Google is moving further into physical AI by bringing a familiar robotics software platform under its wing.<\/p>\n
Alphabet-owned Intrinsic, which builds AI models and software designed to make industrial robots more accessible, is joining Google, the companies announced on Wednesday<\/a>. Intrinsic will remain a distinct entity within Google but will work closely with Google DeepMind and will tap into Google\u2019s Gemini AI models and cloud services.<\/p>\n Alphabet declined to share information regarding funding or purchase price.<\/p>\n Intrinsic \u201cgraduated\u201d into an independent Alphabet-owned company in 2021<\/a> after five years of development within Alphabet\u2019s X, the company\u2019s moonshot research division. Other companies that have graduated from X include robotaxi company Waymo and drone delivery company Wing.<\/p>\n Wendy Tan White has served as Intrinsic\u2019s CEO since its spinout in 2021.<\/p>\n The company hit the ground running. A few months after announcing its independence, Intrinsic acquired Vicarious<\/a>, a fellow robotics software company, in April 2022. While the purchase price wasn\u2019t disclosed, Vicarious had raised about $250 million from VCs and tech big wigs like Jeff Bezos.<\/p>\n A few months later, Intrinsic acquired several for-profit divisions<\/a> of Open Robotics, a non-profit organization that builds hardware and software platforms for the robotics industry.<\/p>\n Techcrunch event<\/p>\n \n\t\t\t\t\t\t\t\t\tBoston, MA Despite this rapid expansion, Intrinsic laid off 20% of its workforce<\/a> in January 2023.<\/p>\n The company announced its first product, Flowstate, just a few months later. Flowstate is a software platform for developing robotics workflows<\/a> aimed at developers that don\u2019t have deep robotics experience \u2014 aligning with the company\u2019s mission to make robotics more accessible.<\/p>\n Since then, the company has fine-tuned the technology, improved its simulation capabilities, and released its Intrinsic Vision AI model in late 2025.<\/p>\n Intrinsic announced a joint venture with electronics manufacturer Foxconn<\/a> in October 2025 that entails the two companies working together on general-purpose intelligent robots to transform how electronics are manufactured, with the goal of full factory automation.<\/p>\n Now, the company is working toward those goals with closer collaboration with Google\u2019s AI prowess.<\/p>\n \u201cCombined with Google\u2019s incredible AI and infrastructure, we\u2019re going to unlock the promise of physical AI for a much broader set of manufacturing businesses and developers. This will fundamentally shift production, from its economics to operations, and enable truly advanced manufacturing,\u201d Tan White wrote in the company\u2019s blog post.<\/p>\n This move makes a lot of sense for Google as many tech leaders, including Nvidia\u2019s Jensen Huang<\/a> and Qualcomm\u2019s Cristiano Amon<\/a>, see physical AI as the next natural step in the monetization and advancement of AI models and technology.<\/p>\n","protected":false},"excerpt":{"rendered":"Google is moving further into physical AI by bringing a familiar robotics software platform under its wing. Alphabet-owned…\n","protected":false},"author":2,"featured_media":302099,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[365,1796,363,364,1017,367,165712,111,139,69,52782,145],"class_list":{"0":"post-302098","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-alphabet","10":"tag-artificial-intelligence","11":"tag-artificialintelligence","12":"tag-exclusive","13":"tag-google","14":"tag-intrinsic","15":"tag-new-zealand","16":"tag-newzealand","17":"tag-nz","18":"tag-physical-ai","19":"tag-technology"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/302098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=302098"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/302098\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/302099"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=302098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=302098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=302098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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\n\t\t\t\t\t\t\t\t\t\t\t\t\tJune 9, 2026\n\t\t\t\t\t\t\t<\/p>\n