{"id":373912,"date":"2026-04-11T02:42:11","date_gmt":"2026-04-11T02:42:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/373912\/"},"modified":"2026-04-11T02:42:11","modified_gmt":"2026-04-11T02:42:11","slug":"farmlands-acquires-donaghys-agriculture-otago-daily-times-online-news","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/373912\/","title":{"rendered":"Farmlands acquires Donaghys Agriculture | Otago Daily Times Online News"},"content":{"rendered":"<p>A business that started as a small rope-works factory in Dunedin in 1876 and grew into farming innovation and manufacturing has been bought by rural supply co-op Farmlands.<\/p>\n<p>Donaghys Agriculture\u2019s rope and cord assets are outside of the deal made for an undisclosed sum, with Farmlands taking on its animal health, agri-chemical and dairy shed products and services.<\/p>\n<p>Dunedin and Christchurch headquarters staff will continue in their roles, with leadership also remaining in place.<\/p>\n<p>Farmlands said Donaghys product lines manufactured in Dunedin would also continue.<\/p>\n<p>The acquisition will have Donaghys joining Farmlands while continuing to independently operate existing manufacturing, product development and distribution.<\/p>\n<p>The transaction includes all the operating business and assets supporting this output.<\/p>\n<p>Donaghys chief executive Jarred (Jed) Marfell will carry on leading the business, reporting under Farmlands chief executive Tanya Houghton.<\/p>\n<p>Mr Marfell said this was a positive next step for Donaghys and the customers supplied by the business for generations.<\/p>\n<p>He said the team would continue to operate in standalone fashion, focusing on supply, service and delivering products which worked on farms.<\/p>\n<p>&#8220;For Otago and for Dunedin, the key point is that it\u2019s very much business as usual. Our manufacturing and lab operations in Dunedin remain a really important part of the business \u2014 in fact we\u2019re anticipating increasing production through our Dunedin factory and employing more local people to meet demand.&#8221;<\/p>\n<p>He said the Dunedin site and Christchurch head office would continue to support the wider operation.<\/p>\n<p>&#8220;Farmlands knows this business well and understands the value of the capability we\u2019ve built here over a long time. That includes the expertise of our people, our product development work and the importance of local manufacturing.<\/p>\n<p>&#8220;For us, this is about taking what Donaghys already does well and taking it up a notch with the support of a New Zealand farmer-owned co-operative behind us.&#8221;<\/p>\n<p>The manufacturing, distribution and export business\u2019 reach would be extended while the company\u2019s way of doing things stayed true to values established over its 150 years, he said.<\/p>\n<p>Farmlands is calling the acquisition a partnership, and said it made the investment to expand farmer access to locally developed products, technical advice and farm services.<\/p>\n<p>Mrs Houghton said acquiring Donaghys would mean Farmlands could invest further in research, innovation and technical development for farmers facing more animal health, productivity and environmental challenges.<\/p>\n<p>&#8220;Importantly, it keeps Donaghy\u2019s expertise, product development and manufacturing capability in New Zealand hands, supporting solutions that are designed for our farming systems and our conditions.&#8221;<\/p>\n<p>She said the acquisition would secure access to products, advice and support in an increasingly uncertain global environment.<\/p>\n<p>Donaghys chairman Jeremy Silva said the partnership ensured Donaghys\u2019s long-standing contribution to agriculture would continue to grow.<\/p>\n<p>&#8220;Partnering with Farmlands allows that legacy to continue, while expanding our ability to develop and deliver the next generation of products and solutions for the sector.&#8221;<\/p>\n<p>Mr Silva\u2019s family are among major shareholders in Donaghys Limited.<\/p>\n<p>In 2014 about 30 jobs went on the line at Donaghys\u2019 Dunedin factory as a result of a high dollar and overseas competition.<\/p>\n<p><a href=\"https:\/\/www.odt.co.nz\/business\/mailto:tim.cronshaw@alliedmedia.co.nz\" rel=\"nofollow noopener\" target=\"_blank\">tim.cronshaw@alliedmedia.co.nz<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"A business that started as a small rope-works factory in Dunedin in 1876 and grew into farming innovation&hellip;\n","protected":false},"author":2,"featured_media":373913,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[138,111,139,69],"class_list":{"0":"post-373912","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-business","9":"tag-new-zealand","10":"tag-newzealand","11":"tag-nz"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/373912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=373912"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/373912\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/373913"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=373912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=373912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=373912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}