{"id":136795,"date":"2025-11-15T19:10:10","date_gmt":"2025-11-15T19:10:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/136795\/"},"modified":"2025-11-15T19:10:10","modified_gmt":"2025-11-15T19:10:10","slug":"i-didnt-know-who-kirk-hammett-was-emg-founder-on-how-partnering-with-metallica-changed-the-world-of-pickups-and-why-james-hetfield-was-the-toughest-to-make-pickups-for","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/136795\/","title":{"rendered":"&#039;I Didn&#039;t Know Who Kirk Hammett Was&#039;: EMG Founder On How Partnering With Metallica Changed The World Of Pickups, And Why James Hetfield Was &#039;The Toughest&#039; To Make Pickups For &#8211; Ultimate Guitar"},"content":{"rendered":"<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMixgJBVV95cUxOb29ObS1oVGE5b1RFdFp1QWE1OEYyVmFTWWtJXzhXQ1RhNVRrSlIzcDZGRVFscU9TMzA4LVFVU0ZxT2tsQUtfdUY5NmFnZlZSam9DRm5hSkR1QVZybk5vb2lPRkFFODR4cUlaT3hIdHhqbEFjZjJBWTJQYXk2NFFlUzhUZmQ3di1DX1BfbUs5VlRwczdaNDI3Zm1kTHJyaVVnaHl5NXdtUlRTRkxLQllzX2U3aVluRmZ4ZGl1MktnaVphanZQXzM4WFRRMUoybEx3Sk9JamNPcVFmTmtPckdQVlZpWGtiS0tfTTJXRXMzNjJ1T2hadFRyYlRmNl8wTzdRUGxKT3pnUDF0NWt5djZHSkhvOEFqcDFaRHpWMUtJWm5yT1JOVGZfRTVFRGNPdk1MOE54WTFxVXRfckFJYkZzT2RJSm43Zw?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">&#8216;I Didn&#8217;t Know Who Kirk Hammett Was&#8217;: EMG Founder On How Partnering With Metallica Changed The World Of Pickups, And Why James Hetfield Was &#8216;The Toughest&#8217; To Make Pickups For<\/a>&nbsp;&nbsp;Ultimate Guitar<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMisAFBVV95cUxNUHlaUUhRS2dSYzdib29Od1RwTlNLWVZaNmhBLWxkV2Zvdzg0UXVZalFCRXY3amcxMUFkTnpJbVBiUTE2ZGRyMEtCUDFOLVUyU3MzalVYdjRLbl9wcHZsaTZQUTMxVUJRb1U1STJXTzJQcjR2S2podnEtU19Tc1VOUzJWQmpqUUlWRDNtWTF2N0xjX2ZIcF9Iam03Z1ppZjMxT0lPOEdjSUNBeGx3VWpxag?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">EMG Founder Credits METALLICA&#8217;s KIRK HAMMETT For Making The Pickup Company &#8220;Metal&#8221;<\/a>&nbsp;&nbsp;Metal Injection<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMisAFBVV95cUxOV0txbWMtdkVPdTZnYldoTVlPVUNEYmxjWnQybVZhQkQ5OFAtbFpveUZfTTZuWVVCMkdtWXRsb0lnYThMUlJVVmtjQ245djFvbjRkdjFGbFhkTnhEWVk1UFhGa2xZNXdLZDZKc2ZRSURiUHdSbHhLeU5Ibll2QWg4WldmdmEwQ3dRQXNraHNNOG45cWJrUGZhdTFNZk91S1ZYbEVlVFUwSjNyLVJOaW9vMw?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">EMG Founder Says Metallica Guitarist Kirk Hammett Made His Company &#8220;Metal&#8221;<\/a>&nbsp;&nbsp;MetalSucks<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMib0FVX3lxTFBaUnYzXzkwc0Y0UUlWSkJUaEVLUUFqSE5zRG9ESnNNX2ZtSklfbms4NjNaaVNLZ1g1MFlkNXByb1YzeHFZRlNIRzdnVHl1WmVwT2NkNkU2SThucDZxMDI4ekgtM2FpR1FibWZJcHczVQ?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">\u201cThe heavy metal thing was not my first intention\u201d: The creator of EMG pickups never meant for them to become the choice of metal guitarists<\/a>&nbsp;&nbsp;Guitar.com<\/p>\n","protected":false},"excerpt":{"rendered":"&#8216;I Didn&#8217;t Know Who Kirk Hammett Was&#8217;: EMG Founder On How Partnering With Metallica Changed The World Of&hellip;\n","protected":false},"author":2,"featured_media":136796,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[93425,156,93427,93428,46899,1614,4938,157,111,139,69,93426,1629],"class_list":{"0":"post-136795","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-emg","9":"tag-entertainment","10":"tag-guitar","11":"tag-guitar-gear","12":"tag-james-hetfield","13":"tag-metal","14":"tag-metallica","15":"tag-music","16":"tag-new-zealand","17":"tag-newzealand","18":"tag-nz","19":"tag-pickups","20":"tag-rock"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/136795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=136795"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/136795\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/136796"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=136795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=136795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=136795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}