{"id":412862,"date":"2026-05-05T12:48:14","date_gmt":"2026-05-05T12:48:14","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/412862\/"},"modified":"2026-05-05T12:48:14","modified_gmt":"2026-05-05T12:48:14","slug":"new-year-same-old-plan-inside-sky-worlds-latest-comeback-attempt","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/412862\/","title":{"rendered":"New year, same old plan: Inside Sky World\u2019s latest comeback attempt"},"content":{"rendered":"<p>Exciting developments are happening at Sky World in 2026, says management. Only problem is they\u2019ve been saying that since 2022.<\/p>\n<p>\u201cI\u2019m the replacement,\u201d says Lydia Leiataua. She gestures at the empty chair where Sky World\u2019s owner James Kwak is supposed to be sitting. Three teens sip sodas and argue about their tenpin bowling scores behind her. Leiataua stares out across Aotea Square and sighs. This wasn\u2019t the plan. \u201cIt was supposed to be him and not me.\u201d<\/p>\n<p>The email was tantalising, the promise intoxicating. Would The Spinoff enjoy an exclusive Sky World tour and no-holds-barred interview with Kwak about the latest rejuvenation plans for his once-legendary, now-struggling entertainment complex? \u201cHappy to share details, timelines and arrange interviews,\u201d the note said. \u201cI am CC\u2019ing in \u2026 James.\u201d<\/p>\n<p>I instantly replied. \u201cYes please.\u201d For six years, I have been trying to talk to Kwak about Sky World, the labyrinthine central city hub he purchased for $37 million in 2011. He remains an elusive figure, granting one brief interview to Newshub in 2017. So reluctant to talk is Kwak he<a href=\"https:\/\/www.youtube.com\/watch?v=vJMq4hQPwFQ\" target=\"_blank\" rel=\"nofollow noopener\"> once fled an RNZ reporter<\/a> while claiming to be someone else.<\/p>\n<p>So, as the sun sets midweek, I head to Metro Lanes, one of the few businesses in Sky World that remains open. At the designated time I\u2019m greeted by Samuel Kang, a young digital marketer who tells me he\u2019s in charge of Sky World\u2019s Facebook ads. He reveals it was him who organised that day\u2019s interview.<\/p>\n<p>Kang introduces me to Leiataua. Her Linkedin profile tells me she is enjoying her first job, pulling double duty as the HR and property manager for JNJ Management, Kwak\u2019s company that owns and operates Sky World. On this, Leiataua corrects me: she began as the company\u2019s receptionist and was recently promoted to her current role.<\/p>\n<p>Then Leiataua breaks the bad news: \u201cJames actually has \u2026 an external meeting out of the building.\u201d Kwak can\u2019t make it. She and Kang will have to do, then.<\/p>\n<p>Since opening in 1999, Sky World has gone by many monikers. Some may remember it as the Force Entertainment Centre, or SkyCity Metro, or the Metro Centre, or just \u201cthe iMax building\u201d, in reference to the Event cinema complex upstairs. Inspiration for its futuristic and dystopian design<a href=\"https:\/\/thespinoff.co.nz\/society\/17-06-2021\/an-adventure-every-visit-from-skyworlds-glitzy-launch-to-its-bleak-present\" target=\"_blank\" rel=\"nofollow noopener\"> came from Blade Runner<\/a>, the building\u2019s original architect Ashley Allen has said.<\/p>\n<p>In 2026, Sky World is officially changing its name. That\u2019s the first thing that pops out of the 32-page makeover document Leiataua hands to me, which renames Sky World to \u201cOnQ\u201d (it\u2019s pronounced, \u201cOn Q\u201d, a reference to the building\u2019s Queen Street location). \u201cChange is coming,\u201d promises the new plan. \u201cExpect it all.\u201d<\/p>\n<p>Those plans do not disappoint. Mock-ups show light, airy spaces, all new glass frontages, bustling eateries, comfy couches, indoor plants and marbled stairs. It also shows people doing something rare: enjoying Sky World again. In the renders, kids are smiling and adults are happy \u2013 a call back to the kind of experience it used to deliver, where busy food vendors mixed with retail chains and one-off experiences.<\/p>\n<p><img alt=\"a digital render of a large complex entrance with bright lights and shoppers walking through\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/>The Queen Street entrance render from the new (2022) development plan<\/p>\n<p>The problem, however, is that these \u201cnew\u201d plans are just like the old plans. <a href=\"https:\/\/thespinoff.co.nz\/business\/09-07-2022\/it-will-make-a-dramatic-difference-sky-worlds-finalised-renovation-plan-is-here\" target=\"_blank\" rel=\"nofollow noopener\">I first reported on them <\/a>in 2022, when the OnQ name change was announced and renders showed giant digital screens smothering Sky World \u2013 from a giant movie screen hovering over Aotea Square, to a cylindrical screen wrapping around the old Starbucks tower, to a vertical screen installed at the back.\u00a0<\/p>\n<p>More than three years later, Leiataua and Kang presented these plans to me as new. The email pitched a \u201cconcrete update \u2026 a strong follow-up on how the site is evolving\u201d. But little appears to have happened since 2022 \u2013 none of the signage has changed, those interior spaces remained closed off and dimly lit. Even Google Maps still calls it Sky World Indoor Entertainment, not \u201cOnQ\u201d.<\/p>\n<p>So these are still just plans, of which there have been many over the years. By my count, OnQ is the fourth Sky World rejuvenation project I\u2019ve seen in the past six years, and this is its second run. Some might recall images of <a href=\"https:\/\/boilerroom.substack.com\/p\/a-floating-bar-in-the-imax-building\" target=\"_blank\" rel=\"nofollow noopener\">an ambitious floating bar<\/a> hovering in the foyer, or an outdoor elevator capable of taking 50 people at a time to a rooftop music venue, where <a href=\"https:\/\/thespinoff.co.nz\/business\/30-03-2023\/aucklands-skyworld-is-on-the-market-so-what-should-the-new-owner-do-with-it\" target=\"_blank\" rel=\"nofollow noopener\">a giant cigar-shaped structure<\/a> would be installed.<\/p>\n<p>Leiataua keeps saying this time is different. Stage one of OnQ is under way, with an in-house caf\u00e9 recently re-opening and a mini-putt golf course installed downstairs. Resource consent for the screen over Aotea Square is in motion, she says. Plus, construction work is booked to begin later this month on a 33-stall market on the ground floor where the old food court used to reside.<\/p>\n<p><img alt=\"a digital render of Sky World showing a large screen wrapping around a cylindrical building\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/>An impressive render that may or may not become reality<\/p>\n<p>The timing is important. Across the road, renovations are also under way at the St James theatre with<a href=\"https:\/\/thespinoff.co.nz\/society\/14-04-2026\/its-a-no-brainer-inside-the-st-james-theatres-surprise-second-venue\" target=\"_blank\" rel=\"nofollow noopener\"> a new basement venue<\/a>, due to open in 2028. The Civic, Aotea Centre and Auckland Town Hall are all a stone\u2019s throw from Sky World. The City Rail Link\u2019s Te Waihorotiu Station is projected to open this year, and Leiataua says that means an extra 54,000 people entering the area at peak times.<\/p>\n<p>This may explain Sky World\u2019s sudden eagerness to open its doors, to progress these changes \u2013 and to finally talk to a journalist. It needs tenants, fast. The new market has room for 33 businesses; an entire floor dedicated to six large restaurants remains almost entirely deserted except for a fried chicken joint. They\u2019re getting inquiries, Leiataua says, including an Indian restaurant that may move into the space where Borders and Carl\u2019s Jr used to be.<\/p>\n<p>So what\u2019s the budget? When are the deadlines? What is OnQ\u2019s timeline? As I ask Leiataua these questions, Kang says, \u201cI want to know this as well.\u201d She shakes her head, remaining cagey on specifics. But she does say this: \u201cDecember\u2019s going to be a really exciting time. A lot of people will come to Auckland from overseas for Christmas. We want everything to be \u2026 flowing.\u201d<\/p>\n<p><img alt=\"A digital render showing a large cinema screen on the side of a building\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/>A cool render of the Aotea Square side of Sky World, as announced in 2022<\/p>\n<p>\u201cPutting plasters on something is just prolonging the agony.\u201d That\u2019s Ashley Allen\u2019s view on the developments. I\u2019d emailed him the On Q makeover document to get his opinion. Allen\u2019s response is scathing. \u201cIt\u2019s really sad. It\u2019s so underwhelming. It\u2019s not what\u2019s going to fix the problem,\u201d he tells me. \u201cI don\u2019t think [James] is going to do it anyway.\u201d<\/p>\n<p>Allen has been a vocal critic of what\u2019s happened to his beloved Sky World. He believes restoring it to its former glory \u2013 a one-stop entertainment destination in the middle of Queen Street \u2013 is the only option. \u201cThis is where the entertainment hub of Auckland has to be,\u201d he says. \u201cYou don\u2019t want to dilute it by doing something half-hearted. It needs to be done in a strong, gutsy way.\u201d<\/p>\n<p>The screens, Allen agrees, are a step in the right direction. But he wants to see the entire complex overhauled and renovated with a singular vision. That, he believes, is the only way to secure Sky World\u2019s future. \u201cYou have to blitz everyone out of the market. If you don\u2019t, someone might do it better \u2026 and suddenly this building becomes a has-been.\u201d<\/p>\n<p>Others with ties to Sky World are also sceptical. Brad Jacobs, the director and property manager for The Coffee Club, pulled his franchise out of the building in 2020, alleging Kwak put tenants\u2019 rent up during Covid lockdowns then chased them for penalty interest and legal costs. \u201cIt was a very tough position he took on everyone,\u201d he told Metro magazine in 2021.(Kwak didn\u2019t respond to a request for comment on Jacobs\u2019 claims.)<\/p>\n<p>When reached by The Spinoff, Jacobs says he\u2019s been contacted very recently about bringing The Coffee Club back to OnQ. \u201cWe will look at it,\u201d he says, \u201cbut given our previous experience there, with some hesitation of course.\u201d<\/p>\n<p>Visit Sky World now and it\u2019s in the same rundown, semi-abandoned state it\u2019s been in for years. Metro Lanes, the GameOn Arcade, the Odyssey Maze experience and Event Cinemas are open. But windows are broken, doors chained up, and the old Starbucks is covered in faded \u201ccoming soon\u201d posters that have failed to deliver on that promise for years. The entrance still smells faintly of urine.<\/p>\n<p>But take a step inside and there\u2019s a visible green shoot. It\u2019s a sign of life, the first since I started covering the building\u2019s slow, sad demise in 2020. Bake My Day, the in-house caf\u00e9 on the ground floor that closed during Covid lockdowns and became a frozen-in-time curio for visitors, has turned the lights back on.<\/p>\n<p><img alt=\"a cafe with chairs and furniture sits closed, with a metal barrier preventing entry\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" data-nimg=\"responsive\" style=\"position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%\"\/>Visitors to Sky World since the pandemic will be familiar with the furnished-but-empty Bake My Day<\/p>\n<p>It\u2019s only been open for a week, and on the day I visited I was the only customer at lunch time \u2013 a long way from when that level was a bustling, popular food court. But an almond croissant, imported frozen from France, was delicious, and an oat flat white was very good. If nothing else happens at Sky World \u2013 sorry, OnQ \u2013 at least you can get a snack inside the building now.<\/p>\n","protected":false},"excerpt":{"rendered":"Exciting developments are happening at Sky World in 2026, says management. Only problem is they\u2019ve been saying that&hellip;\n","protected":false},"author":2,"featured_media":412863,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[51,138,156,212244,111,139,69,94614,212245],"class_list":["post-412862","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-auckland","tag-business","tag-entertainment","tag-metro-centre","tag-new-zealand","tag-newzealand","tag-nz","tag-queen-street","tag-sky-world"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/412862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=412862"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/412862\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/412863"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=412862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=412862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=412862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}