Hong Kong – Design Bridge and Partners, a WPP global brand design agency, has elevated Danley Stone to managing director for Hong Kong as part of its efforts to reinforce its leadership and growth momentum across the APAC region.
In her new role, Stone will oversee the strategic operations of the Hong Kong office, including managing key client relationships such as the agency’s regional partnership with HSBC. She will also focus on driving business growth and strengthening the agency’s creative and strategic output.
Stone previously served as head of client leadership for the Hong Kong office after relocating from Singapore in July 2024. In that role, she led regional relationships for global clients, including HSBC and Prudential, as well as accounts in China and Southeast Asia. She succeeds Hannah Duley, who recently joined HSBC as its APAC head of employer brand.
Having joined Design Bridge and Partners in 2017, Stone has worked with clients such as Citibank, Mastercard, Lazada, Prudential, and Coca-Cola. She brings nearly two decades of industry experience, with the last twelve years spent in Asia.
Speaking about his new role, Stone said, “It’s an immense privilege to step into the role of Managing Director, having long admired the strategic and creative talent of my Hong Kong colleagues. Witnessing the brilliance of this team firsthand has only deepened that respect. I look forward to continued success, partnering with our incredible clients by raising the bar to create world-class work with the power to move people.”
She will report to Benedict Gordon, chief growth officer at Design Bridge and Partners APAC.
Commenting on the appointment, Gordon said, “I am thrilled that Danley is stepping into this role, continuing to lead the strategic operations of Design Bridge and Partners Hong Kong. Her dedication to driving business growth and passion for strengthening key client relationships with both globally iconic and much-loved local brands make her a stellar addition to our senior leadership team.”
The announcement follows recent senior appointments within the agency, including Alexandra Cerruti’s promotion to executive vice president for Asia Pacific (excluding Greater China) and Gordon’s appointment as chief growth officer for the region. Together, these leadership changes aim to strengthen Design Bridge and Partners’ ability to meet the evolving needs of brands in Asia Pacific seeking strategic solutions that balance global consistency with local cultural relevance.