one noble attempt<\/a> to reunite those brutally separated halves.<\/p>\nSeven years later, we\u2019ve finally moved on enough to be able to assess the array of marshmallow eggs on offer in this country in a cool-headed and sober fashion. For this tasting, we scoured the major supermarket chains to gather 22 eggs* from four different brands at various price points** (if you can\u2019t get it at Woolworths, New World or Pak\u2019nSave, we didn\u2019t include it \u2013 sorry to the artisan chocolatiers, but a line had to be drawn somewhere).\u00a0\u00a0<\/p>\n
This was a blind tasting: each egg was unwrapped and rehoused in a randomly numbered receptacle before being provided to the tasting panel, whose members consumed them independently over the course of a couple of days (or a couple of hours, in the case of the more impulsive tasters). Those hand-selected eggsperts \u2013 senior writer Alex Casey, memberships lead Ben Fagan, contributing writer Emma Gleason, production editor Calum Henderson, editor-at-large Toby Manhire and deputy editor Alice Neville \u2013 ranked each egg out of 10 and provided some suitably pithy and insightful commentary, before the scores were averaged out to bring you this definitive list of the marshmallow Easter eggs of Aotearoa, ranked from worst to best.\u00a0<\/p>\n
*We became aware of the existence of Queen Anne\u2019s dark chocolate orange egg only after the tasting had concluded and the final scores had been locked in, so unfortunately it was not considered for this ranking.<\/p>\n
**It\u2019s coming to the end of marshmallow egg season and many are currently on special, so the price ranges given reflect the original price(s) and the discounted price(s). The reader may wish to note the weight of each packet against the price and the score given in order to assess the value of each egg in this ranking, as some offer considerably more bang for buck than others.\u00a0<\/p>\n
![\"A](\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\")
Marshmallow Easter egg ads from The Press, 1950 (left) and the Evening Post, 1954 (right) (Source: Papers Past CC BY-NC-SA 4.0)
\n22 Potter Brothers Pineapple Marshmallow Milk Chocolate Whole Eggs\u00a0<\/p>\n
4.16\/10<\/p>\n
180g four pack $8.50-$10 from New World<\/p>\n
Our lowest-scoring egg wasn\u2019t exactly despised, but no one much cared for it. Other than Toby, that is, who waxed lyrical about \u201ca voluminous, thoughtful sort of thing, with a confident burst of banana\u2026 or is it pineapple?\u201d Emma also erroneously detected banana, as did Ben (\u201cPerky Nana? Too sticky and wet\u201d). Alex was the most scathing: \u201cThe only thing worse than a pineapple egg is a pineapple-presenting egg that actually tastes like absolutely nothing,\u201d she thundered, adding, \u201cSpent more time than I care to admit peeling off the very thick chocolate shell and found a second wind nibbling those fragments, but that\u2019s not exactly a glowing review, is it?\u201d<\/p>\n
21 Rainbow Marshmallow Scrambled Eggs\u00a0<\/p>\n
4.75\/10<\/p>\n
120g six pack $3.80 and 200g 10 pack $4.30-$5.50 from Pak\u2019nSave and Woolworths<\/p>\n
\u201cI would have scored this even lower if it hadn\u2019t been for the exciting unboxing\/Labubu interactive element to this egg, AKA that every one appears to contain a thrilling new colour combination within,\u201d said Alex. She wasn\u2019t wrong: Rainbow\u2019s \u201cscrambled\u201d offering is a lucky dip of sorts. \u201cWas this egg designed by drugs and Pinterest?\u201d asked Toby on biting into his pink-and-green offering, which Alex described as \u201cWicked-inspired (\u2018Defying Cavity\u2019 indeed)\u201d and Alice as \u201creminiscent of the cover of Greta and Valdin\u201d.\u00a0<\/p>\n
Ben and Emma, meanwhile, were lumped with lurid blue and yellow eggs, while Calum\u2019s had \u201can unappetising purplish tinge\u201d. Of the flavour, Alice declared it \u201cnothing, but not offensive\u201d, while Calum deemed it to be \u201ca waste of [his] time\u201d.<\/p>\n
One packet, three eggs
\n20 Rainbow Banana Caramel Marshmallow Eggs\u00a0<\/p>\n
5\/10<\/p>\n
320g bag $7.80-$8.80 from New World and Pak\u2019nSave\u00a0<\/p>\n
\u201cConcerningly, I actually can\u2019t tell what this one is supposed to be,\u201d worried Calum. \u201cIs it pineapple? Honeycomb? Both? Whatever it is, I can\u2019t condone it.\u201d Alice also misidentified the flavour as pineapple (\u201ctastes fake\u201d), while Emma correctly picked the banana, yelping \u201cyikes!\u201d in response.<\/p>\n
Alex, on the other hand, not only got the flavour but also got the flavour. \u201cIt is hard to put into words the despair I felt when I saw the marshmallow innards were yellow, swiftly followed by full body relief that this was not another pineapple egg taking the piss out of me,\u201d she waxed. \u201cA banana egg! A crazy novelty that soars above all other novelties in the lineup, and the perfect egg for the monkey in your life this Easter. Congratulations to this courageous and agenda-setting egg on taking a big swing, no easy feat in 2026.\u201d <\/p>\n
Sadly, such high praise was not enough to lift it out of the bottom three.\u00a0<\/p>\n
19 Rainbow Marshmallow Eggs Pineapple Chunks\u00a0<\/p>\n
5.17\/10<\/p>\n
120g six pack, $3.80-$4.20 from New World, Pak\u2019nSave and Woolworths<\/p>\n
The reader may sense a theme developing down here at the bottom end of the ranking, but rest assured that not all yellow eggs were disliked. Toby was actually quite keen on this one \u2013 \u201ca moreish mouthful of pineapple\u2026 or is it banana?\u201d \u2013 and Alice reckoned it tasted like \u201creal pineapple juice\u201d, while simultaneously slighting the chocolate as \u201ca bit average\u201d. \u201cHoney I Blew Up the Pineapple Lump,\u201d Calum quipped on tasting this egg. \u201cQuite a good flavour approximation, pleasingly plump and texturally satisfying, but kind of just made me crave actual Pineapple Lumps, which are nicer.\u201d\u00a0<\/p>\n
Emma criticised the \u201cwan yellow\u201d hue, while Alex was again the most poetic but this time the most damning, too. \u201cThe chocolate shell has just the right amount of give I\u2019m looking for, but I was frankly horrified to find yet another plastic pineapple prison waiting for me beneath the surface,\u201d she revealed. \u201cWe used to have seasons, we used to have rules, and I simply cannot condone such a tropical moment being thrust into these autumnal times.\u201d<\/p>\n
The bottom four
\n18 Potter Brothers Vanilla Marshmallow Milk Chocolate Whole Eggs\u00a0<\/p>\n
5.41\/10<\/p>\n
180g four pack $8-$10 from New World and Pak\u2019nSave<\/p>\n
A polarising egg, it was wholly praised for its doubleness but otherwise divided the tasters. Toby was a fan, saying it \u201cfeels special but not desperate\u201d, something he believed made it \u201ca Volvo kind of egg\u201d. Alex, on the other hand, was angered. \u201cIf you have ever fantasised about picking up a hunk of clay and biting into it, this is the egg for you. Extremely thick chocolate and impenetrably dense pallid marshmallow, with no sign of a cheery yolk in sight. I am furious I had to eat so much of this terrible egg in my valiant quest to hit yolk, and even angrier after I realised that I could have just cut it in half the whole time.\u201d <\/p>\n
Everyone else was more or less meh, with Ben \u201cnot into it\u201d, and Calum declaring this egg to be \u201cnot best in show in any respect\u201d.<\/p>\n
16= Rainbow Marshmallow Easter Eggs with Yolk<\/p>\n
5.41\/10<\/p>\n
120g six pack $3.80-$4.20 and 200g 10 pack $4.30-$5.50 from New World, Pak\u2019nSave and Woolworths<\/p>\n
This was a run-of-the-mill sort of egg, which was a good thing for Emma (\u201cclassic egg\u201d) and Calum (\u201ctraditional white marshmallow with a yellow yolk, covered with the kind of low-grade chocolate you wouldn\u2019t tolerate any other time of the year \u2013 everything a marshmallow egg should be\u201d.) Toby (\u201cmeh\u201d) and Ben (\u201cstandard egg\u201d), meanwhile, were on the fence, while Alice was more negative: \u201cBleurgh. Just an average egg. Cheap chocolate. Yolk too pallid.\u201d <\/p>\n
Alex found it to be \u201can alarmingly rotund and confident egg, its braggadocious nature confirmed after one bite revealed this had a whole layer of yolk from coast to coast. Admire the ambition, but have to mark it way down for barely perceptible flavour and a furry mouthfeel from the plastic choc.\u201d<\/p>\n
16= Potter Brothers Raspberry Marshmallow Milk Chocolate Whole Eggs\u00a0<\/p>\n
5.41\/10<\/p>\n
180g four pack, $8.50-$10 from New World<\/p>\n
\u201cI hate to be a diva but what an extremely asymmetrical egg,\u201d complained Alex on biting into this one. \u201cOne half seemed like it was in a rush to leave, and frankly so was I. The chocolate was far too thick and the cocoa flavour too muted, and the insides were sickly sweet. That said, this egg would be hugely elevated if it was enjoyed with a nice cup of tea, or in basically any other situation where the taster wasn\u2019t being forced to choke down dozens of chocolate eggs on a deadline.\u201d\u00a0<\/p>\n
The other tasters were similarly underwhelmed, but Toby again dragged the average score up, waxing lyrical about \u201ca plump pink cloud wrapped in unpretentious milk chocolate\u201d.\u00a0<\/p>\n
15 Rainbow Raspberry Choc Marshmallow Easter Eggs<\/p>\n
5.58\/10<\/p>\n
120g six pack $3.80-$4.20 from New World, Pak\u2019nSave and Woolworths<\/p>\n
Emma (\u201clooks mass-market and tastes it too\u201d) and Alice (\u201ctastes cheap\u201d) turned up their snooty noses at this one, while Alex shot it down with \u201cnothing to be sniffed at, but I also never want it to talk to me or my family ever again\u201d. The men of the panel were more positive, with Calum describing this egg as \u201ca good example of the apparently very popular pink egg varietal \u2013 scratches the sweet treat itch without leaving you wanting a single bite more\u201d, while Toby reckoned it was \u201cslightly high on the marsh-to-choc ratio but otherwise sound\u201d.<\/p>\n
Numbers 15-18
\n14 Rainbow Raspberry Lamington Marshmallow Eggs\u00a0<\/p>\n
5.83\/10<\/p>\n
320g bag $8-$8.80 from New World<\/p>\n
No one picked this as a lamington-inspired egg, though Alex came close, proclaiming: \u201cWhat an utterly baffling yet charming experience to consume this egg, whose coconut flavour profile and gritty texture suggest this is either a posho boutique coconut ice type flavour or a cheapo egg that somehow accidentally hit the jackpot when an intern pratfalled into a vat of coconut shavings and sent it flying into the marshmallow.\u201d <\/p>\n
She continued: \u201cThe chocolate suggests maybe it errs more on the cheapo side, but the thin flavoursome layer (it\u2019s either coconut or human skin) between the marshmallow and the shell suggests a more deliberate and luxury choice here. Despite having no idea what this egg is, or what it wants from me, I thoroughly enjoyed it.\u201d Alice said essentially the same thing in fewer words \u2013 \u201cenjoyable\u201d \u2013 while Ben admitted he was \u201cnot sure I\u2019ve ever had a coconut egg but yum! A welcome change.\u201d\u00a0<\/p>\n
Calum, meanwhile, felt the egg \u201cgave a strong sense of eating a treat that\u2019s meant to be for children \u2013 a guilty pleasure\u201d. Toby wasn\u2019t so keen, muttering, \u201cIf you want pink marshmallow and chocolate with a few flecks of coconut, this is for you, but it\u2019s not for me.\u201d Emma described it as \u201ca dusty-looking contender\u201d, announcing that she felt sorry for this egg and comparing it, curiously, to \u201can old bench\u201d on account of its structurally sound nature.\u00a0<\/p>\n
13 Pascall Pineapple Lump Marshmallow Eggs<\/p>\n
6.3\/10<\/p>\n
150g six pack $3.80-$7.50 from New World, Pak\u2019nSave and Woolworths<\/p>\n
Emma and Ben were both convinced this was a Perky Nana egg, but Calum (\u201cif this isn\u2019t the official Pineapple Lumps egg I\u2019ll eat my hat\u201d) and Alice (\u201cit is clearly a Pineapple Lump egg, and I love Pineapple Lumps\u201d) hit the nail on the head. \u201cLeaves all the other pineapple ones for dead,\u201d reckoned Calum, while Alice praised the chocolate\u2019s \u201cpleasing crispness to the tooth\u201d. But there was \u201ctoo much going on here\u201d for Toby. \u201cBut it\u2019s pineapple and bright enough that you could attach it to your bicycle for visibility at dusk,\u201d he concluded. \u201cSafety first.\u201d<\/p>\n
12 Cadbury Dairy Milk Marshmallow Eggs\u00a0<\/p>\n
6.8\/10<\/p>\n
150g six pack, $3.80-$7.50 from New World, Pak \u2019n Save and Woolworths<\/p>\n
At least three tasters described this as a \u201cclassic\u201d, while Toby and Emma opted for more creative analogies \u2013 \u201cthe Mazda Demio of marshmallow eggs\u201d and\u00a0 \u201cthe firemen calendar of eggs\u201d respectively. \u201cTurns out a half-egg is actually more than enough if it has as much flavour as this \u2013 very rich, very sweet, doesn\u2019t leave you wanting,\u201d said Calum. Alice noted the marshmallow was \u201cpleasingly springy to the tooth\u201d, while the yolk was \u201cjust the right shade of yellow\u201d. The yolk was also a win for Ben: \u201cI really like the fake yolk. Always have, always will.\u201d<\/p>\n
11 Queen Anne Milk Chocolate Pineapple Marshmallow Easter Eggs\u00a0<\/p>\n
6.83\/10<\/p>\n
200g eight pack $12 from New World<\/p>\n
\u201cYellow. Bit posh,\u201d said Toby of the lowest-ranking Queen Anne egg we tried. \u201cI suspect this is a bougie egg,\u201d agreed Emma. \u201cThere\u2019s a depth to the flavour *adjusts glasses* that suggests a fancy product.\u201d Alex (\u201cthe texture is sublime but the pineapple flavour is way too much\u201d) and Alice (\u201canother classy egg but I don\u2019t rate the flavour of this one. Is that banana? Pineapple? I don\u2019t even know any more\u201d) were less impressed, while Calum revealed he was a Queen Anne sceptic: \u201cThese eggs have a slender profile which makes for a slightly joyless eating experience\u2026 nevertheless I can appreciate the flavour of this one.\u201d<\/p>\n
Numbers 14-10
\n9= Potter Brothers Dark Peppermint Marshmallow Chocolate Whole Eggs<\/p>\n
6.9\/10<\/p>\n
180g four pack $8.50-$10 from New World<\/p>\n
\u201cDecadence on a scale even I can\u2019t stomach, and the pale green tinge to the marshmallow isn\u2019t doing any favours,\u201d groaned Calum. Emma agreed the colour was off, looking like \u201csomething you\u2019d squeeze out of a boil\u201d, but changed her tune once she tried it: \u201cPlot twist, it\u2019s luscious and minty inside.\u201d Ben accused this egg of being \u201ctoo wet to be great, but you could do a lot worse\u201d, while Alice felt it was \u201cnot quite right, vaguely toothpastey, but not wholly unpleasant\u201d.<\/p>\n
9= Queen Anne Milk Chocolate Marshmallow Eggs\u00a0<\/p>\n
6.9\/10<\/p>\n
200g eight pack $10.80-$14 from New World, Pak\u2019nSave and Woolworths<\/p>\n
\u201cA very handsome egg,\u201d noted Emma approvingly, with Alex similarly praising its \u201cunderstated elegance and timelessness. I respect its restraint in not bowing to trend nor novelty.\u201d In contrast to Calum\u2019s critique of the \u201cslender profile\u201d of the Queen Anne egg above, Alice found this specimen to be \u201cergonomic in the hand\u201d, enjoying the \u201crichness of the chocolate\u201d and the \u201clight, springy marshmallow\u201d. <\/p>\n
Calum, ever the contrarian, slated this egg as \u201chigh-end but not in a good way. The artisanal-tasting chocolate doesn\u2019t crack the way it should when you bite into it, and the marshmallow isn\u2019t springy enough \u2013 it\u2019s more like a mousse. Quality ingredients count for little if the vibes are off.\u201d<\/p>\n
8 Queen Anne Dark Chocolate Marshmallow Eggs<\/p>\n
7\/10<\/p>\n
200g eight pack $12-$13.30 from New World<\/p>\n
This rich and sophisticated egg might have run away with the number one spot if it weren\u2019t for the ire it raised in our resident Queen Anne sceptic. \u201cI hate everything about this one,\u201d snarled Calum, railing against her majesty\u2019s \u201ccompletely inappropriate use of dark chocolate\u201d and the egg\u2019s \u201ccloying texture\u201d. <\/p>\n
Others agreed to disagree in the strongest possible terms, with Toby fawning over the \u201celegant, refined\u201d dark chocolate, Alex charmed by the \u201cextremely light and fluffy\u201d marshmallow and Alice deeming it an \u201cegg for a grownup\u201d. Emma gave it a perfect 10\/10 \u2013 \u201clike the kind of egg a wealthy aunt would give you every other year\u201d.<\/p>\n
7 Cadbury Buzz Bar Marshmallow Eggs\u00a0<\/p>\n
7.1\/10<\/p>\n
325g bag $8-$13 from New World, Pak\u2019nSave and Woolworths<\/p>\n
Toby correctly picked this as an \u201covoid Buzz Bar\u201d, declaring it \u201csplendid\u201d. Calum agreed: \u201cThe classic marshmallow egg is elevated immensely by a smudge of caramel under the casing. If I was going to the shops right now to purchase one pack of marshmallow eggs to gorge on this Easter, it\u2019d quite likely be this one.\u201d Ben wasn\u2019t such a fan of what he described as \u201cadditional goop\u201d. Alice proclaimed it to be \u201cbloody yum\u201d, but noted nothing could beat the perfectly proportioned Buzz Bar, so elegant in its slimness.\u00a0<\/p>\n
Numbers nine to seven
\n6 Queen Anne Milk Chocolate Hokey Pokey Marshmallow Eggs\u00a0<\/p>\n
7.16\/10<\/p>\n
200g eight pack $12 from New World<\/p>\n
This egg split the tasters, some of whom were confused by its flavour profile. \u201cNot a bad flavouring,\u201d offered Ben, \u201cthough I couldn\u2019t tell you what it is. Caramel? Or banana? Or pineapple?\u201d Both Emma and Calum reckoned it was honeycomb (close), with Calum saying \u201cit\u2019s just not coming together for me in the mouth. Confusing.\u201d Alice, however, was a huge fan \u2013 \u201cHokey pokey! Yum, like a Crunchie bar in egg form. On paper it should be too sickly and yet\u2026 delicious.\u201d<\/p>\n
Alex was similarly charmed: \u201cI really loved this egg,\u201d she gushed, \u201cperhaps because I\u2019ve been so pummelled by synthetic strawberry that the hokey pokey tasted almost savoury by comparison. Feel pretty confident this is a Queen Anne egg due to the sleek shape and deliciously delicate milk chocolate shell, but the innards are the real star of the show here. Either this egg genuinely has an intriguing salted caramel, umami type quality to it, or I am in desperate need of a carrot and a glass of water. Top tier.\u201d <\/p>\n
Toby, on the other hand, was quite simply not a fan: \u201cNo thank you. Too fancy. Too sweet. Too much goo.\u201d\u00a0<\/p>\n
4= Rainbow Mega Eggs with Yolk\u00a0<\/p>\n
7.25\/10<\/p>\n
120g six pack $3.80-$5 and 320g bag $8 from Woolworths\u00a0<\/p>\n
Waves of nostalgia washed over the tasters with this one, with Emma announcing it \u201clooks like the marshmallow eggs of my childhood\u201d, and Ben being whisked straight back to 1999. \u201cEven with the horrors of eight other eggs in my system, this brought a smile,\u201d he sighed. \u201cIt has a yolk. It makes the cracking noise as you bite through the chocolate middle. Yay.\u201d Calum, meanwhile, was in raptures. \u201cThe satisfaction of biting into a proper \u2018double\u2019 marshmallow egg cannot be understated,\u201d he declared. \u201cA perfect example of the marshmallow egg as I remember it and therefore think it always ought to be.\u201d<\/p>\n
4= Queen Anne Dark Chocolate Raspberry Marshmallow Easter Eggs<\/p>\n
7.25\/10<\/p>\n
200g eight pack $10.80-$13.30 from New World and Pak \u2019n Save<\/p>\n
Even Calum was impressed by this one: \u201cRespect for actually tasting like raspberry,\u201d he grudgingly conceded. \u201cNot personally what I\u2019m looking for in a marshmallow egg but I can appreciate the craftsmanship.\u201d Toby found it \u201cfluffy, flavoursome, just teetering on the edge of too sticky\u201d, while Queen Anne stan Alex admitted \u201cthe darkness of the chocolate combined with the tartness of the raspberry is a little much for me \u2013 please don\u2019t take my Christchurch visa away, Queen Anne!\u201d <\/p>\n
Alice was similarly unconvinced by the flavour, but the perfection of the dark choccy won her over. That aspect also impressed Ben \u2013 \u201cgood crisp crack\u201d \u2013 and Emma, who approved of the fact you could \u201cknock on it\u201d.<\/p>\n
Numbers four to two
\n3 Rainbow Marshmallow Eggs Toasted Coconut\u00a0<\/p>\n
7.33\/10<\/p>\n
120g six pack, $3.80-$4.70 from New World, Pak\u2019nSave and Woolworths<\/p>\n
In a sea of garish yellows and pinks, this egg was an oasis of coconutty calm. Multiple tasters were reminded of a Bounty Bar. \u201cAs an avowed coconut chocolate lover this sent my tastebuds into ecstasies,\u201d cried Calum, while Alex noted that \u201ccoconut feels like the closest possible ingredient to a salad right now, so I welcome this bold deviation with open arms\u201d. Ben applauded the egg\u2019s \u201cintegrity and self-confidence\u201d, with Alice succinctly pronouncing it to be \u201cquite nice\u201d.\u00a0<\/p>\n
2 Cadbury Pinky Marshmallow Eggs<\/p>\n
7.9\/10<\/p>\n
150g six pack $3.80-$7.50 from New World, Pak\u2019nSave and Woolworths<\/p>\n
Emma declared this \u201cthe naughtiest egg\u201d, a sentiment Calum could get behind: \u201cFeels insanely decadent, but I have surprisingly few regrets.\u201d Alice admitted her heart sank when she bit in to see yet another pink interior, but she was delighted to discover \u201cit was yum\u201d. \u201cTastes like a Buzz Bar but comes with a vivid, impertinent pink marshmallow,\u201d said Toby, which leads one to qwonder if he\u2019s ever tried a Pinky Bar.<\/p>\n
1 Queen Anne Dark Chocolate Mint Marshmallow Easter Eggs\u00a0<\/p>\n
7.91\/10<\/p>\n
200g eight pack, $12-$13.30 from New World and Woolworths<\/p>\n
The elegant After Dinner Mint-esque qualities of our winning egg had the panel in raptures. \u201cTasted classy,\u201d proclaimed Ben. \u201cA grownup egg,\u201d added Emma. \u201cThe height of sophistication,\u201d squealed Alice. \u201cAbsolutely divine!\u201d Alex considered this specimen to be \u201ca deeply mature egg\u201d, musing that while it wasn\u2019t a traditional Easter flavour combo, it \u201cstill works as a stone-cold serious reflection of these brooding, trying times\u201d. Toby insightfully posited that \u201cthis will appeal to people who like minty\u201d and, despite being \u201cnot a big fan of mint choc\u201d, Calum had to admit \u201cit works surprisingly well\u201d. God save the Queen (Anne).\u00a0<\/p>\n
Please do not let the low-res nature of this image detract from the excellence of this egg<\/p>\n","protected":false},"excerpt":{"rendered":"Just in time for Easter, we worked our way through 22 supermarket-available marshie eggs to bring you this…\n","protected":false},"author":2,"featured_media":354384,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[138,224,171628,47760,141,108220,150384,187414,111,139,69,108221,28228],"class_list":{"0":"post-354383","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-business","9":"tag-chocolate","10":"tag-easter","11":"tag-easter-eggs","12":"tag-kai","13":"tag-kiwi-nostalgia","14":"tag-marshmallow","15":"tag-marshmallow-easter-eggs","16":"tag-new-zealand","17":"tag-newzealand","18":"tag-nz","19":"tag-nz-nostalgia","20":"tag-ranking"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/354383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=354383"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/354383\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/354384"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=354383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=354383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=354383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}