{"id":331638,"date":"2026-03-16T02:27:11","date_gmt":"2026-03-16T02:27:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/331638\/"},"modified":"2026-03-16T02:27:11","modified_gmt":"2026-03-16T02:27:11","slug":"ninety-mile-beach-snapper-bonanza-winner-reveals-his-secrets","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/331638\/","title":{"rendered":"Ninety Mile Beach Snapper Bonanza winner reveals his secrets"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/03\/4JRQRC0_SUP150326HARLEYRA2_jpg.jpeg\" width=\"1050\" height=\"1294\" alt=\"Kait\u0101ia man Harley Ra with the snapper than earned him more than $30,000.\"\/><\/p>\n<p class=\"photo-captioned__information\">\nKait\u0101ia man Harley Ra with the snapper than earned him more than $30,000.<br \/>\nPhoto: Supplied\n<\/p>\n<p>The winner of the $30,000 top prize in this year&#8217;s Ninety Mile Beach Snapper Bonanza says the secret is pilchard bait and his dad&#8217;s fishing rigs.<\/p>\n<p>Harley Ra, who was raised in Kait\u0101ia but works in Perth, hooked the 7.665 kilogram winner on Saturday, the final day of <a href=\"https:\/\/www.rnz.co.nz\/news\/national\/589635\/far-north-man-reels-in-7-point-66kg-snapper-and-wins-nation-s-biggest-fishing-prizes\" rel=\"nofollow noopener\" target=\"_blank\">the five-day contest<\/a>.<\/p>\n<p>Ra suspected he had the winning fish as soon as he pulled it into the shallows.<\/p>\n<p>&#8220;It ran for a fair bit. Then it started going sideways. I thought it was a stingray, but then there were more head nods, and it just kept stripping line,&#8221; he said.<\/p>\n<p>&#8220;It wasn&#8217;t till I seen it get close, I seen the big tail flipping up, and I thought it was a stingray wing, and I thought &#8216;oh bugger&#8217;. Then just as it got into the clear shallows, I saw it was a snapper, and I was screaming out, &#8216;holy shit, it&#8217;s a moocha&#8217;.&#8221;<\/p>\n<p>&#8220;I ran straight down to the water to grab it and grab my trace. It snapped at the water&#8217;s edge, and I dug into its gills straight away to grab it.&#8221;<\/p>\n<p>That was just after 8am.<\/p>\n<p>&#8220;It was early, and I was nervous the whole time. I pretty much knew it was the winner then. And I was like, I need to get back to the ramp [contest headquarters] to weigh this ASAP. So I was nervous hanging around. About 12 o&#8217;clock, I packed up and boosted straight back to the tents for weigh-in.&#8221;<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/03\/4JRQRC0_SUP150326HARLEYRA4_jpg.jpeg\" width=\"1050\" height=\"663\" alt=\"Harley Ra with his winning fish, the trophy and his father John Ra, known in Kait\u0101ia for his expertise in making fishing rigs.\"\/><\/p>\n<p class=\"photo-captioned__information\">\nHarley Ra with his winning fish, the trophy and his father John Ra, known in Kait\u0101ia for his expertise in making fishing rigs.<br \/>\nPhoto: Supplied\n<\/p>\n<p>Ra said he had fished in the Snapper Classic &#8211; an earlier version of the contest &#8211; as a child with his father and uncles, but this was only his second time competing in the Bonanza.<\/p>\n<p>Using the right bait was key to success on Ninety Mile Beach, he said.<\/p>\n<p>&#8220;I used BKK circle hooks, and the bait was pilchard, just half a pilchard. It always works up the Ninety [Mile Beach]. When the bite&#8217;s hot, pilchard&#8217;s the go, and then when the bite cools down, then you go to ocky (octopus])and crayfish and all your other exotic baits.&#8221;<\/p>\n<p>Ra also credited his father, John Ra, who was known in Kait\u0101ia as an expert rig-maker.<\/p>\n<p>&#8220;Dad does all our fishing tackle. He does some pretty mean fishing rigs. He even does his own bit of YouTube and Facebook showing how to do it.&#8221;<\/p>\n<p>As well as the $30,000 top prize for heaviest snapper of the contest, Ra took home $2500 for Saturday&#8217;s biggest fish.<\/p>\n<p>He confessed to feeling &#8220;a bit hazy&#8221; after that night&#8217;s celebrations.<\/p>\n<p>&#8220;We drank a few at the tent, and then went down to the Awanui pub. The boys filled the cup up, and we drank from the cup.&#8221;<\/p>\n<p>As for what he would spend his winnings on, Ra said he would leave that to his wife, Alicia.<\/p>\n<p>&#8220;I let her decide. She makes the smarter decisions.&#8221;<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/03\/4JRQRC0_SUP150326HARLEYRA3_jpg.jpeg\" width=\"1050\" height=\"668\" alt=\"Harley Ra takes a break from fishing during the Ninety Mile Beach Snapper Bonanza.\"\/><\/p>\n<p class=\"photo-captioned__information\">\nHarley Ra takes a break from fishing during the Ninety Mile Beach Snapper Bonanza.<br \/>\nPhoto: Supplied\n<\/p>\n<p>Ra said he would definitely be back next year &#8211; as long as he could get a ticket.<\/p>\n<p>Tickets were capped at 1200 and sold out in less than an hour when they went online.<\/p>\n<p>&#8220;So when they go on sale here at seven, that&#8217;s 2am in Perth, so you gotta set the alarm at 1am. Get up, make a coffee, and get ready to start hammering the button at two in the morning.&#8221;<\/p>\n<p>Until Ra hooked his winning snapper, \u014cp\u014dtiki man Darin Maxwell was on track to become the first fisher to win the competition twice.<\/p>\n<p>In the end, Maxwell had to console himself with second place and cash prizes totalling $4500 for a fish weighing 7.25kg.<\/p>\n<p>Maxwell&#8217;s monster 12.03kg catch in 2012 remains the heaviest snapper caught in the competition&#8217;s 15-year history.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2026\/03\/4JRQFQP_Harley_Ra_jpg.jpeg\" width=\"1050\" height=\"699\" alt=\"Far North man Harley Ra with the snapper that earned him a whopping $30,000.\"\/><\/p>\n<p class=\"photo-captioned__information\">\nFar North man Harley Ra with the snapper that earned him a whopping $30,000.<br \/>\nPhoto: Supplied \/ Snapper Bonanza\n<\/p>\n<p>The Bonanza, which has been held every March since 2011, is said to be the world&#8217;s largest surfcasting competition.<\/p>\n<p>Fishing is permitted only from Ninety Mile Beach &#8211; or Te Oneroa-a-T\u014dhe &#8211; not from rocks or boats.<\/p>\n<p>The contest is organised by Kait\u0101ia publican Dave Collard and printer John Stewart, who rescued the event after the Snapper Classic folded due to financial difficulties in 2009.<\/p>\n<p>The annual prize pool totals more than $200,000.<\/p>\n<p>In total 736 snapper were caught during the contest. Many were auctioned off at Saturday&#8217;s Kait\u0101ia Market, raising more than $14,000 for the Kait\u0101ia Volunteer Fire Brigade.<\/p>\n<p>Former fire chief Colin &#8220;Toss&#8221; Kitchen said the money would help the brigade buy a new operational support vehicle.<\/p>\n<p><a href=\"https:\/\/radionz.us6.list-manage.com\/subscribe?u=211a938dcf3e634ba2427dde9&amp;id=b3d362e693\" rel=\"nofollow noopener\" target=\"_blank\">Sign up for Ng\u0101 Pitopito K\u014drero, a daily newsletter<\/a> curated by our editors and delivered straight to your inbox every weekday.<\/p>\n","protected":false},"excerpt":{"rendered":"Kait\u0101ia man Harley Ra with the snapper than earned him more than $30,000. Photo: Supplied The winner of&hellip;\n","protected":false},"author":2,"featured_media":331639,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[48,47,42,43,49,46,44,45,40,38,41,39],"class_list":["post-331638","post","type-post","status-publish","format-standard","has-post-thumbnail","category-headlines","tag-audio","tag-current-affairs","tag-headlines","tag-news","tag-podcasts","tag-public-radio","tag-radio-new-zealand","tag-rnz","tag-top-news","tag-top-stories","tag-topnews","tag-topstories"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/331638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=331638"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/331638\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/331639"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=331638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=331638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=331638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}