{"id":34650,"date":"2025-09-21T08:50:10","date_gmt":"2025-09-21T08:50:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/34650\/"},"modified":"2025-09-21T08:50:10","modified_gmt":"2025-09-21T08:50:10","slug":"the-deconstructionist-meaning-behind-queenstowns-curious-election-hoardings","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/34650\/","title":{"rendered":"The &#8216;deconstructionist&#8217; meaning behind Queenstown&#8217;s curious election hoardings"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/nz\/wp-content\/uploads\/2025\/09\/4K0TOAY_One_of_the_mysterious_signs_on_Frankton_Road_Queenstown_jpg\" width=\"1050\" height=\"700\" alt=\"One of Daniel Shand's mysterious signs on Frankton Road, Queenstown.\"\/><\/p>\n<p class=\"photo-captioned__information\">\nOne of Daniel Shand&#8217;s mysterious signs on Frankton Road, Queenstown<br \/>\nPhoto: RNZ\/Katie Todd\n<\/p>\n<p>The man who once ran for Parliament with no policies and the slogan &#8220;I don&#8217;t know anything about politics, but I&#8217;ll give it a go&#8221; has returned, this time, with spray paint, plywood and possibly the <a href=\"https:\/\/www.rnz.co.nz\/news\/political\/474793\/interruptions-and-laughter-as-six-vie-for-queenstown-lakes-mayoralty\" rel=\"nofollow noopener\" target=\"_blank\">cheapest mayoral campaign in Queenstown Lakes<\/a>.<\/p>\n<p>Daniel Shand has made his own hoardings with no words, no logo and no photo.<\/p>\n<p>The signs were scattered from Queenstown to W\u0101naka to Lake H\u0101wea, resembling more of an art installation than a traditional campaign.<\/p>\n<p>&#8220;It was the cheapest signage I&#8217;ve done in any election, which was kind of a relief financially,&#8221; Shand said. &#8220;Signs do get a beating sometimes, like, from drunk children or someone who&#8217;s irritated with the system.&#8221;<\/p>\n<p>The H\u0101wea Flat local has stood in two general elections for Waitaki and two local body elections for Queenstown Lakes District Council.<\/p>\n<p>He said, this year, his hoardings were both pragmatic and philosophical.<\/p>\n<p>&#8220;They&#8217;re cheaper&#8230; but also sort of deconstructionist,&#8221; he said. &#8220;I&#8217;m kind of making fun of politics, like the election cycle.<\/p>\n<p>&#8220;It&#8217;s a bit of a circus.&#8221;<\/p>\n<p>For anyone squinting hard enough, Shand insisted there was a message that the representative system was &#8220;broken&#8221; and direct democracy &#8211; where voters can decide on laws and policies -deserved a look-in.<\/p>\n<p>Shand said he was not running to win the mayoralty, so much as to raise awareness of his ideas.<\/p>\n<p>&#8220;It&#8217;s always been about more accurate representation of the public, either directly via referendums or just a representative representing their electorate, not a political party,&#8221; he said.<\/p>\n<p>&#8220;I&#8217;m unlikely to be getting elected, to be honest. It&#8217;s more about building up a platform and it&#8217;s also fun.<\/p>\n<p>&#8220;People need that. It should be fun to interact with representatives and the system.&#8221;<\/p>\n<p>Shand had nine signs in circulation and he planned to shuffle them around to add to the artistic effect.<\/p>\n<p>Only the minute, mandatory &#8220;authorised by&#8221; text gave any clue who was behind them.<\/p>\n<p>&#8220;Quite a few people have worked out that it&#8217;s me, because I&#8217;ve done a few elections with unusual signage, but it&#8217;s almost like you&#8217;re trying to sell something and these signs are attempting to not sell something,&#8221; he explained.<\/p>\n<p>&#8220;It&#8217;s just putting it in the public arena and seeing how the public want to take it. It is sort of a narrative through an election.&#8221;<\/p>\n<p>Shand is running for Queenstown mayor, alongside five other candidates.<\/p>\n<p>Incumbent Glyn Lewers, businessman Nik Kiddle, retiree Al Angus, business owner John Glover and Queenstown kaum\u0101tua Darren Rewi are also in the race.<\/p>\n<p><a href=\"https:\/\/radionz.us6.list-manage.com\/subscribe?u=211a938dcf3e634ba2427dde9&amp;id=b3d362e693\" rel=\"nofollow noopener\" target=\"_blank\">Sign up for Ng\u0101 Pitopito K\u014drero<\/a>, a daily newsletter curated by our editors and delivered straight to your inbox every weekday.<\/p>\n","protected":false},"excerpt":{"rendered":"One of Daniel Shand&#8217;s mysterious signs on Frankton Road, Queenstown Photo: RNZ\/Katie Todd The man who once ran&hellip;\n","protected":false},"author":2,"featured_media":34651,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[48,47,42,43,49,46,44,45,40,38,41,39],"class_list":{"0":"post-34650","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-headlines","8":"tag-audio","9":"tag-current-affairs","10":"tag-headlines","11":"tag-news","12":"tag-podcasts","13":"tag-public-radio","14":"tag-radio-new-zealand","15":"tag-rnz","16":"tag-top-news","17":"tag-top-stories","18":"tag-topnews","19":"tag-topstories"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/34650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=34650"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/34650\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/34651"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=34650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=34650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=34650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}