{"id":275541,"date":"2026-02-09T18:03:10","date_gmt":"2026-02-09T18:03:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/275541\/"},"modified":"2026-02-09T18:03:10","modified_gmt":"2026-02-09T18:03:10","slug":"watch-charli-xcxs-vibes-poppi-super-bowl-ad-with-rachel-sennott","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/275541\/","title":{"rendered":"Watch Charli XCX’s “vibes” Poppi Super Bowl ad with Rachel Sennott"},"content":{"rendered":"

Charli XCX<\/a> made an appearance with Rachel Sennott on a Super Bowl ad yesterday (January 8).<\/p>\n

Read More:\u00a0It\u2019s Charli XCX\u2019s world and we\u2019re just living in it: a timeline of \u2018Brat\u2019 summer so far<\/a><\/p>\n

In the clip which you can view below, a sleepy group of students watch an elderly professor write complex math equations before one student cracks open a can of Poppi.<\/p>\n

The professor then rips off his clothes, revealing himself to be the\u00a0\u2018Brat<\/a>\u2019 singer, while the I Love LA actress falls through the ceiling.<\/p>\n

\u201cWhat is this?\u201d Sennott asks, to which Charli responds: \u201cI think it\u2019s just a vibes thing.\u201d<\/p>\n

Before long, the entire classroom breaks out into a rave, complete with flashing lights, a flame thrower and a horse with lit-up neon reins.<\/p>\n

The ad was directed by Aiden Zamiri, Charli\u2019s frequent collaborator who also helmed her The Moment<\/a> mockumentary, which also stars Sennott.<\/p>\n

It was one of many ads showcased at this year\u2019s event which included Sabrina Carpenter<\/a>\u2018s surreal Pringles commercial<\/a>.<\/p>\n

The clip also follows Charli\u2019s team up with Martha Stewart for an Uber Eats ad at last year\u2019s Super Bowl<\/a>.<\/p>\n

Elsewhere, Bad Bunny<\/a> headlined the Super Bowl halftime show<\/a>, which saw the Puerto Rican superstar perform with dozens of dancers, while moving through a complex sequence of staged setpieces, from swirling salsa ballrooms to perilous telephone pylons. Pedro Pascal<\/a>, Cardi B<\/a>, Jessica Alba and Karol G <\/a>were all spotted among the dancers, while Bad Bunny appeared to deliver one of the three\u00a0Grammys\u00a0he won last week<\/a> to a young boy.<\/p>\n

Lady Gaga<\/a> also made a surprise appearance to deliver a Latin version of her Bruno Mars<\/a> collaboration \u2018Die With A Smile\u2019, and she was joined by Bad Bunny\u2019s backing band Los Pleneros de la Cresta. Ricky Martin<\/a>, meanwhile, was on hand to introduce \u2018El apag\u00f3n\u2019 with an excerpt of \u2018LO QUE LE PAS\u00d3 A HAWAii\u2019.<\/p>\n

Many musicians<\/a> including Rosal\u00eda<\/a>, Doechii<\/a>, Kacey Musgraves<\/a> and Jennifer Lopez<\/a> hailed Bad Bunny\u2019s performance.<\/p>\n

But Donald Trump hit out at the show<\/a>, branding it a \u201cslap in the face\u201d for America.<\/p>\n","protected":false},"excerpt":{"rendered":"Charli XCX made an appearance with Rachel Sennott on a Super Bowl ad yesterday (January 8). Read More:\u00a0It\u2019s…\n","protected":false},"author":2,"featured_media":275542,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[156,157,111,139,69,4913],"class_list":{"0":"post-275541","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-entertainment","9":"tag-music","10":"tag-new-zealand","11":"tag-newzealand","12":"tag-nz","13":"tag-pop"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/275541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=275541"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/275541\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/275542"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=275541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=275541"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=275541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}