{"id":257721,"date":"2026-01-29T13:27:09","date_gmt":"2026-01-29T13:27:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/257721\/"},"modified":"2026-01-29T13:27:09","modified_gmt":"2026-01-29T13:27:09","slug":"apple-hires-iphone-camera-app-halides-co-founder-for-its-design-team","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/257721\/","title":{"rendered":"Apple hires iPhone camera app Halide&#8217;s co-founder for its design team"},"content":{"rendered":"<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Sebastiaan de With, the co-founder of Lux which makes iPhone photo and video apps like <a href=\"https:\/\/techcrunch.com\/2024\/12\/23\/halides-next-version-will-come-with-new-film-filters-hdr\/\" rel=\"nofollow noopener\" target=\"_blank\">Halide<\/a> and <a href=\"https:\/\/techcrunch.com\/2024\/12\/11\/video-app-kino-from-the-maker-of-halide-is-apples-iphone-app-of-the-year\/\" rel=\"nofollow noopener\" target=\"_blank\">Kino<\/a>, said on Wednesday that he has joined Apple\u2019s design team.<\/p>\n<p class=\"wp-block-paragraph\">This is de With\u2019s second stint with Apple, where he previously worked on iCloud and Find My. Before co-founding <a href=\"https:\/\/techcrunch.com\/2017\/05\/30\/ex-apple-designer-former-twitter-engineer-launch-halide-a-premium-iphone-camera-app\/\" rel=\"nofollow noopener\" target=\"_blank\">Lux with Ben Sandofsky in 2016<\/a>, he did design work for Sony, T-Mobile, and Mozilla. <\/p>\n<p class=\"wp-block-paragraph\">\u201cSo excited to work with the very best team in the world on my favorite products,\u201d de With said in <a rel=\"nofollow\" href=\"https:\/\/x.com\/sdw\/status\/2016627602342179024\">a post on X<\/a>.<\/p>\n<p lang=\"en\" dir=\"ltr\">Some big personal news: I\u2019ve joined the Design Team at Apple. <\/p>\n<p>So excited to work with the very best team in the world on my favorite products. \u270c\ufe0f <a rel=\"nofollow\" href=\"https:\/\/t.co\/9gzU4ziIJ7\">pic.twitter.com\/9gzU4ziIJ7<\/a><\/p>\n<p>\u2014 Sebastiaan de With (@sdw) <a rel=\"nofollow noopener\" href=\"https:\/\/twitter.com\/sdw\/status\/2016627602342179024?ref_src=twsrc%5Etfw\" target=\"_blank\">January 28, 2026<\/a><\/p>\n<p class=\"wp-block-paragraph\">Meanwhile, Sandofsky said in a <a rel=\"nofollow noopener\" href=\"https:\/\/www.reddit.com\/r\/apple\/comments\/1qpq9jl\/comment\/o2b4vln\/\" target=\"_blank\">Reddit<\/a> post that Halide will still be developed by Lux. The company today released <a rel=\"nofollow noopener\" href=\"https:\/\/www.lux.camera\/mark-iii-looks\/\" target=\"_blank\">a public preview<\/a> of the new version of the app, Halide Mark III, and said it is focusing on \u201cLooks,\u201d a feature that will recreate the aesthetics of film cameras.<\/p>\n<p class=\"wp-block-paragraph\">De With joins Apple at a time of significant changes in the division. The Liquid Glass design introduced with iOS 26 didn\u2019t get the glowing reviews the company probably expected, and Apple\u2019s chief of user interface design, Alan Dye, <a href=\"https:\/\/techcrunch.com\/2025\/12\/03\/meta-poaches-apple-design-exec-alan-dye-to-lead-new-creative-studio-in-reality-labs\/\" rel=\"nofollow noopener\" target=\"_blank\">left for Meta<\/a>, in December. <\/p>\n<p class=\"wp-block-paragraph\">And last week, <a rel=\"nofollow noopener\" href=\"https:\/\/www.bloomberg.com\/news\/articles\/2026-01-22\/apple-hardware-chief-john-ternus-now-overseeing-design-tim-cook-ceo-succession\" target=\"_blank\">Bloomberg<\/a> reported that John Ternus, who is in line to be Tim Cook\u2019s successor, took over hardware and software design towards the end of last year.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Sebastiaan de With, the co-founder of Lux which makes iPhone photo and video apps like Halide and Kino,&hellip;\n","protected":false},"author":2,"featured_media":3286,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[351,501,113705,111,139,69,145],"class_list":{"0":"post-257721","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-apple","9":"tag-design","10":"tag-halide","11":"tag-new-zealand","12":"tag-newzealand","13":"tag-nz","14":"tag-technology"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/257721","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=257721"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/257721\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/3286"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=257721"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=257721"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=257721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}