{"id":163283,"date":"2025-12-01T21:27:17","date_gmt":"2025-12-01T21:27:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/163283\/"},"modified":"2025-12-01T21:27:17","modified_gmt":"2025-12-01T21:27:17","slug":"stella-mccartney-just-teased-her-new-hm-collaboration-at-the-fashion-awards-2025","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/163283\/","title":{"rendered":"Stella McCartney Just Teased Her New H&M Collaboration At The Fashion Awards 2025"},"content":{"rendered":"

If, for whatever reason, you were hoping to visit the V&A East Storehouse to inspect a certain blue silk jumpsuit<\/a> from Stella McCartney<\/a>\u2019s 2005 collaboration with H&M<\/a>, you\u2019d find it\u2019s been reserved for an undisclosed amount of time by an undisclosed enthusiast. And if, for whatever reason, you also happened to be following the red-carpet arrivals at tonight\u2019s Fashion Awards<\/a>, the reason behind its unavailability might begin to make sense: Stella McCartney and H&M are working on a second co-designed collection, built on the British designer\u2019s prodigious archive, and\u00a0set to arrive in spring.<\/p>\n

Though specific details remain locked behind the kind of NDA only a multi-billion-firm can commission, a glimpse of what\u2019s to come was truffled out on the likes of Bel Priestley, Amelia Gray and Anitta in the grand concord of the Royal Albert Hall. Talk about a reveal: I\u2019m only disappointed there was no musical-chairs segment, as there was when H&M unveiled its original collection with McCartney at St Olave\u2019s School in south London, which precipitated a rare Gwyneth Paltrow<\/a> gush. \u201cI really liked the whole collection,\u201d she told<\/a> British Vogue. \u201cYou must write that. I want Stella to read it.\u201d<\/p>\n

\"Image<\/p>\n

A first look at Stella McCartney\u2019s latest H&M collab.<\/p>\n

Rowben Lantion<\/p>\n

As for what can actually be revealed? \u201cPrints, sparkles, lace,\u201d says Ann-Sofie Johansson, H&M\u2019s head of womenswear. \u201cThe red-carpet looks are a teaser and within them are various little archive details that fashion fans will for sure spot.\u201d Such as: the lace-trimmed camisoles of her autumn\/winter 1999 collection for Chlo\u00e9, vest straps interlinked with the chains of her 2009 Falabella It-bag, the sequined party numbers of her spring\/summer 2005 collection, and the python prints of her Resort 2014 proposal. \u201cWe wanted to make sure we captured the Stella attitude,\u201d Johansson continues. \u201cThe feminine strength, the insouciance. From her pioneering work at Chlo\u00e9 in the \u201990s, when she brought a cool London energy to Paris, to her rule-breaking designs under her own label in the \u201900s.\u201d<\/p>\n

You can trace the story even further back to McCartney\u2019s apprenticeship with Edward Sexton, the Savile Row tailor who made her father Paul McCartney\u2019s suits. \u201cIt was that experience which shaped my eye for cut and precision in design,\u201d says McCartney. \u201cBringing that heritage into this collaboration is deeply personal. Reworking all these pieces with H&M genuinely feels like returning to my roots. It\u2019s brought back so much energy and joy to revisit it all.\u201d But everything, for McCartney, always comes back to \u201ccraft with conscience\u201d. Ie, the belief that desirable fashion can still be kind to the planet. \u201cEven the recycled rhinestones reflect the world I\u2019m fighting for \u2013 beautiful, responsible, and forward-thinking.\u201d<\/p>\n

\"Image<\/p>\n

Ann-Sofie Johansson and Stella McCartney.<\/p>\n

H&M is welcoming these conversations. \u201cThere are really two key aspects to explain here,\u201d says Johansson. \u201cOne relates to the collection, which features certified, responsible materials, many of them recycled. The other, equally important, is the launch of a brand-new Insights Board, which will bring together voices from across fashion to create a space for meaningful discussion.\u201d She explains that this new group has been designed to challenge H&M\u2019s and the industry\u2019s processes \u2013 from supply chain practices to material innovation \u2013 which are endemic to the industry at large. \u201cBoth Stella and all of us at H&M are aligned in the belief that true change can only happen when the industry works collectively.\u201d McCartney hopes the initiative will serve as an inflection point in how the sector approaches sustainability. \u201cThis second partnership feels like a chance to reflect on how far we\u2019ve come in sustainability, cruelty-free practices and conscious design \u2013 and to stay honest about how far we still have to go. Real change only happens when we push from both the outside and the inside, and I\u2019ve always believed in infiltrating from within to move the industry forward.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"If, for whatever reason, you were hoping to visit the V&A East Storehouse to inspect a certain blue…\n","protected":false},"author":2,"featured_media":163284,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[14652,111,139,69,1447,99354,145,15593],"class_list":{"0":"post-163283","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-digital_syndication","9":"tag-new-zealand","10":"tag-newzealand","11":"tag-nz","12":"tag-runway","13":"tag-storytypereporting","14":"tag-technology","15":"tag-textbelowcenterfullbleed"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/163283","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=163283"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/163283\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/163284"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=163283"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=163283"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=163283"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}