{"id":269319,"date":"2026-02-05T17:40:17","date_gmt":"2026-02-05T17:40:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/269319\/"},"modified":"2026-02-05T17:40:17","modified_gmt":"2026-02-05T17:40:17","slug":"national-milestone-its-been-10-years-since-the-waitangi-dildo-strike","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/269319\/","title":{"rendered":"National milestone: It\u2019s been 10 years since the Waitangi dildo strike"},"content":{"rendered":"<p>Today is the 10-year anniversary of the dildo incident that changed our nation. The Spinoff catches up with the dildo thrower, who reflects on her famous protest.<\/p>\n<p>Four pair and two years ago Josie Butler brought forth in the carpark of the Waitangi Copthorne Hotel, a nine-inch novelty dildo, conceived in protest, and dedicated to the proposition that someone from National needed to be sconned in the face. A decade on, the Christchurch nurse can still remember feeling giddy as the phallus took flight. It careened through the muggy Northland air into economic development minister Steven Joyce\u2019s jowls, before bouncing off 1News reporter Helen Castles into the history books. \u201cOh yes yes,\u201d said Joyce, sadly. \u201cGood-o.\u201d<\/p>\n<p><img alt=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/><\/p>\n<p>That moment on February 5, 2016 has gone down as one of this nation\u2019s most memorable political protests. It was a mix of careful planning and happenstance. Butler started thinking about direct action after exhausting other means of protesting the Trans-Pacific Partnership Agreement. She settled on a dildo throw after Googling \u201cmost effective protest methods\u201d and finding an article about Muntadhar al-Zaidi, who <a href=\"https:\/\/en.wikipedia.org\/wiki\/George_W._Bush_shoe-throwing_incident\" target=\"_blank\" rel=\"nofollow noopener\">threw his shoes at George W Bush to condemn the Iraq war<\/a>. \u201cI really liked that idea,\u201d she says. \u201cAnd then thought \u2018oh, it would be cool to do something a bit funnier.\u2019 So me and my flatmates went down to the local Peaches and Cream.\u201d<\/p>\n<p>The implement they picked out is often described in shorthand as a dildo. It\u2019s actually a <a href=\"https:\/\/www.peachesandcream.co.nz\/products\/squeaky-pecker\" target=\"_blank\" rel=\"nofollow noopener\">nine-inch squeaky pecker made by Ozze<\/a>. Though it\u2019s not visible in the footage from the day, the \u201cdildo\u201d has a face. \u201cYou wouldn\u2019t use it as a dildo,\u201d says Butler. Her decision to pick a softer toy rather than a working dildo was a practical one. \u201cI didn\u2019t want to get assault charges,\u201d she says.<\/p>\n<p><img alt=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/><\/p>\n<p>In the weeks following the purchase, she and her flatmates trained hard at \u201cdildo target practice\u201d. \u201cIt was mostly us just throwing the dildo at each other unsuspecting around the house,\u201d she explains. The most memorable incident came when she took a date home for dinner. \u201cWhen I walked in the door with the date, my flatmate sconned me in the face with it.\u201d<\/p>\n<p>Butler didn\u2019t get a second date. It wasn\u2019t her only setback. Prime minister John Key was meant to be the target of her protest. But he made <a href=\"https:\/\/www.stuff.co.nz\/national\/politics\/76598479\/prime-minister-john-keys-no-show-at-waitangi-no-great-loss\" target=\"_blank\" rel=\"nofollow noopener\">a last-minute decision not to attend Waitangi<\/a>. Butler still packed the squeaky pecker for her trip north just in case. After some frustrating hours trudging around the grounds, her opportunity arose when she saw Joyce holding a media standup in the Copthorne carpark. Not recognising him, she asked a police officer if the man talking to reporters was from National. \u201cThey\u2019re like, \u2018yeah\u2019. And I was like, \u2018oh great. I\u2019ve got something for him\u2019,\u201d she says.\u00a0<\/p>\n<p>The throw was perfect. The pecker flew through the air like a guided missile, hitting Joyce directly on the left cheek with a satisfying slap. \u201cThat\u2019s for raping our sovereignty,\u201d Butler can be heard yelling in the immediate aftermath.<\/p>\n<p>Joyce didn\u2019t respond to a request for comment on the incident, but Helen Castles did. The former 1News Northland reporter was the last person the squeaky pecker touched before it fell to the tarseal. After an initial moment of confusion, her journalistic instincts kicked in. She rushed to interview Butler, microphone in hand, but couldn\u2019t get a question in as the assailant was whisked away by police. Returning to the scene of the strike, she only had one concern. \u201cI looked at my cameraman and said \u2018did you get that on camera?\u2019,\u201d she recalls.<\/p>\n<p>Thankfully, he had. The pair immediately returned to the TVNZ caravan to cut his footage which, in contrast to Newshub\u2019s wider angle, was framed in a close-up of Joyce\u2019s face. Their short video went to the TVNZ website, then the 6pm news, then around the world. US comedian John Oliver got Peter Jackson to wave a New Zealand flag emblazoned with a screenshot from Castles\u2019 dildo strike clip, telling Joyce his \u201centire life will be viewed through a dildonic prism\u201d.<\/p>\n<p>Castles left TVNZ in 2025. In her time there, she covered natural disasters, a global pandemic and national scandals. But the dildo throw remains one of the main things people talk about from her career. \u201cI\u2019ve covered some pretty important stories over my more than 20 years as a reporter, but you\u2019re calling me about the time a dildo touched my boob,\u201d she says. \u201cThank you.\u201d<\/p>\n<p>Truly, no worries. Butler says if she had the chance, she\u2019d throw the pecker all over again. Her one regret is not getting it back. Police seized the object as evidence in case Joyce pressed charges. When he opted not to, they told Butler she was free to go so long as she relinquished the dildo. <a href=\"https:\/\/thespinoff.co.nz\/analysis\/13-04-2016\/waitangi-dildo-what-the-baffling-police-reports-reveal\" target=\"_blank\" rel=\"nofollow noopener\">Information sourced under the Official Information Act<\/a> shows the squeaky pecker was \u201cdestroyed\u201d five days later. \u201cThough I still believe someone has it somewhere,\u201d says Butler.<\/p>\n<p><img alt=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/><\/p>\n<p>When Castles looks back on that day she feels a measure of pride. \u201cI think it\u2019s a little bit New Zealand, the fact that a protesting member of the public can get that close to a very senior politician and throw a sex toy at him,\u201d she says. So does Butler. She was once approached at a caf\u00e9 in Nairobi by a woman from Black Lives Matter who addressed her by name and told her the protest was inspiring. More recently, protesters have thrown dildos at Ice in Minneapolis.<\/p>\n<p>But there\u2019s also a sense of loss. So much has happened since that day, and in many ways the world is a measurably worse place. On a personal level, Butler\u2019s recovering from long Covid. On a political one, she\u2019s worried about the US lurching toward authoritarianism and the current government, which she says makes Key\u2019s coalition looks like \u201csweethearts\u201d by comparison.<\/p>\n<p>It can make her nostalgic to think that 10 years ago today, the biggest story in the country was a cabinet minister being hit in the cheek by a nine-inch squeaky pecker from Peaches and Cream. No one was teargassed or shot on that showery afternoon at Waitangi. No charges were laid. The only victims were an ego and a novelty dildo. \u201cIt makes me feel very grateful that we live in a country where we can do more creative forms of protest and not get murdered for it,\u201d Butler says. \u201cIf I\u2019m being honest, although I disagree with a lot of his politics and the work he\u2019s done, I\u2019d buy Steven Joyce a beer if I saw him today, because he sure took a dick to the face really well.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Today is the 10-year anniversary of the dildo incident that changed our nation. The Spinoff catches up with&hellip;\n","protected":false},"author":2,"featured_media":269320,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[492,152863,111,43,139,69,135,148116,152864],"class_list":["post-269319","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-zealand","tag-comments-enabled","tag-josie-butler","tag-new-zealand","tag-news","tag-newzealand","tag-nz","tag-politics","tag-steven-joyce","tag-waitangi-dildo"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/269319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=269319"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/269319\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/269320"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=269319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=269319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=269319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}