven by demand for Gong’s AI platform,” said Reshef. “The extensive hiring is needed to support this expansion and enable us to continue developing innovative AI solutions, which lead the market.”
The software documents a company’s interactions with customers — via emails, phone calls, and other forms of communication — to provide a comprehensive picture of customer needs. AI-based technology is capable of parsing and analyzing what is being said in these interactions to help sales and revenue teams uncover patterns, preferences, and trends.
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The technology then recommends the next best steps for sales teams to move deals forward and ensure customer satisfaction, driven by data-based decisions instead of static reports, anecdotal evidence, and self-reported information.
Illustrative image of robots and artificial intelligence (AI) (Phonlamai iStock by Getty Images)
“Our platform includes over 10 dedicated AI agents for sales teams, based on data from real customer interactions accumulated over a decade, to help sales teams and organizations create real business impact,” said Reshef.
Gong AI agents currently perform approximately 1 million tasks monthly — including summarizing calls, drafting follow-ups, and answering deal-related questions, the firm said. The firm’s technology is used by more than 4,500 businesses and organizations operating in the areas of financial services, healthcare, telecom, and media. As a result of the increased adoption and use of AI technologies, Gong recently reported an annual revenue run rate of $300 million.
“AI isn’t about replacing roles, it’s about freeing people up to do their most impactful work,” said CEO Bendov. “Gong agents are purpose-built for revenue teams, empowering them with automation and intelligence that actually moves the needle, without sacrificing the human connections that drive businesses forward.”
Back in 2021, Gong raised $250 million in a Series E funding round, tripling its valuation to $7.25 billion. To date, the startup has secured $583 million in capital backed by US asset manager Franklin Templeton, and other investors including Coatue, Salesforce Ventures, Sequoia, Thrive Capital, and Tiger Global.
Israel is home to 2,158 R&D startups and companies that develop AI technologies, out of which 199 are local branches of multinational firms operating in the areas of enterprise software, healthcare, fintech, and e-commerce, according to a recent report by the Israel Innovation Authority prepared together with the Samuel Neaman Institute for National Policy Research.
The report also showed a decline in the number of open AI positions, from about 3,400 in 2023 to about 2,434 in 2025, as demand for junior roles fell, and demand for more experienced talent, such as master’s degree holders with more than three years of work experience, increased.
The most sought-after positions are for data scientists, such as R&D team managers and programmers of machine learning models, followed by data engineers and machine learning specialists, according to the report.
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