Vigloo, a South Korean micro drama production company, has gone all-in on artificial intelligence this year, betting that automation can fundamentally reshape how content is made.<\/p>\n
The company has begun spending roughly 30 per cent of its budget on AI-driven workflows, and the change is already having a dramatic impact. It can now produce a show in just one month rather than three, and at one-fifth of the cost.<\/p>\n
That is not only allowing Vigloo to release far more shows, but also to experiment with a broader range of genres and styles. The firm is even starting to let AI agents handle core tasks like writing scripts, which are then reviewed by human producers.<\/p>\n
Yet Vigloo still feels under pressure. The competition from China\u2019s vast micro drama industry is getting ever more intense, as the country throws its weight behind AI-driven content, according to Neil Choi, the company\u2019s CEO.<\/p>\n
China has pioneered the creation of micro dramas \u2013 also known as vertical dramas \u2013 a new entertainment format that is often dubbed \u201cTV for the TikTok generation\u201d. The soap opera-like shows are divided into dozens of episodes just a minute or two long, which usually end with a shocking cliff-hanger to keep viewers hooked.<\/p>\n
The format, which took off during the Covid-19 pandemic, has already transformed<\/a> China\u2019s entertainment industry, with the shows reaching an estimated 660 million domestic viewers in 2024. And it is rapidly gaining traction<\/a> globally as well.<\/p>\n","protected":false},"excerpt":{"rendered":"Vigloo, a South Korean micro drama production company, has gone all-in on artificial intelligence this year, betting that…\n","protected":false},"author":2,"featured_media":406511,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[365,209330,363,364,610,607,4444,39375,117311,209329,209328,209326,209325,111,139,69,132835,145,615,209327],"class_list":["post-406510","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-ai-generated-micro-dramas","tag-artificial-intelligence","tag-artificialintelligence","tag-bytedance","tag-china","tag-chinese","tag-cyberspace-administration-of-china","tag-iqiyi","tag-kuaishou","tag-micro-drama","tag-nadou-pro","tag-neil-choi","tag-new-zealand","tag-newzealand","tag-nz","tag-pudong","tag-technology","tag-tencent","tag-vigloo"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/406510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=406510"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/406510\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/406511"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=406510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=406510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=406510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}