{"id":416086,"date":"2026-05-07T10:46:07","date_gmt":"2026-05-07T10:46:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/nz\/416086\/"},"modified":"2026-05-07T10:46:07","modified_gmt":"2026-05-07T10:46:07","slug":"brain-health-supplements-are-booming-heres-what-one-longevity-expert-takes","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/nz\/416086\/","title":{"rendered":"Brain health supplements are booming. Here\u2019s what one longevity expert takes."},"content":{"rendered":"<p data-apitype=\"text\" data-contentid=\"PSOIL5TT25BWHKEAVEASDMD364\" data-el=\"text\" class=\"wpds-c-heFNVF wpds-c-heFNVF-iPJLV-css overrideStyles font-copy\" dir=\"null\">They arrive in cheerful bottles with names that sound like promises \u2014 Daily Brain Boost, Brain Drive, Brain guard+. And Americans, in turn, spend billions of dollars each year chasing the idea of a sharper mind.<\/p>\n<p data-apitype=\"text\" data-contentid=\"Q5EGCJ7RANAJDNNQRTFYX7K4TI\" data-el=\"text\" class=\"wpds-c-heFNVF wpds-c-heFNVF-iPJLV-css overrideStyles font-copy\" dir=\"null\">This is the logic of the moment: that the self is something to be tuned and upgraded, its limits negotiable through the right regimen of diets, workouts, injections, pills, powders and gummies. <a href=\"https:\/\/www.washingtonpost.com\/health\/2026\/02\/21\/alzheimers-busy-mind-study-delay\/\" target=\"_blank\" rel=\"nofollow noopener\">Cognitive health<\/a>, once the domain of aging and illness, has become another frontier for optimization.<\/p>\n","protected":false},"excerpt":{"rendered":"They arrive in cheerful bottles with names that sound like promises \u2014 Daily Brain Boost, Brain Drive, Brain&hellip;\n","protected":false},"author":2,"featured_media":416087,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[134,111,139,556,69],"class_list":["post-416086","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nutrition","tag-health","tag-new-zealand","tag-newzealand","tag-nutrition","tag-nz"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/416086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/comments?post=416086"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/posts\/416086\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media\/416087"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/media?parent=416086"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/categories?post=416086"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/nz\/wp-json\/wp\/v2\/tags?post=416086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}