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T-Mobile is kicking off the holiday shopping season with some of its most aggressive phone promotions to date, rolling out a slate of Apple and Samsung offers designed to bring families — and people looking to switch carriers — into the fold.
At the center of their holiday offerings is the company’s marquee Apple deal: four iPhone 17 devices “on us” when customers switch four lines for $25 per line when you trade-in four eligible phones. The limited-time promotion is being billed as the company’s “best iPhone offer ever.”
Apple fans have several additional ways to score new hardware this season. T-Mobile is offering the iPhone 17 Pro “on us” — no trade-in required — when you bring your number over and add a new line on an Experience Beyond plan, also running for a limited time. You can also scoop up the new Apple Watch SE 3 for just $99 when you add an eligible watch plan, making it an easy upgrade for your wrist, too.
Samsung’s lineup gets a similar spotlight in T-Mobile’s holiday playbook. The carrier is touting its “best Galaxy offer ever,” headlined by four Samsung Galaxy S25 devices “on us” when customers switch four lines for $25 per line, again with no trade-in needed.
A separate holiday offer for Samsung enthusiasts includes the Flip7 “on us” — a value of $1.1k — with no trade-in required on T-Mobile’s Experience Beyond or Next plans. That promotion runs for a limited time, giving holiday — and even early-January — shoppers a longer window.
Across both device families, T-Mobile is doubling down on effortless upgrades: customers can hang onto their current phone and score a brand-new one for no extra cost — freeing them to gift, resell, or repurpose last year’s device while stepping into the latest flagship. With smartphone upgrades consistently peaking during the holidays — and both Apple and Samsung anchoring the premium device market — T-Mobile is positioning its lineup as a turnkey gifting solution for families looking to upgrade together.