Game Volt | launches active gaming attraction Battle Arcade
Game Volt, the product division of CONDUCTR, the UK-based innovation studio, has announced the release of Battle Arcade,…
How to create a commercially successful immersive experience
Commercial success metrics: look beyond attendance—track lifetime value, 4.5+ star reviews, customer acquisition cost (CAC), dwell time, and…
PICO headsets support iDISCOVR immersive experiences
PICO, a developer of cutting-edge virtual reality (VR) and mixed reality (MR) headsets, was chosen by iDISCOVR, the…
The Met introduces generative AI to transform experience
The Metropolitan Museum of Art in New York has unveiled two new generative AI initiatives to transform how…
Barco | expands QDX platform with new RGB models
In AI research, the phrase “world model” refers to an internal model that helps an intelligent system represent…
Innovation in Thrills | at the Festival of Innovation
Join us at the Festival of Innovation on Thursday, 22 January at 2 pm GMT for our session…
Semnox Solutions | partners with The Pelican Group
Collective laboratory The new extended programme has been met with excitement across the community of live immersive and…
Pure Imagination Studios | interview with Joshua Wexler
This philosophy extends naturally into the realm of themed entertainment, a market Cuningham entered in 1986 through its…
Simtec Systems | partnership with The VOID
Collective laboratory The new extended programme has been met with excitement across the community of live immersive and…
2025 Innovation Awards | final judges announced
blooloop is pleased to announce the final judges for the 2025 blooloop Innovation Awards, presented with AREA15: Guillaume Allaire,…