{"id":1531,"date":"2025-09-04T15:00:10","date_gmt":"2025-09-04T15:00:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/1531\/"},"modified":"2025-09-04T15:00:10","modified_gmt":"2025-09-04T15:00:10","slug":"well-get-to-right-place","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/1531\/","title":{"rendered":"We&#8217;ll Get to Right Place"},"content":{"rendered":"<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t<a href=\"https:\/\/www.hollywoodreporter.com\/t\/siriusxm\/\" id=\"auto-tag_siriusxm_1\" data-tag=\"siriusxm\" rel=\"nofollow noopener\" target=\"_blank\">SiriusXM<\/a> executives believe they\u2019ll \u201cget to the right place\u201d with <a href=\"https:\/\/www.hollywoodreporter.com\/t\/howard-stern\/\" id=\"auto-tag_howard-stern_1\" data-tag=\"howard-stern\" rel=\"nofollow noopener\" target=\"_blank\">Howard Stern<\/a> as contract negotiations heat up.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tSpeaking at a Bank of America conference Wednesday, Scott Greenstein, president and chief content officer and SiriusXM, pointed to the importance of Stern\u2019s show for the company (Stern is seen as one of the big draws for satellite radio subscribers). The goal is to have him stay at SiriusXM, but Greenstein also cautioned that the deal would have to \u201cmake sense.\u201d\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cSo Howard, for all these years and right up until now, is as important a content, single piece of content as we\u2019ve had from the sense of being a lightning rod to get awareness for the service and publicity and all of that. He\u2019s the best interviewer out there, period, bar none. And we\u2019ve always had a series, as all of you know, of renewals. With any talent at that level, you\u2019re always going to have an extended period of negotiations. We\u2019ve been pretty lucky all these years. We\u2019d love them to stay. It certainly has to make sense, but we feel pretty good that we\u2019ve done this before, and we\u2019ll see where it goes,\u201d Greenstein said.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cI think he\u2019s been core to our platform for over 20 years. So I\u2019m confident we\u2019ll get to the right place,\u201d CEO and director Jennifer Witz added.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tRumors <a href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/howard-stern-rumor-mill-siriusxm-demise-1236343187\/\" rel=\"nofollow noopener\" target=\"_blank\">swirled this summer <\/a>about SiriusXM not wanting to renew Stern\u2019s contract, amid his high price tag and his less frequent broadcasting schedule. Stern, 71, has also been long-rumored to be retiring after his decades-long career as a talk show host. Stern\u2019s current five-year deal is up at the end of 2025 and was estimated to be worth $100 million a year.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tStern had said he would<a href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/howard-stern-rumor-mill-siriusxm-demise-1236343187\/\" rel=\"nofollow noopener\" target=\"_blank\"> address the rumors <\/a>on his show Sept. 2, but<a href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/howard-stern-delays-siriusxm-return-1236358874\/\" rel=\"nofollow noopener\" target=\"_blank\"> he delayed his return<\/a> and his comments on the rumors until Sept. 8.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tWhen evaluating whether to sign on new talent or renew deals, Greenstein added that the company looks at factors such as hours listened, ad revenue, social media and publicity, as well as the broader idea of what that individual means to the service, or that particular genre.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tAsked about Stephen A. Smith, who <a href=\"https:\/\/www.hollywoodreporter.com\/business\/business-news\/stephen-a-smith-to-launch-two-new-shows-with-siriusxm-1236255244\/\" rel=\"nofollow noopener\" target=\"_blank\">recently signed a deal <\/a>with SiriusXM to launch a sports show and a current events and social commentary show, Greenstein said he while he\u2019s \u201cpolarizing,\u201d he\u2019s one of the top commentators in sports and also has the ability to get anyone on his show, and he has the ability to bring in satellite radio subscribers in addition to bringing in podcast ad revenue. <\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cHe\u2019s emerged as probably the leading voice in sports. But much more importantly, Jennifer and I took a bet on where he was going to end up in his political commentary, and he\u2019s become a factor. He can get almost anybody on the air. He\u2019s the only person I\u2019ve ever seen be on \u2018Hannity\u2019 at night and \u2018The View\u2019 in the morning, and he\u2019s just uniquely suited where politicians and potential politicians want to be on a show,\u201d Greenstein said.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tWhile also pointing to metrics like cost per listener or cost per listening hour, Witz also spoke to the more intangible qualities they look for in hosts and new shows.\u00a0<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cSomething like sports, you may not be listening every day. But the fact that you get into the car, you love the NFL and your team is playing and you know you can find it on SiriusXM has a lot of value for us. So there is value beyond the analytics, but having all this data has just been a game changer for us,\u201d Witz said.<\/p>\n","protected":false},"excerpt":{"rendered":"SiriusXM executives believe they\u2019ll \u201cget to the right place\u201d with Howard Stern as contract negotiations heat up.\u00a0 Speaking&hellip;\n","protected":false},"author":2,"featured_media":1532,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[156,2474,157,111,139,69,2475],"class_list":{"0":"post-1531","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-entertainment","9":"tag-howard-stern","10":"tag-music","11":"tag-new-zealand","12":"tag-newzealand","13":"tag-nz","14":"tag-siriusxm"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/1531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=1531"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/1531\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/1532"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=1531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=1531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=1531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}