{"id":128646,"date":"2025-11-10T23:38:07","date_gmt":"2025-11-10T23:38:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/128646\/"},"modified":"2025-11-10T23:38:07","modified_gmt":"2025-11-10T23:38:07","slug":"no-plans-to-spin-off-cable-networks","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/128646\/","title":{"rendered":"No Plans to Spin Off Cable Networks"},"content":{"rendered":"

\n\tParamount<\/a> isn\u2019t planning to join fellow media giants Comcast and Warner Bros. Discovery in spinning off its cable assets.<\/p>\n

\n\tOn the company\u2019s quarterly earnings call Tuesday, Paramount president Jeff Shell acknowledged the continued decline in cable viewership (and thus subscriber and advertising revenue), but he said the company plans to take a different approach in managing those assets.<\/p>\n

\n\t\u201cCable continues to decline, for us and for everybody,\u201d Shell said on the call. \u201cIt\u2019s increasingly clear that streaming has become the replacement\u201d for traditional multi-channel bundles. <\/p>\n

\n\tParamount also has some of the more recognizable cable brands under its roof, however, including Nickelodeon, MTV, BET and Comedy Central. Shell said Paramount will look at \u201ctaking those brands and seeing what we can do as far as driving value.\u201d<\/p>\n

\n\tWhat that won\u2019t include is spinning off Paramount\u2019s cable portfolio into a standalone company, a la Comcast and Versant and WBD\u2019s planned spinoff<\/a> of its Discovery networks.<\/p>\n

\n\t\u201cWe\u2019re not going to spin,\u201d Shell said Tuesday. \u201cWe\u2019re going to drive value [with the cable assets] but do it within the company.\u201d That will involve using the well-established brands \u2014\u00a0Nickelodeon for kids and family programming, MTV for music and youth culture \u2014\u00a0and use them to help grow Paramount\u2019s streaming business, one of the company\u2019s \u201cnorth stars,\u201d as Shell and CEO David Ellison repeatedly referred to the key goals on the earnings call. That\u2019s evident in things like Paramount\u2019s recent deal with South Park creators Trey Parker and Matt Stone<\/a>, which among other things made Paramount+ the exclusive worldwide streaming home of the show\u2019s library (it had been at HBO Max in the United States). <\/p>\n

\n\t\u201cWe\u2019re going to see if we can transform these brands,\u201d Shell said, \u201cand make them pieces of our scaled, global streaming business.\u201d <\/p>\n","protected":false},"excerpt":{"rendered":"Paramount isn\u2019t planning to join fellow media giants Comcast and Warner Bros. Discovery in spinning off its cable…\n","protected":false},"author":2,"featured_media":128647,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[156,111,139,69,421,437],"class_list":{"0":"post-128646","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-entertainment","9":"tag-new-zealand","10":"tag-newzealand","11":"tag-nz","12":"tag-paramount","13":"tag-tv"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/128646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=128646"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/128646\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/128647"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=128646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=128646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=128646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}