{"id":227517,"date":"2026-01-11T01:07:10","date_gmt":"2026-01-11T01:07:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/227517\/"},"modified":"2026-01-11T01:07:10","modified_gmt":"2026-01-11T01:07:10","slug":"22re-imbues-malbon-melrose-boutique-with-a-quiet-sense-of-glamour","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/227517\/","title":{"rendered":"22RE imbues Malbon Melrose boutique with &#8220;a quiet sense of glamour&#8221;"},"content":{"rendered":"<p>Los Angeles studio <a href=\"https:\/\/www.dezeen.com\/tag\/22re\/\" rel=\"nofollow noopener\" target=\"_blank\">22RE<\/a>\u00a0has designed a <a href=\"https:\/\/www.dezeen.com\/tag\/boutiques\/\" rel=\"nofollow noopener\" target=\"_blank\">store<\/a> interior for lifestyle brand Malbon Golf on Melrose Place, which features heavy use of cherry wood and several subtle nods to the sport.<\/p>\n<p>The 1,800-square-foot (167-square-metre) <a href=\"https:\/\/malbon.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Malbon<\/a> flagship draws references from LA&#8217;s Art Deco and modernism heritage, as well as subtle nods to golfing.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2283593 size-full\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-melrose_22re_dezeen_2364_col_0-852x1065.jpg\" alt=\"Boutique with walls and ceilings lined with cherry wood panelling\" width=\"1891\" height=\"2364\"  \/>Cherry wood panels line the interiors of the Malbon Melrose boutique<\/p>\n<p><a href=\"https:\/\/22reoffice.com\/\" target=\"_blank\" rel=\"noopener nofollow\">22RE<\/a> took a residential approach to the material and lighting selection.<\/p>\n<p>&#8220;Designed to evoke a classic clubhouse, the store unfolds as a sequence of three distinct spatial zones, leaning into a domestic intimacy that reframes a traditionally commercial space,&#8221; said the studio.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2283596 size-full\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-melrose_22re_dezeen_2364_col_3-852x628.jpg\" alt=\"A lounge area including looping metal clothes rails and pale-green upholstered seating\" width=\"2364\" height=\"1743\"  \/>A lounge area includes looping metal clothes rails and pale-green upholstered seating<\/p>\n<p>From the entrance, shoppers are led up a patterned stone staircase into the foyer, where there is a tiered spiral display table and custom furniture.<\/p>\n<p>&#8220;The palette centres on Costa Esmeralda stone and rich cherry wood, balancing comfort with a quiet sense of glamour,&#8221; said 22RE.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2283600 size-full\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-melrose_22re_dezeen_2364_col_7-852x639.jpg\" alt=\"Shoes and accessories displayed on softly illuminated wood shelves either side of a built-in bench\" width=\"2364\" height=\"1773\"  \/>Shoes and accessories are displayed on softly illuminated shelves on either side of a built-in bench<\/p>\n<p>Three additional green-stone steps and an integrated ramp rise to a central &#8220;living room&#8221; space, where shoes and accessories are presented on softly illuminated shelves.<\/p>\n<p>Bespoke metal display rails feature spiral details to invoke the spin of a golf ball as it soars through the air or rolls across the green.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2283604 size-full\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-melrose_22re_dezeen_2364_col_11-852x1136.jpg\" alt=\"A boutique interior with cherry screens that allow views out to plant-filled atriums\" width=\"1773\" height=\"2364\"  \/>In the back room, cherry screens allow views out to plant-filled atriums<\/p>\n<p>Built-in benches, hexagonal stools and low wooden pedestals are all topped with pale-green furry fabric that emulates the trimmed grass of a fairway.<\/p>\n<p>In the back room, the side walls are replaced with latticed cherry screens that allow views to plant-filled atriums, while a faceted cove ceiling presides over a centrally positioned vitrine for displaying smaller accessories.<\/p>\n<p>\t\t\t\t<a href=\"https:\/\/www.dezeen.com\/2025\/03\/30\/malbon-carmel-golf-store-22re\/\" rel=\"nofollow noopener\" target=\"_blank\"><br \/>\n\t\t\t\t\t\t<img loading=\"lazy\" width=\"191\" height=\"191\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-golf-carmel_22re_dezeen_sq1-191x191.jpg\" class=\"excludeLightbox wp-post-image\" alt=\"Malbon Golf Carmel by 22RE\" decoding=\"async\" data-pin-nopin=\"true\"  \/><\/p>\n<p> 22RE outfits Carmel golf store with scalloped walls and tiled floors\n\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t<\/a><\/p>\n<p>The changing rooms continue the early 20th century residential aesthetic through high-gloss lacquer, geometric relief panels, chamfered edges and cove lighting.<\/p>\n<p>&#8220;Taking cues from European Art Deco and early <a href=\"https:\/\/www.dezeen.com\/tag\/frank-lloyd-wright\/\" rel=\"nofollow noopener\" target=\"_blank\">Frank Lloyd Wright<\/a>, 22RE illuminates and aligns form, scale, and materiality with the architecture,&#8221; the studio said.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2283606 size-full\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-melrose_22re_dezeen_2364_col_13-852x1065.jpg\" alt=\"A changing room featuring high-gloss lacquer, geometric relief panels, chamfered edges and cove lighting\" width=\"1891\" height=\"2364\"  \/>The changing rooms feature high-gloss lacquer, geometric relief panels, chamfered edges and cove lighting<\/p>\n<p>Lighting throughout the store is a combination of vintage designs by Bruno Munari, Vico Magistretti, Lisa Johansson Pape and Paavo Tynell, along with contemporary pieces from <a href=\"https:\/\/www.dezeen.com\/tag\/kelly-wearstler\/\" rel=\"nofollow noopener\" target=\"_blank\">Kelly Wearstler<\/a> and <a href=\"https:\/\/henrii.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Henrii<\/a>.<\/p>\n<p>&#8220;The result is a retail environment that feels rooted, local, and softly luxurious \u2013 honouring the heritage of Melrose Place and the history of golf in Los Angeles, while expressing Malbon&#8217;s contemporary identity.&#8221;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2283607 size-full\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/01\/malbon-melrose_22re_dezeen_2364_col_14-852x1065.jpg\" alt=\"Exterior of the flagship store for golf brand Malbon, located on Melrose Place in Los Angeles\" width=\"1891\" height=\"2364\"  \/>The flagship store for golf brand Malbon is located on Melrose Place in Los Angeles<\/p>\n<p>22RE&#8217;s previous store designs for Malbon Golf in the US include the <a href=\"https:\/\/www.dezeen.com\/2024\/03\/10\/malbon-miami-golf-boutique-22re\/\" rel=\"nofollow noopener\" target=\"_blank\">Miami location lined in pale-green stucco<\/a> and the <a href=\"https:\/\/www.dezeen.com\/2025\/03\/30\/malbon-carmel-golf-store-22re\/\" rel=\"nofollow noopener\" target=\"_blank\">Carmel-by-the-Sea outpost featuring scalloped walls and tiled floors<\/a>.<\/p>\n<p>Led by principal Dean Levin, the studio has also completed <a href=\"https:\/\/www.dezeen.com\/2024\/08\/17\/ceremony-of-roses-offices-los-angeles-22re\/\" rel=\"nofollow noopener\" target=\"_blank\">1970s-influenced offices for a music agency<\/a> and a <a href=\"https:\/\/www.dezeen.com\/2025\/08\/17\/22re-creates-distinctly-californian-la-offices-for-day-job\/\" rel=\"nofollow noopener\" target=\"_blank\">creative workplace in the former studio of artist Ed Ruscha<\/a> since it was founded in 2021.<\/p>\n<p>The photography is by <a href=\"https:\/\/www.richstapleton.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Rich Stapleton<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Los Angeles studio 22RE\u00a0has designed a store interior for lifestyle brand Malbon Golf on Melrose Place, which features&hellip;\n","protected":false},"author":2,"featured_media":227518,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[135747,442,498,499,500,33451,179,501,156,18126,16523,2047,111,139,69,644,1621,1622,51212,3337],"class_list":{"0":"post-227517","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arts-and-design","8":"tag-22re","9":"tag-arts","10":"tag-arts-and-design","11":"tag-artsanddesign","12":"tag-artsdesign","13":"tag-boutiques","14":"tag-california","15":"tag-design","16":"tag-entertainment","17":"tag-golf","18":"tag-interiors","19":"tag-los-angeles","20":"tag-new-zealand","21":"tag-newzealand","22":"tag-nz","23":"tag-retail","24":"tag-sectionall","25":"tag-sectioninteriors","26":"tag-shops","27":"tag-usa"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/227517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=227517"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/227517\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/227518"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=227517"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=227517"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=227517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}